How to use in-market audiences for better search campaigns
Audience targeting has is crucial to enterprise marketing campaigns. Discover all the tricks and tips to use in-market audiences for better optimized search campaigns.
The post How to use in-market audiences for better search campaigns appeared first on Search Engine Watch.
Nine Google Ads hacks to improve your CTR and conversion rate
Flushing money into advertising without understanding its workflow is not cool. Top hacks every advertiser should use to improve Google Ads performance.
The post Nine Google Ads hacks to improve your CTR and conversion rate appeared first on Search Engine Watch.
Killer demand gen strategy, Part 2: Google Display Network targeting
Both Google Display Network and Facebook have great audience targeting capabilities that allow marketers to get in front of target audiences. In Part 2 of our series on killer demand strategy, we dive into how to target your personas and audiences on the Google Display Network.