7 Essential Skills for Content Marketers
This article explains the skills that content marketers should learn and hone to develop a successful career in the industry […]
Post from Helen Brooks
7 Essential Skills for Content Marketers
This article explains the skills that content marketers should learn and hone to develop a successful career in the industry Inbound marketing is fast-paced; rapidly shifting trends and technological capabilities are part of the reason it is such an appealing career. But there is more to content marketing than writing articles, creating memes and scripting videos. To become an invaluable asset to the marketing team, content marketers need to be strategic, analytical and resilient. Skills for content marketers Here are seven essential skills for content marketers to achieve success and personal growth: 1. Get to grips with basic SEO This…
Post from Helen Brooks
Are SEOs At Risk of Becoming Unconsciously Incompetent?
What if, as SEOs, we’re all at risk of becoming incompetent without realising? Chris looks at the Conscious Competence Matrix and considers what it takes to stop you losing your edge.
Post from Chris Green