What five news-SEO experts make of Google’s new, “Full Coverage” feature in mobile search results
SEO experts from The LA Times, New York Times, Conde Nast, Wall Street Journal, and prominent agency-side SEOs gauge what Google’s latest “Full Coverage” feature means for mobile SERPs
The post What five news-SEO experts make of Google’s new, “Full Coverage” feature in mobile search results appeared first on Search Engine Watch.
Gain visibility with Google’s unified mobile search
Productsup’s Chris Dessi shows how successfully leveraging Google’s unified mobile search will make retailers most visible to online shoppers today and tomorrow.
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The Mobile Plateau
For years, there has been a relatively deafening klaxon in SEO: MOBILE SEARCH IS THE FUTURE This is not hyperbole. Here are some choice examples. First up, the top of this mobile SEO guide: And here is just one of the myriad of examples of it showing up on industry news sites like Search Engine […]
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Before You Kill That Mobile Subdomain…
Funny Kill It With Fire GIF from Funny GIFs Most SEOs I know hate sites with separate mobile URLs. They served their purpose back in the early days of mobile browsers, but over time the maintenance overhead combined with the SEO uncertainty brought on by having two different sets of near duplicate URLs has caused […]
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Top eight SEO trends for 2020
Google makes hundreds of changes to its search algorithms every year of which any could affect your search ranking. Eight SEO trends to stay atop in 2020.
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Over half of searches on Google yield zero clicks
Zero-click searches on Google result in users remaining on Google.com, Google Images, Google Maps, and YouTube. Data observations from Jumpshot explained.
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Google Ads 2019: What to look out for
2018 was an eventful year for Google Ads, and 2019 looks to bring even more changes. Here are the key things to expect this year.
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Mobile search and video in 2019: How visible are you?
Most of our search activity is mobile now and most of our video viewing is too. How should this affect the way we approach SEO for our video content?
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Mobile-first indexing in 2018: 3 things SEO professionals should do right now
With 2018 now upon us, there is a need to prepare for the upcoming update to Google’s search index to prioritize mobile websites, if you haven’t already done so. Here are three things SEO professionals need to do immediately to prepare for a mobile-first index and help their, or their clients’, sites weather the storm.
Want to Know About The Definitive Local SEO Ranking Factors?
Then come check out my session at SMX East 😉 On Tuesday, I’m going to go over what the data truly says about ranking in local pack results. Do you need to focus on link building? Is there even such a thing as a “#1” ranking factor? What value do traditional local signals, like citations, […]
The post Want to Know About The Definitive Local SEO Ranking Factors? appeared first on Local SEO Guide.
Have You Adapted to Mobile Search?
With Google’s mobile first index coming and smartphone usage around the world still growing, are you ready for the mobile search revolution?
Post from Anna Lebedeva
Mobile-First Indexing: Everything we know, and how it could affect you
For the past five to six months the search industry has been buzzing with talk around Google’s mobile-first index. In the midst of this noise, it is very easy to get lost with what you actually need to know about the update.
Test-driving Pinterest Lens: How does Pinterest’s new visual search tool stack up?
Lens will be central to the fortunes of Pinterest’s decidedly alternative entry to the digital advertising market, so we’ve taken a hands-on look at what it is, how it works, and just how effective it is.
Five most interesting search marketing news stories of the week
This week, Google has been spotted testing a new user ratings feature in film and television search results; the National Football League has rowed back its heavy-handed social media policy…
Three major developments that will shape multi-channel marketing in 2017
As we close out the year, what are some of the major developments that are likely to shape multi-channel marketing in 2017?
Google’s biggest ever product announcement: what are the implications for search?
New products include a pair of Pixel smartphones, Google Home smart speaker, Daydream VR set, Google Wi-Fi router, and a higher-definition Chromecast streaming dongle.
Five most interesting search marketing news stories of the week
Welcome to our weekly round-up of all the latest news and research from the worlds of search, search marketing, and beyond.
Snapchat moves into personalised mobile search
Is Snapchat considering an expansion into contextual search as a way to experiment with new promising features?
How to optimise your m-commerce site for search
In 2015, Google announced that for the first time ever, it was seeing more searches taking place worldwide on mobile devices than on desktop.
Google’s recent SERP changes and tests: everything you need to know
Over the past couple of weeks, Google has been spotted introducing some interesting changes to the look and layout of its search results pages.