YP Introduces Cross-Device Retargeting With Local Search Query Data
Local search provider YP (formerly Yellowpages.com) is introducing a new cross-device retargeting capability directed at national advertisers. It combines the company’s high-intent local query data with cross-screen behavior and ad exchange mobile display inventory. To accomplish the…
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Bing Also Testing Google’s Search Design Interface
Days after Yahoo was caught testing a Google search design interface, Bing is also caught testing it.
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Google Suggesting Firefox Users Change Their Search Engine & Home Page
Yahoo won the deal to be the default search engine in Firefox in November; now after losing some search share, Google’s fighting back.
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Right To Be Forgotten: Google Tells Europe It Won’t Scrub Global Index
European privacy regulators continue to push for an extension of The Right to Be Forgotten (RTBF) to the entire Google index, globally. However Google for the time being has taken the position that it will not remove RTBF results from Google.com. That …
Bing Ads Rolls Out Enhanced Sitelinks Globally, Adds Sitelink Device Preference
Additional copy below each Sitelink extension is available in most markets and languages supported by Bing Ads.
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Google Ventures-Backed RetailMeNot Climbs Out Of Its Google Penalty
What changes did RetailMeNot make to recover from the Google Panda algorithm? It is unclear but their rankings did bounce back.
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Yahoo Sees Big 1.6 Percent Monthly Search Share Gain At Google’s Expense In New comScore Data
Measurement firm comScore just released its December search market share report for the US. Last week the firm mistakenly posted the data early and quickly depublished the page. In the earlier release comScore showed Google losing 0.5 percent points vs…
Google Overtakes Traditonal Media To Become Most Trusted News Source
According to survey data from the 2015 Edelman Trust Barometer search engines (read: Google) have overtaken traditional media as the most trusted source of news globally. Last year search engines were just behind traditional media but have now overtaken them. This “trust gap” is most…
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Google’s Knowledge Graph May Show For 1/4th Of All Search Queries
Google’s Knowledge Graph shows for about 25% of all Google queries, which can pose a threat to the publishers who are the source of much of that data.
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Google Still Doing At Least 1 Trillion Searches Per Year
Company is sticking with figure it gave in 2012 but stresses it’s “over” that amount. How much over, Google’s not saying.
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Search Is Number One Content Discovery Tool For Mobile Users
Yesterday the IAB released a report that seeks to “rehabilitate” the mobile web. Based on a Harris survey of 2,000 US mobile internet users, it argues that despite the gap in time spent, mobile users value and heavily utilize the mobile web. Interestingly survey respondents perceived…
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Smartphones Account For 40 Percent Of US Search Ad Spend In Q4 [Marin]
Desktop’s influence, while still dominant, continued to wane in the fourth quarter.
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Smartphones Account For 40 Percent Of US Search Ad Spend In Q4 [Marin]
Desktop’s influence, while still dominant, continued to wane in the fourth quarter.
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Google Updates Maps App Adding Restaurant Filters & More
Google Maps App adds cuisine type filters and more features for iOS and Android users.
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Google Opens A Visitor Center
Here are pictures of Google’s temporary tour center, the permanent one is coming in the summer of 2015.
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Google News Now Will Crawl & Index Images Hosted Off Your Domain Name
Google News updated their image crawl process to include images hosted off the publishers domain.
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Google Translate App Gets Improved Picture & Conversational Translation
The new Google Translate app for iOS and Android brings real-time camera based translation and conversational translation to iOS.
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Zomato Buys Urbanspoon For $50 – $60 Million To Enter US Local Search Market
International restaurant search provider Zomato has acquired Urbanspoon from IAC for between $50 and $60 million in cash. Zomato was founded in India in 2008 but now operates in more than 20 countries and 130 cities globally. Urbanspoon content will be incorporated into Zomato and the Urbanspoon…
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DMCA Takedown Database ChillingEffects.org Takes Itself Out Of Search Results
The irony here is almost too obvious to mention: an entity dedicated to monitoring the potential “chilling effects” of DMCA takedown notices is censoring itself. Chillingeffects.org has now removed itself from search results, making those notices harder to find. Chillingeffects.org was…
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Report: Yahoo Search Losing Firefox Users Who “Switchback” To Google
Relying on recently released StatCounter data we previously reported Yahoo search gains in the wake of the Firefox “default search” deal announced earlier this year. However a subsequent analysis by RKG’s Mark Ballard argues that many Firefox 34 users are switching back to Google…
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