Going beyond keywords: how conversational insights take the guesswork out of marketing
Conversational marketing platforms enable brands to use AI-powered chatbots to “speak” to consumers, leveraging conversational data to guide customers through every stage of the buying funnel
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How to create a consistent omnichannel customer experience
With competitors nipping at your heels, your customer experience quality is vitally important. Here’s how to make it great across every channel.
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Six ways AI is revolutionizing ecommerce
Global revenue from AI will reach $36 billion by 2025. A lot of that’s because of the contribution of AI in empowering ecommerce including UX.
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10 Silent killers that affect your website speed
You should be alarmed if your site loads after three seconds. Discover lesser-known causes of website speed killers and the best solutions for them.
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Six great ways to get more out of your digital marketing campaigns in 2020
If you’re looking to take your marketing to the next level, we’ve got the six best ways to get more out of your marketing campaigns.
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Eight tips to get the most from your Facebook business page in 2019
There are more than 80 million Facebook business pages. Eight effective tips on how marketers can stand out from the other 79,999,999 marketers.
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Eight social media trends that will make 2019
Change is the one thing constant about social media trends. With so many things influencing behavior, find out what will make your audience tick in 2019.
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Looking to the Future: What Jobs are Bots Replacing?
Chatbots are among the coolest and most versatile new technologies emerging, but can also pose a threat to existing jobs. In this post, Morgen Henderson looks at the jobs that are most likely to be replaced to some degree by chatbots.
Post from Morgen Henderson
How bots are reshaping the customer experience
An exciting thing is happening in technology today, and its implications for digital transformation are profound: the rise of the bot. These digital agents can talk, perform tasks, and simulate countless other human activities – and enable businesses to personalise products and services at scale.
Post from James Murray
What every marketer should know about AI
So what is AI? And, most importantly, how will it impact our jobs as marketers? Read more to get answers to your biggest questions about AI and chatbots.
Post from Irina Nica
The Heart of Artificial Intelligence
If Artificial Intelligence is by definition “artificial”, how can it have a heart or emotions? But as the brain child of feeling people, how can it not have a heart? Read more about how to define AI and the outcomes we should expect from it.
Post from Cedric Chambaz
Top trends marketers need to know for the holiday season
The holiday shopping season is approaching and the marketers have to target consumers in the most relevant way. Which marketing and ecommerce trends should they look out for?