Eight simple steps to write epic product descriptions that boost conversions
A well-written product description plays a major role in moving customers through your sales funnel. We have broken down techniques to write epic product descriptions.
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How to analyze on-page copy quality
How to tell if your content quality is high enough for Google to be willing to rank the page high enough? Here are a few tools to help you out.
The post How to analyze on-page copy quality appeared first on Search Engine Watch.
10 Effective ways to boost click-through rate (CTR) using SERPs
Ten effective ways to boost your click-through rate (CTR) from organic search.
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Seven tips to sharpen your writing skills and copywriting technique
Zac Johnson shows you seven ways to improve your writing and copywriting skills.
The post Seven tips to sharpen your writing skills and copywriting technique appeared first on Search Engine Watch.
Effective SEO copywriting hints to increase your traffic in 2020
While ranking well on SERPs has its benefits but you can’t ignore your readers. Tips for SEO copywriting to build trust and credibility.
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6 Questions to Ask When Writing Web Page Content
Here are 6 questions to ask yourself when getting started as a content writer and forming the skeleton for page content, before you start the writing itself.
Post from Lauren Irwin
How to Brief a Freelance Writer in 9 Essential Steps
Nine key points to include in every article brief to a freelance writer, why the information is essential, and what freelance writers themselves say.
Post from Helen Brooks
Five easy SEO strategies: Increase search engine rankings and gain qualified customers
When using nontechnical techniques, sound marketing principles ultimately lead to increased web rankings. Simple techniques to adopt for Google visibility.
The post Five easy SEO strategies: Increase search engine rankings and gain qualified customers appeared first on Search Engine Watch.
How to blend SEO and creativity for content marketing success
We discuss the best ways to combine creativity with SEO success as there is no reason why these two can’t go hand in hand together.
How to master copywriting for SEO
In 2018, you need to understand copywriting and SEO – and a whole lot more – to write content that will rank well and return a great ROI.
The psychology of language for paid search
The success of your PPC campaigns may depend on the language that you’re using. Here’s how to improve it.
How to use buyer intent to write better copy
Most of us know our target demographic and still, it is very hard for us to constantly create content that converts. In the end, without loyal audience, there is no reason for you to write in the first place.
Words That Can Make You Sound Smarter
Online marketers are publishers and content creators, improve your content writing skills and verbal communication by using these common words correctly
Post from Shelli Walsh on State of Digital
Words That Can Make You Sound Smarter
5 Easy, Text-Only Tricks To Get Your Articles Read
A compelling headline or image may get you a click, but most people don’t read much more than that. Use word-based tactics to compel them to keep reading.
Post from Arienne Holland on State of Digital
5 Easy, Text-Only Tricks To Get Your Articles Read
Perspective Matters In B2B Website Content
In B2B marketing, relationships lead to conversions. Content strategy is an essential tool for driving traffic through SEO and social media, and for engaging and building trust with audiences online. This means choosing the best content type (e.g., cop…
Five Ways To Flip Your Copywriting For Higher Conversion Rates
When faced with creating a conversion-focused SEO landing page, what should our copy focus on? There are so many things we can do — so many directions we can go — that it becomes hard to know what to choose. Do I go with statistics or stories? Facts or feelings? Data or discounts? If…
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