Book Review: Contagious
At SES London this year in one of the content marketing/social sharing sessions which featured Matt Roberts from Lindex, he mentioned Contagious by Jonah Berger as one item on a list of resources and items that they had found useful in evaluating whether or not they were producing “shareable content”. Intrigued, I ordered a copy during […]
Post from Arianne Donoghue on State of Digital
Book Review: Contagious
Book Review: Webs of Influence
A review of the book ‘Webs of Influence’ by Nathalie Nahai. A short overview and why you should read and who it is for
Post from Bas van den Beld on State of Search
Book Review: Webs of Influence