#AMPConf 2018 ⚡ Key Announcements and Highlights
Barry Adams attended the second annual AMP Conference, which featured a range of talks and interesting announcements from the AMP community. Read about AMP for email, AMP Stories, and the latest WordPress and AMP developments.
Post from Barry Adams
Google AMP for Publishers: what SEOs need to know
Google’s AMP standard is here to stay. Read about this new technology for the mobile web and why SEOs need to know all about it.
Post from Xenia Volynchuk
The Future of The Web; Websites as Data Sources
Increasingly websites are not primarily for human consumption. As user behaviour switches to screen-less interfaces, websites need to become machine-readable data sources so that your content can be used and re-purposed by the platforms that drive voice search and contextual triggers.
Post from Barry Adams
Is Google AMP Worth It? Three Real-World Case Studies
There is a lot of debate about Google AMP and whether it’s worth implementing. Here we show three real world case studies of the impact of implementing AMP on three different types of websites: a news site, a lead-gen site, and an ecommerce site.
Post from Barry Adams
What does Google AMP mean for ecommerce?
Google has made some significant changes to the SERPs by rolling out AMP (Accelerated Mobile Pages) for ecommerce.
Preparing for SEO in 2017: yes it’s that time already
It might be hard to believe, but we will soon be entering the fourth quarter of 2016 and it will be time to start preparing our digital strategies for 2017.
Google AMP is coming to organic search results
Six months ago, Google’s Accelerated Mobile Pages initiative was only available in the ‘Top Stories’ carousel of it search results. Now Google has announced that AMP support will be rolled out across the entire organic search results page.
Is Google AMP a ranking signal?
So I’ve been working my butt off trying to implement Google’s Accelerated Pages, with limited amounts of success and bucket-loads of frustration and I’ve come to the point now where I have to ask… is it really worth it?