Google facing $1 billion in potential liability with UK class action
The case stems from bypassing the cookie-blocking settings on the iPhone’s Safari browser in 2012.
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Siri, Safari and Google Search: What does it mean for marketers?
Columnist Jim Yu explains how Apple’s recent announcements and updates to Siri and Safari have had a major impact on the search marketing industry.
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Apple Search Ads expanding to Canada, Mexico & Switzerland
New countries will be available in the platform starting October 17.
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Amazon just upped the ante in the battle of the virtual assistants
Smart speakers are the ‘gateway drug’ to smart home adoption.
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Report: Google to debut ‘Home Mini’ smart speaker for $49 on October 4
The device is Google’s answer to the low-cost Amazon Echo Dot.
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Google iOS app now makes related content suggestions
An expandable carousel at the bottom of the page will show related stories and content pages.
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Google responds to Apple’s Intelligent Tracking Prevention with AdWords tracking update
A new Google Analytics cookie is designed to keep ad tracking from Safari intact for AdWords campaigns.
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How advertisers can score big on the next device launch
On the cusp of the latest iPhone release, how can advertisers benefit from the launch of a new device? Research by Bing Ads provides an insight into the customer journey surrounding device launches, and the opportunities it presents.
Augmented Reality: Where are we now, and what does it mean for marketers?
With big players like Facebook and Apple committing to the technology, contributor Brian Smith argues that AR is becoming more than just a novelty for marketers.
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Will iOS 11 help solve Google’s AMP (Accelerated Mobile Pages) URL problems?
Tests using Safari on iOS 11 beta 7 show URLs are converted back to original when saving or sharing to apps via Share Sheet.
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Analyst: Google’s default search deal worth $3 billion to frenemy Apple
Bernstein analyst says that payments by Google to Apple this year might be worth as much as $3 billion.
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Apple Search Ads: Still tapping after 6 months of testing
Columnist Anna Shirley shares her impressions of Apple’s App Store search ads platform, highlighting its positive and negative aspects.
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Apple reportedly hiring dozens of new mapping experts and engineers
Apple Maps could be the beneficiary of the company’s push into augmented reality and “autonomous systems.”
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WSJ: How Siri went from virtual assistant market leader to laggard
Internal cultural issues and employee departures have impacted Siri’s evolution.
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Report: Google planning to bring its Assistant to the iPhone
Google also expected to announce integration of the Assistant into GE appliances.
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Apple expanding successful Search Ads to three new English-speaking markets
Ads will begin serving in the UK, Australia and New Zealand on April 25.
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Google launches Gboard keyboard features on Android devices
Originally launched in May, Google’s iOS keyboard features will now be available to Android users.
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Google launches Gboard keyboard features on Android devices
Originally launched in May, Google’s iOS keyboard features will now be available to Android users.
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Apple hopes to enhance maps with indoor location and drone data collection
Drones will collect data, shoot images and video, according to an FAA filing.
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Amazon steps into the ring with Spotify and Apple Music, but how much of a battle will they have?
The big story in streaming this past week is the anticipated arrival of Amazon’s new on-demand music service.