“The Usability Impetuous Behind Google+ Local…”
Aaron Bradley dropping some Local knowledge, along with a lot of other knowledge, in his fantastic post about the Semantic Web: “…search is no longer about words, but about the things to which the words on a web page describe and make reference…” “Why is this important? It’s important because when Google receives a user […]
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Google Officially Launches Knowledge Graph Carousel For Local Search
After reporting yesterday that the Google Knowledge Graph Carousel was showing up more frequently and for a wider variety of searches, a Google+ post today announced the official launch of Carousel for local search results. According to the announcement, when a user searches for …
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Data Analysis for SEO: Industry KPIs For A Mature Industry
As we move closer to the 20th anniversary of the launch of public search engines, a key industry trend in search marketing is the long called-for move to placing transparent, objective & measurable KPIs at the heart of search marketing, social & content campaigns. What KPIs give you an…
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Google Webmaster Tools “Links To Your Site” Reporting Bug
Last week, we began seeing complaints of the Google Webmaster Tools “Links To Your Site” report showing 80% or less of the number of links that should be displayed. Yesterday I noticed the issue the issue myself and today, Google confirmed this is a reporting bug. In short, tons of…
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Enhanced Campaigns Countdown: Latest CPC Trends & Mobile Bid Test Results From Adobe
With the July 22nd mandatory migration to Google AdWords enhanced campaigns looming, we will be checking in with marketers over the next several weeks to get their perspective on the transition process, hear what they’ve learned so far and what advice they have to share. Today, Sid Shah,…
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Google’s Matt Cutts: Stock Images Do Not Impact Search Engine Ranking
Google’s head of search spam, Matt Cutts, said in a recent video that using stock images from a stock image web site has no impact on rankings. The question was, “Does using stock photos on your pages have a negative effect on rankings?” Matt’s answer was very short, he said…
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Where Did All My Conversions Go?
When I first started working in Paid Search, I thought enabling conversion tracking was pretty simple: just place a code, test, and you are ready to rock and roll. I’ve learned in my past 3 years at SEER that sometimes that sentiment can prove to be true, but often conversion tracking isn’t that easy especially […]
Google Knowledge Graph Carousel Sightings Becoming More Frequent Within A Wider Variety Of Searches
While the Google Knowledge Graph Carousel was launched nearly a year ago, more reports are confirming Carousel image displays appearing more often and for a wider variety of categories in SERPs. The Carousel display shows results in an image-focused fa…
Google’s Mobile “Quick View” Trial Appears To Be Over
Google appears to have quietly put an end to a long-running trial that added a “quick view” option next to mobile (smartphone only) search results from select websites. The feature offered searchers a fast way to see a lightweight version of a web page without having to fully click…
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Google Glass Parodies
An overview of parody videos on Google Glass. Have some fun!
Post from Bas van den Beld on State of Search
Google Glass Parodies
Google’s Father’s Day Logo
Happy Father’s Day everyone! Google has a special Google logo, aka Doodle for the day. It is an interactive slot machine type of Doodle that matches up the diverse set of fathers around the world. Here is a video of the logo: Here is a static image of the logo:
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Google Authorship Beyond Webpages
In last month’s post about authorship, I shared that Google has been experimenting with inferring authorship for PDF documents in addition to webpages. This piqued my curiosity to see if any other indexable filetypes could also have inferred authorship. Microsoft Office Files PowerPoint files…
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Google Maps Adds 1,001 New Street Views From Singapore’s Bay To The Vermont State House
Google Maps has added more than 1,000 new destinations, with an expansive collection of street views across Asia, Europe, Latin America, the US and Canada. New Singapore street views have been added for Fullerton Heritage Promenade, the Singapore Zoo, …
Google Panda Rolls Out Monthly but Google Cushion the Blow With Slower Release
Google are continuing their fight to clean up their search engine results and with the introduction of two algorithmic updates, Google Panda and Google Penguin, it seems that they have really taken a step closer to showing that they mean business. Both…
Why You Should “Bing It On” In Your Online Marketing
Bing commercials have been running rampant on TV lately — they have amped up their service and definitely have something to prove. Among other things, they’re becoming increasingly integrated into Windows 8, possibly increasing public interest in Bing. For many people (online marketers…
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A (not so) subtle ad for ads on Google+
In January this year we spotted signs of first (though internal) advertising material on Google+. Today we saw a rather prominent call to action in Google’s new “Dashboard” feature on Google+.
The dashboard itself doesn’t really offer that much and it seems to replace the “Home” option for individual users.
…
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RKG Launches SEO Forecasting Tool & Pilot Program Offering Insight On ‘Not Provided’ Query Data
On the heels of acquiring Nine By Nine Blue along with their search analytics Blueprint software, digital and search marketing firm RKG announced today a new SEO predictive forecasting tool to be added to the Blueprint software suite. In addition to the newly added SEO solution, RKG is launching a…
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Google’s Matt Cutts: Same Ad To Organic Ratio As Google, You’re Safe From The Top-Heavy Alogrithm
At SMX Advanced tonight, Google’s head of search spam, Matt Cutts announced that if you have the same or less ads than Google does in their search results, then you are safe from their top heavy algorithm. In short, if your ad to organic ratio is the same or less than what you see in […]
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George Bush “Miserable Failure” Google Bomb Back, This Time In Knowledge Graph
The Google Bomb is back! Searching for [miserable failure] in Google now returns George W. Bush’s knowledge graph in the search results. The Google Bomb first became popular back in 2004 when Google and some other search engines ranked George W. Bush as the nymber one result for a search on…
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Google to Give Exact Infringement Examples in Webmaster Tools Messages
Waking up one day to find that you are in receipt of dreaded Google Webmaster Tools message is one of the most fearsome scenarios for any website owner or SEO as it tends to mean one of only a couple of things… Your website needs to update WordPress You have a substantial change in traffic […]