Everything You Need To Know About Google’s New Stance On Mobile
In preparation for the release of Google’s mobile-friendly algorithm update on April 21, columnist Neil Patel summarizes what we already know and what you should do to adapt.
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Run For Your Life, Chicken Little — Mopocalypse Is Coming!
Late to the game in overhauling your strategy in time for Google’s mobile-friendly algorithm? Columnist Will Scott advises you to start now with three easy steps.
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How Much Traffic Will You Lose From The Upcoming Mobile SEO-Pocalypse?
Google’s mobile-friendliness update is coming this April, but should you be rushing to make your site mobile-friendly? Columnist Bryson Meunier explains how to estimate the impact on your site.
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How Competitive Analysis Leads To A Better B2B SEO Program
A key element in shaping your SEO program is understanding your competition. To illustrate this, columnist Derek Edmond takes us through a recent competitive analysis performed for a client.
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Take These 3 Actions To Ready For Google’s Mobile Search Update
Columnist Aleyda Solis provides recommendations to analyze, optimize, promote & monitor your mobile web search presence.
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10 Trends & Tips To Consider In Creating A Winning Mobile Strategy For Local Search & Marketing
Columnist Wesley Young shares insights from the latest LSA Local Media Tracking Study, advising marketers on local-mobile strategy for 2015.
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Is Your Local Site Mobile Friendly? Should It Be?
Local businesses often don’t see the need to go mobile, but columnist Rachel Lindteigen reminds SMBs that the time to prepare is now.
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5 Essential SEO Techniques To Master In 2015
SEO has truly come into its own as a marketing channel, but columnist Jim Yu argues that that doesn’t mean we should rest on our laurels.
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Stop Procrastinating: It’s Time To Address Mobile SEO
Columnist Janet Driscoll Miller explains how to evaluate your mobile performance in organic search so that you can make the case for investing in mobile.
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Mobile SEO & E-Commerce Growth Beyond Black Friday & Cyber Monday
Black Friday and Cyber Monday may be over, but columnist Jim Yu reminds us that the holiday shopping season is still in full swing.
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Marketing In Transit: Selling To Mobile Searchers
Consumers are increasingly using their mobile devices to connect with local businesses, yet many of these sites still aren’t mobile-friendly. Columnist Chris Marentis offers his advice.
The post Marketing In Transit: Selling To Mobile Searchers appear…
Beat Google’s Mobile Experience Algo (And Help Mobile Searchers) With These Two Tools
Columnist Bryson Meunier notes that Google will soon consider mobile user experience as a ranking factor. Use these tools to prepare your site!
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Up Close @ SMX: Making Mobile SEO Perform For You – Design, Approach & Speed
Mobile SEO differs from desktop and its importance its growing rapidly.
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The Future Of Content & SEO: How To Stay On Top
Do you ever look back on SEO and long for the simpler days? SEO has always been content-driven, but the meaning of optimized content has changed drastically over the years. Previously, we usually viewed content as a separate thing from SEO; the two existed in separate silos, only to come together…
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Survey: Mobile Dominates Vacation Search Queries
Local SEO provider Placeable, which competes with a range of companies in the increasingly crowded national-local segment, has released new travel-related survey data (n=1,000). The study’s findings, at least as presented, don’t tell an entirely coherent story about user behavior…
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Google To Warn Searchers When A Mobile URL Redirects To The Homepage
Don’t annoy mobile searchers. That’s the message behind a new warning that Google is showing in mobile search results on smartphones. On the Webmaster Central blog, Google alerted webmasters late yesterday that it will let smartphone searchers know if it thinks a website has a…
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App Annie Adds New Tools For Better App SEO, Paid Visibility
App Annie, which offers app store analytics, is announcing new features and capabilities for mobile app publishers and developers this morning. The company is adding more ad network data and analytics; it’s also offering new tools to help boost App Store Optimization (ASO). Both of these are…
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Google Provides More Clarity Around Sneaky Redirects Against Their Guidelines
Google announced on their Webmaster blog that they have updated two of their guideline documents to improve the clarify around what are sneaky redirects that are against their webmaster guidelines. Google has expanded their guidelines to ensure webmast…
Up-Close @ SMX West: Experts Weigh In On Mobile SEO Best Practices
What’s your best mobile SEO solution? Responsive design? A mobile dedicated site? An app? Four mobile SEO pros gave their expert insights on how to create successful mobile SEO strategies during the “Best Practices in Mobile SEO” panel yesterday at SMX West. Moderated by Search…
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There’s No SEO Without Mobile SEO
It’s 2014, which means we are officially one year away from the year that Kelsey Group predicted mobile search will eclipse desktop search. Are you making your mobile resolutions to ensure you’re ready for when that time comes? I’d like to start the new year with a short…
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