Shortterm-ism – the Biggest Barrier to SEO

Google is taking link spam seriously – and if a recent tweet from Matt Cutts is anything to go by, updates such as Penguin are going to become better and better.

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Shortterm-ism – the Biggest Barrier to SEO

Building The Case for Long-Form Content

Shelf with booksDoes long-form content work on the internet? Barry Adams outlines the various advantages of long content, from higher engagement to greater SEO value.

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Building The Case for Long-Form Content

Breaking out of the SEO Echo Chamber

start-upIt’s not that I don’t love this industry, I do; however I’ve been making an effort to change my usual reading habits in search of something new.

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Breaking out of the SEO Echo Chamber

A4U revamps and rebrands to PerformanceIN

A4U brandsAfter great success running the popular A4U events as well as their news site, industry events company A4u has relaunched and rebranded its business, complete with the launch of a brand new website – PerformanceIN.com.

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A4U revamps and rebrands to PerformanceIN