How to use XPath expressions to enhance your SEO and content strategy
How do you streamline research to produce content that addresses customers’ top questions and product concerns? Look no further than XPath Expressions. Catalyst’s Brad McCourt explains how XPath Expressions used in conjuncture with ScreamingFrog can be used to collect insights that fuel expert, authoritative, and trustworthy (E-A-T) content creation.
The post How to use XPath expressions to enhance your SEO and content strategy appeared first on Search Engine Watch.
How questionnaires can help you evolve your product or business
Customer feedback is key for business and a list of effective methods to collect customer feedback and utilize questionnaires to maximize satisfaction.
The post How questionnaires can help you evolve your product or business appeared first on Search Engine Watch.
Voice search SEO guide: Trends and best practices
Around 27% of online users worldwide use mobile voice search. Here’s why and how you should probably start optimizing for this growing trend.
The post Voice search SEO guide: Trends and best practices appeared first on Search Engine Watch.
How to win at SEO with FAQ schema markup
If you are looking for an easy method of improving your website’s SEO, using the FAQ Schema Markup is a great place to start. FAQ pages, properly marked up, are usually eligible to become rich results in Google’s search.
The post How to win at SEO with FAQ schema markup appeared first on Search Engine Watch.