Content marketing fails: How to analyze and improve
What do you do when you follow a content marketing guide but it fails anyway? Here are all the ways you can analyze your failures and improve on them.
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4 specific strategies for finding LSI keywords that’ll boost your SEO
LSI (latent semantic indexing) keywords can be highly advantageous for boosting SEO. Here are 4 tips for finding the best ones to use.
15 actionable SEO tips to improve your search rankings
Google’s RankBrain is an algorithm that uses machine learning and artificial intelligence to rank results based on feedback from searcher intent and user experience. Diving deep to learn what makes RankBrain tick, here are 15 actionable tips to improve your SEO rankings.
Are keywords still relevant to SEO in 2018?
Anyone worth their salt in the SEO industry knows that a blinkered focus on keywords in 2018 is a recipe for disaster. However, when you dive into the subject, it uncovers some interesting issues. How much of a role should keywords really play in SEO in 2018?
How to optimize for user intent in search
User intent, also known as searcher intent, is a theory that unashamedly stands up to the more primitive pre-Penguin and Panda tactics of optimizing purely for keywords. But how can you optimize for it? Here’s what to keep in mind.
Using Latent Semantic Indexing to boost your SEO strategy
Latent semantic indexing is a concept that search engines use to discover how a term and content work together to mean the same thing. Here’s how you can use it to boost your SEO strategy and grow your business.
Guide to Google ranking signals – Part 2: keywords
Where should keywords appear in your content, as well as how often and in what form?