Voice search: Content may be king, but context is queen in the new voice-first world
Yext VP of Industry Insights Duane Forrester discusses his new e-book, “How Voice Search Changes Everything,” and what marketers can do to adapt and compete.
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Google Now is dead, long live ‘the feed’
Google is killing the ‘Google Now’ name but improving the underlying functionality to make it more controllable, engaging — and searchable.
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Siri is Google’s nearest mobile search competitor [Report]
According to a survey from Fivesight Research, Siri had a larger share of mobile search than Bing or Yahoo.
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Google App for Android gets a refresh with new shortcuts to frequently used features
Shortcuts to widgets for Weather, Nearby Restaurants, My Events and more appear at top of Google Now home screen.
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Plea…
Google App now organizes cards into 2 categories: interests & upcoming events
The latest round of Google App updates also include a card that lets users choose specific topics of interests to personalize app content.
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Google seeks to humanize its brand with new “Google Assistant” female persona
She seeks to be a ‘companion’ that is ‘always there but never in the way.’
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Google Now testing “Explore Interests” feature to make personal assistant app more personalized
TechCrunch reports the new feature aims to give Google Now users more control over the information Google tracks on their behalf.
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Google expands Now on Tap to translate app screens, discover button & barcode scanning
Google Now on Tap added three new features for Android devices.
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The voice search explosion and how it will change local search
Voice search usage is seeing unprecedented growth, with personal assistant devices leading the way. Columnist Wesley Young explores why this new medium is taking off, how it differs from keyword searches, and the challenges for local businesses to comp…
Apple building Amazon Echo competitor, will open Siri to third-party apps — [Report]
The virtual assistant revolution is ushering in the next era of search.
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Son of Siri: Viv aims to go way beyond today’s digital assistants
Viv hopes to effectively supersede Google as “an intelligent interface to everything.”
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With “Trips” app, will Google finally deliver a better travel experience?
New Google travel effort promises to bring together a range of tools and capabilities.
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Better in-store attribution is here
Closing the online-offline attribution app is difficult, but strides have been made in recent years. Columnist Mona Elesseily discusses some of Google’s innovations in this area and how they might be expanded in the future.
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The rise of personal assistants and the death of the search box
Columnist Eric Enge recaps the SMX West 2016 keynote by Googler Behshad Behzadi, who envisions a not-too-distant future in which voice search becomes more ubiquitous — and may even replace the search box.
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Google 2016 candidate searches now include campaign funding details & search trends
Since launching candidate cards earlier this year, Google continues to expand its 2016 election-related search results.
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Destinations on Google delivers new travel planning experience for mobile users
A mobile search for a continent, country or state, along with the word “destination” or “vacation,” will return a series of travel options.
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Google App Updates Will Include New Animations & Ability To Change Google Logo Colors
9to5Google.com reports users will be able to change the color of Google logo using a “finger painting-like” feature.
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Google Expanding Candidate Cards, Will Also Offer Primary Voting Reminders
Cards will deliver candidate and third-party content to inform voters about about their positions on issues; Google will also provide delegate counts.
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Google Now To Get API So All Developers Can Integrate Their Content
With third party content Google Now becomes much more useful.
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Google Search Now Serving Up Cocktail Recipes With Drink Ingredients & Directions
Want to know how to make a Mint Julep? Just ask Google.
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