Google Home gets ‘Beauty & The Beast’ promo, but Google says it’s not an ad
Appears to be the first-ever commercialization of Google’s home assistant product.
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Google’s “One True Answer” problem — when featured snippets go bad
Obama’s planning a coup? Women are evil? Several presidents were in the KKK? Republicans are Nazis? Google can go spectacularly wrong with some of its direct answers.
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Essential voice search strategies for 2017
Are you prepared for the rise in voice search? Columnist Sherry Bonelli discusses how voice search will impact local businesses.
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Move over Amazon Echo & Google Home: Here comes Microsoft Cortana
Cortana will be baked into a new smart speaker from Harman Kardon to be released next year, potentially the first of many Cortana-powered devices.
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Optimizing Google Home search responses
What, if anything, can SEOs do to prepare for the era of the digital assistant? Columnist Brian Ussery shares his observations about Google Home.
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Digital assistants, conversational search and the future of local
As digital assistants like Alexa and Google Home become more popular, how can local search marketers adapt? Columnist Brian Smith shares his tips.
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SEO without SERPs is here with Google Assistant, Home and Amazon Echo. Here’s how to survive.
Columnist Bryson Meunier discusses how the rise of digital assistants will impact how search engine optimization is performed.
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Google Home bests Amazon Echo & Alexa, for answering questions
If you’ve always wanted someone around the house to answer all the questions you have during the course of your day, that someone is a something — Google Home.
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How Google Home turns voice answers into clickable links
It turns out Google’s new hands-free voice-based assistant has a way to let users click to the answers it gets from publishers. That’s via the companion app.
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Direct answer fail: Google gives only one side of proposed gun ammo & magazine law
Want to know about California’s Proposition 63, a measure to control gun ammunition sales and large magazines that’s on the ballot within the state this month? Google has the answer. It’s a “deceptive ballot initiative that will criminalize millions of law-abiding…
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Google Home responding with featured snippets
Ever wonder how Google Home will source, aka link to, the website it pulls the answer for your queries from? This video shows it off.
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Google seeks to humanize its brand with new “Google Assistant” female persona
She seeks to be a ‘companion’ that is ‘always there but never in the way.’
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With Google Assistant & Google Home, Google seeks to win the hands-free generation of search
Having won on desktop and mobile, Google now wants to succeed in an entire new area: hands-free search, especially within homes.
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