“NORAD Tracks Santa” Is Back With Bing For 2013 & Will Santa Tracking Match At Google?
It’s official. NORAD Tracks Santa, the annual Santa tracking effort run by the joint US-Canadian air defense organization, will be using Microsoft’s Bing for the second year to map Santa’s route. But will Google be mapping Santa on a different route, as happened when it ran its…
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Bing Integrates TripAdvisor Tools, Content Into Search Results
Travel site TripAdvisor made two Microsoft-related announcements today. The company announced a Windows 8.1 app. But more significantly TripAdvisor and Bing are now presenting TripAdvisor content and travel search capabilities within the Bing search en…
Bing Previews Its Role In Providing Natural Language Voice Search On Xbox One
When Microsoft’s next-generation gaming console, the Xbox One, comes out on Friday, it will arrive with Bing built-in to power a range of searches from games to music to television programs — and searches you can do just by speaking to the Xbox. Today, Bing shared a preview of how this…
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Bing Really Doesn’t Want You To Search Google
Go to Bing.com and search for [google], you may see Bing get a bit upset. In fact, when I search for Google at Bing, I get a big black box in the search box that says, “In blind tests, people preferred Bing to Google for the web’s top searches. See for yourself.” Here is a…
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Bing, Twitter Renew Deal To Include Tweets In Search Results
Bing has announced a renewal of its long-standing deal with Twitter to include tweets in Bing’s search results. The Bing-Twitter partnership began in 2009 and was renewed in 2011. Tweets are primarily available and searchable at Bing’s social search page, bing.com/social, but…
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Bing Webmaster Tools Adds Smart Search Page Preview Tool
Bing announced on their Webmaster Blog that they have introduced a new feature within Bing Webmaster Tools for managing your Smart Search Previews. The Page Preview tool, under the “Configure My Site” section in Webmaster Tools, enables webmasters manage their page previews. It allows…
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Bing Gets ‘Klout-orship” As Verified Klout Snapshots Now Identify Authors & Content In Bing
Klout has becoming a much more powerful tool than simply measuring social significance. Bing and Klout have teamed up to form a puesdo-authorship alliance that will appear in the search results pages. A new Klout-verified ‘Snapshot’ will show in Bing along with social icons, Klout…
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Bing SEO Ranking Factors 2013 Study By SearchMetrics
Searchmetrics has released their SEO ranking factors for Bing, Microsoft’s search engine, today. Similar to their Google ranking factors, Searchmetrics analyzed 10,000 popular keywords and 300,000 websites appearing in the top 30 search results and looked at how various factors correlated…
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Bing Adds Pinterest Boards To Image Search
If image search is important to your business, this might be another reason to be active on Pinterest: Bing has just added Pinterest boards to its image search results. The boards show up on the far right of Bing’s image search results page. The board name and image count are displayed, along…
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Bing(ing) It On At A Seattle Seahawks Football Game [Photos]
I’m not sure why I was surprised to see a small army of uniformed Bing reps standing around a big booth before the Seattle Seahawks game this past Sunday at CenturyLink Field in Seattle. After all, Bing has been sponsoring the Seahawks for a few years now. The players wear Bing logos on their…
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When It Comes To Google, Microsoft’s Ballmer Is Still Fighting Old Battles With Old Tactics
I’ve watched Microsoft fight Google in search for a very long time. Bing has come a long way, and I’ve been pleased to see a strong competitor emerge. But Microsoft hasn’t actually hurt Google’s share. It’s only robbed from its partner, Yahoo. So how’s Microsoft…
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With iOS 7, Siri Drops Google For Bing, Also Gains Twitter Search
Apple’s new iOS 7 mobile operating system officially rolled out today, and with it, the Siri assistant is finally out of beta. The most significant change to Siri is arguably that it no longer taps into Google for searches. As expected, a deal with Microsoft now makes Bing the default in…
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Bing Tests Sub Secondary Level Deep Links In Search Listings
Bing is running an experiment with their deep links in the search results. Now Bing is testing displaying sub or secondary level deep links for some search results. That means that under a search listing that has deep links, you may see additional sub-…
Bing Details Four Ways Not To Build Links
Duane Forrester, Senior Product Manager at Microsoft Bing, wrote a blog post on the Bing Webmaster Blog, detailing four ways you do not want to build links to your site. The four ways not to build links by Bing include: (1) Blind Requests: Don’t simply mass or template email web sites blindly…
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Bing To Include Local Product Inventory In Search Results
Yesterday Microsoft and Local Corporation announced a deal in which the latter’s Krillion local product database will be provided to Bing for display in search results. Local Corp. will supply in-stock product data from a range of mostly national-local retailers. The list of participating…
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Bing Video Adds More Filters, Navigation & Pop Overlays
Bing announced some upgrades to Bing Video search. The upgrades include additional search filters, larger video thumbnails, pop-out hover previews and video overlay and improved navigation. New filters – Allow people to easily filter through video content categories by length, date, resolution and…
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Bing Tests Deep Links Within Search Box Results
Aaron Wall shared a picture on Twitter of a new experiment Bing is trying out by showing deep links directly in the search box results. When possible, Bing likes to show answers and structured data directly as you type in their search box. But this is …
Google Dwarfs Bing & Yahoo As Traffic Source For Major News Sites
Google is said to have about 65-70 percent market share of searches in the U.S., but for many publishers, Google’s share of incoming search traffic is much higher. That’s certainly the case with major news sites like Reuters, Mashable, Dallas Morning News, The Next Web and others that…
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Bing: Here’s 7 Ways Our Image Search Is Better Than Google
Microsoft’s Meenaz Merchant, Senior Program Manager at Bing, posted a behind the scenes look at why Bing is a better image search engine than Google. Here are the seven examples on scenarios on why Bing is better than Google with image search, as described on the Bing blog. (1) Entity…
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Bing Testing Favicons In Search Result Snippets
Bing is testing displaying favicons in the search results, next to the title of the search snippet. A reader, Joshua Hedlund, emailed us a screen shot of this test. Bing has confirmed this is not a browser extension modifying the search results, but rather one of Bing’s many tests to the…
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