Voice search optimization: The why and how
According to Google, voice search’s the fastest-growing form of online search, Star Trek had already got that right. A guide to voice search optimization.
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Four cool keyword research tools you can use for free now
Free or freemium keyword research tools (not including obvious ones like Google Ads Keyword Planner) to provide useful insight into organic ranking opportunities, persona building, competitive research, product development, and more.
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Digital marketing strategy guide for B2B industrial manufacturers
Most of the time, people that gather information to find suppliers are engineers, managers, and CEOs. How to create a content strategy that speaks to them?
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5 ways to identify potential featured snippets to rank for
Have you been wondering how to start owning Google’s featured snippets for your brand? The first, and most important, step in earning featured snippets is understanding how to identify “snippable” opportunities. Here are five ways to identify those opportunities.