Report: Customer satisfaction with search drops, in social Google+ beats Facebook
ACSI rankings are based on survey of nearly 5,000 US consumers.
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Google My Business drops ability to edit business description field
Your Google local profile description field can now only be edited on Google+. You can no longer update it on Google My Business.
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Google+ Loses More Real Estate In Search, Brand Boxes Dropped For Logged Out Users
Continuing the trend of downplaying Google+ in search results, Google has dropped the display of Google+ elements in brands’ knowledge box results for searchers who aren’t logged into their Google accounts. Previously, the Google+ presences of brands prominent enough to rate knowledge…
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Google+ Authorship Images Live On
Search engine optimization professionals were caught off-guard back in June when Google’s John Mueller announced that the search giant would be “simplifying” the way authorship is displayed in search results. This simplification involved the removal of profile photos and circle…
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Google Giveth & Google Taketh Away Author Icons
Google recently announced they’d be removing a major element from their search engine results pages (SERPs) that they’ve been featuring for the past couple of years: author icons. Since this is something we Local Marketers have enthusiastically encouraged, what does this mean for…
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Leaked Documents Show How Yelp Thinks It’s Not Getting Screwed By Google
Yelp may once again feel Google is robbing it of its fair share of search traffic, with a study that’s been leaked to TechCrunch to prove it. A close read of that study actually shows that it proves the opposite — or at least, that it’s certainly not as damning as it sounds….
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Google Knowledge Graph Adds Phone Numbers With Hangout Integration
Now, if you search for your favorite local restaurant, bar, business and the like on Google; Google may show you a phone number in the knowledge graph top box that is clickable. When you click the phone number, it will dynamically open up Google Hangou…
New: Connect Your Google+ Business Page To Your Google Maps Listing
Google has now enabled those with Google+ business pages to connect their page to their local business listing on Google Maps. On the help page Google gives detailed directions on how to connect your Google+ business page to your Google Maps verified l…
Content Free: 25 Percent Of Google+ Reviews Are “Empty”
Investment firm Piper Jaffray has started tracking and comparing Google+ and Yelp reviews. For its inaugural report the firm looked at a “snapshot of 950 places in 20 major cities” and compared review counts and depth across categories. The firm says it will continue to do so on a…
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Does Google’s Review Count Inflation Give Them An Unfair Advantage In Local Search?
We all know that monitoring online reviews is important for online marketing; but lately, it seems that not all reviews are created equal. In fact, Google+ Local reviews may have a greater impact than others on your online marketing effectiveness. According to Searchmetrics’ analysis of SEO…
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Starbucks & The Economist Admit To Using Google+ For SEO More Than Social
Last Friday, a New York Times report on Google+ spotlighted Starbucks and The Economist as two brands currently using Google+ to impact search efforts. Alex Wheeler, Starbuck’s vice president of global digital marketing, told The New York Times, “When we think about posting on Google+,…
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How Google Plus Profiles & Pages Gain Search Authority
At SMX East this past October, I gave a presentation titled, “Putting the SEO Power of Google+ to Work.” The centerpiece of that presentation was a first peek at a study I’d conducted that seemed to confirm my hypothesis that Google+ profiles and pages gain authority for ranking…
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What Everybody Missed About Hummingbird: Social Signals
Danny Sullivan joined me for a live broadcast event via a Hangout on Air (HOA) this past Halloween, and this included a major revelation about Hummingbird and Social signals. Scott Scowcroft has done an awesome job of extracting this part of the broadc…
Google+ Discontinuing Saved Search, Asks You To Bookmark Searches Instead
Google is quietly disabling the saved searches feature within Google+. For example, I have saved searches in Google+ for pictures that match the term [google] but now when you access it via the Google+ Circles drop down menu, Google returns a notice th…
Top Social Tactics For Search Marketers
When it comes down to social’s impact on search, it all comes down to three things: Trust, credibility and quality. This was a common theme throughout the Top Social Tactics for Search Marketers session at SMX East. As Google continues to penalize links, and search marketers shift away from…
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Google Launches Hashtag Search, Shows Google+ Posts On Search Results Page
The integration of Google+ across Google properties continues in a big way today with the launch of hashtag search. Simply put, if you search Google for a hashtag, you might see Google+ posts using that hashtag to the right of the regular search results. Google’s Zaheed Sabur announced the…
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Demystifying Link Disavowals, Penalties & More
Findings from a recent Google Webmaster Hangout on Air (video) demystify link disavowals, penalties and more. Read on for the official word from John Mueller, Webmaster Trends Analyst from Google and friend to webmasters everywhere. First, Some Background Last month, I introduced Five Steps To…
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Are Google’s Results Getting Too Ad Heavy?
Are Google’s search results getting too ad-heavy? A new blog post suggesting that Google’s non-paid listings make up only a tiny fraction of the entire page has sparked some discussion, though the exact percentage actually varies on how you count what’s on the page and from…
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You’re Dead… If You Don’t Integrate Social Media & PR Into Your Local SEO Strategy
The peppered moth (Biston betularia), once white with black spots, faced a strange challenge in London during the Industrial Revolution. Buildings and trees, stained with soot, turned black. The light colored moths could no longer hide against this bac…
“My Photos” — Google Now Lets Find Your Google+ Photos Within Search
Google now lets you search your private photos and the photos your friends on Google+ share with you. All you need to do is search on Google for keywords such as [my photos] or [my photos sunset] to bring up matching photos. You can even search for your friend’s photos such as [danny’s photos…
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