Category: Google Search Algorithm Updates

In the most recent Search Off The Record podcast, John Mueller, Gary Illyes and Martin Splitt debate about if and what they should share when it comes to the Google core updates. It seems like Gary Illyes wants Google to share more specifics about wha…

There may have been a Google search ranking algorithm update on January 11, 2022. This would be the first real unconfirmed update for the 2022 year. I am seeing both chatter spike up starting on January 10th and continue through today. Plus, many of …

Normally the month of December is not that busy because people take off for the holidays and such. But the past month was really not that calm at all. We had huge Google ranking volatility most of the past month, we had a confirmed three-week rollout o…

According to recent Semrush data, this month, the month of December, was the most volatile month of the year and probably Google history. Here is a chart Mordy Oberstein of Semrush shared showing how December soared amongst the rest of the months in 2…

Around December 27th and 28th we may have a Google search ranking algorithm jolt or quick tremor. I highly doubt Google pushed out something over the holidays, this last week of December. But it might just be some weird change that jolted the search re…

Google said on Tuesday, December 21, 2021 that the December 2021 Google product reviews update is now fully rolled out. Alan Kent from Google shared this news on Twitter after I asked him for an update – he said “the Google product review update is fu…

As we reported a week ago, we saw a possible Google local search ranking update starting around a week prior to that – well, Google has now confirmed it. Google said on Twitter “Our November 2021 local search update has concluded. It began Nov 30 and r…

Are you dizzy yet? The Google search results are still super volatile and we are seeing high levels of chatter spike back up over the past 24 to 48 hours and the tracking tools are also running incredibly hot. There is just so much going on right now…

Google started to roll out the December 2021 product reviews update on Wednesday, December 1, 2021. Google said then it would take about three weeks to fully roll out, which means probably around December 22nd, a couple days before Christmas eve.
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Pretty much all the tools that automatically track the volatility and changes in the Google search results are still showing major volatility. It is unusual because the November core update should be long done and the product reviews update shouldn’t …

Google may have also pushed out a local search and map algorithm and ranking update over the past week or so. There has been some recent chatter and the Bright Local RankFlux tool has been off the charts for the past couple of weeks.

As you all know, Google launched a new algorithm update on December 1st named the December 2021 product reviews update. Since then, the tracking tools have been off the charts showing insane levels of volatility and that volatility has continued throu…

Google is rolling out yet another confirmed Google search ranking algorithm update – the second Google Product Reviews Update of the year. So if you were hit by the April 2021 Google Product Reviews Update, you may see improvements if you made the nec…

Marie Haynes posted another poll asking SEOs what they saw from the Google November 2021 Core Update now that the update is finished rolling out. Most, like 60% of the SEOs that responded said they saw “no obvious change.”

What an insanely busy month we had with Google in November 2021! We had a big core update named the November 2021 core update, we had a spam update named the November 2021 spam update and Google said the page experience update is coming to desktop in …

Google’s Danny Sullivan said that the Google November 2021 core update is mostly done rolling out but not done yet. He said this yesterday at 12pm ET yesterday, November 29th.

Google’s John Mueller said in this past Friday’s hangout that in rare situations some sites can get stuck in some sort of algorithmic penalty limbo or black hole state and not be able to recover because Google stopped updating that algorithm. He said …

We are seeing big volatility again in the Google Search results as of yesterday and today, which might be the tail-end of the November 2021 Google core update. Yep, talk about timing – the Black Friday shopping is in high gear today and tomorrow.
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Marie Haynes posted a Twitter poll (which I reshared a couple times yesterday) asking what you (mostly SEOs) are seeing five days into the Google November 2021 core update. About 50% of those who responded said they are not seeing much from this updat…

As you know, Google started to rollout the November 2021 Core Update yesterday, November 17th at around 11am ET. Below is a recap of the early chatter and data we are seeing on this update less than 24 hours after it started rolling out. Keep in mind,…