Category: Google Ads (AdWords)

Google seems to be testing a new search ad format that has really large images that you can swipe through and learn more about. The ads, when clicked on, expand to show you a large image, with the name of the product, the price, ratings/reviews and a …

Google Ads is testing a new help feature named “Quick Help.” It is currently in beta and those who see it can access it by looking for the hovering help icon at the bottom right corner of the Google Ads console.

Google sent some advertisers emails saying “beginning Q2 2022, campaigns using Smart Bidding and/or Optimized Targeting will be able to use all Customer Match lists in your account to enhance your ad campaign performance for your goals (e.g. conversion…

Google has published its annual “Ads Safety Report” and disclosed that it has blocked or removed over 3.4 billion ads for violating its Google Ads policies, it restricted over 5.7 billion ads, suspended over 5.6 million advertiser accounts, and removed…

Google has confirmed that between April 25th 5:32PM ET and April 26th 3:24 PM ET there was a data reporting issue with those who pulled in data from the Google Ads and AdWords API or Google Ads Scripts.

Google Ads has rolled out the new create ad interface to all advertisers, the search company confirmed. This is a very subtle change in terms of the interface, there are no real new features – but the look is slightly different.

Google has released version 10.1 of the Google Ads API, which is an update from the major release of version 10 from early February 2022. The big additions in v10.1 include the addition of discover campaigns, campaign groups, local service campaigns an…

Google announced three new features to Performance Max campaigns in Google Ads. These including New customer acquisition goals, new Performance Max insights reports, a one click upgrade tool for Smart Shopping.

In June 2022 Google will update the enforcement procedures for repeat violations with the addition of nine more policies in scope of the strike-based system. The three-strikes and your out policy system launched in June 2021 for Enabling Dishonest Beh…

The time has come for the Google AdWords API to officially shutdown tomorrow, April 27th. Google warned us this would happen over a year ago and now the day has come where the legacy Google AdWords API will sunset and be fully replaced by the Google …

Google may have a bug with the Google Ads automated rules where the conditions you set up are not sticking. Automated rules let you make changes in your account automatically, based on settings and conditions you choose but those conditions are not be…

The other day, Google Ads Liaison, Ginny Marvin said that audience signals are used to only “jumpstart” your Performance Max campaigns. It turns out that Google Ads may continue to use these signals to inform Google’s systems over the campaign lifecy…

Google announced a new way to create custom columns in Google Ads. Google said it is “adding new metrics and features that make it easier to view your data.”

Google Ads has added a new report that will help you see how well your campaigns are performing across multiple campaigns across multiple accounts. Google said it has also made dashboards faster and easier to use with several improvements.

Last Friday, about five days ago, Google confirmed there were some latency issues with the Google Ads console. It was specific to the Responsive search ads (RSAs) ad review process. But still, five days later, it is not resolved.

Google Ads announced a new policy that will go into effect on June 1, 2022. This policy is an update to the Inappropriate content that has existed for some time. The new policy will prohibit content that shares personally identifiable information that…

Google Search has these “more” links in the Google search ad listings that expand to show more ad extensions. I am not 100% sure if it is new or not but I personally cannot replicate this, so maybe it is new?

Google may be testing new Google Ads extension icons in the search results. Khushal Bherwani spotted these and notified me of these on Twitter, and I think they are new. New contact us and buy now icons are being placed in the Google search ad snippe…

Google has launched the new Google Partners directory with new ways to search for partners and also the new and updated partner program. Google said “now it’s easier than ever to find the right partner to help you grow your business.”

Google last night posted a new policy in the sensitive events category that will pause ads that exploits, dismisses or condones the Russia and Ukraine war. Google wrote “due to the war in Ukraine, we will pause ads containing content that exploits, di…