Five reasons why you should invest in social customer service
If you’re a business in 2016, chances are that you’ve invested time and resources into maintaining a social media presence, to promote your brand and engage with consumers.
Why are we so bad at social media customer service?
While social media marketing campaigns have always grabbed the lion’s share of the headlines, customer service is the area where the real battles for market dominance are being waged.
Why companies create content – part three: to answer customer questions
Here we’ll explore how companies can best construct content to respond to the frequent (and not so frequent) queries that come from their audience.