Leveling the playing field: Ahrefs’ free product to help content creators compete in Google
While Google faces lawmakers with antitrust cases, it continues making billions from search result ads. Big players invest heavily in professional SEO but small businesses, nonprofits, and educational institutions struggle to get the organic traffic that their websites deserve. Ahrefs’ Chief Marketing Officer explains how.
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The data-driven approach to making backlink analysis decisions
Backlink analysis is one of the most contradictory topics in the SEO community. In fact, we all agree that it’s crucial for organic search visibility but which metrics should be driving those business decisions is not clear. More on how to create a data-driven backlink analysis strategy?
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