How A Single Guest Post May Have Gotten An Entire Site Penalized By Google

Google made it clear earlier this year that those doing guest posts “for SEO purposes” might be subject to penalties. But the latest chapter in its war on guest posts feels a bit crazy: an entire site put into Google’s penalty box because of a single guest post that Google…

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Five Days Later, It Looks Like Google Has Penalized Web Design Library For Selling Links

We all saw this one coming: Web Design Library, the website that was using Twitter to renew paid links last week, appears to have earned a Google penalty. While I was researching last week’s article, I saw the site ranking at No. 8 for the term web design. Today, I’m seeing it at No. 48…

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Google’s Matt Cutts: Determining If Your Site Ranking Is Result Of A Penalty Is “Tricky”

Today’s video from Google’s head of webspam Matt Cutts tackles the question, “How can you tell if your site is suffering from an algorithmic penalty, or you are simply being outgunned by better content?” According to Cutts: It’s kind of tricky because we have a large…

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Nearly A Year Later, Google’s Penalty Notices Remain Confusing

Nearly a year after Google’s Matt Cutts told us penalty notifications will get clearer it seems as if the notifications, in many cases, have gotten harder to understand. I spend a lot of time following penalties issued by Google through examples given to me via email, penalties publicizes on…

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Google Slaps Greece Sites With Penalties

It appears that Google has taken action on spammers, potentially link spammers, in Greece recently. Matt Cutts, Google’s head of search spam, responded on Twitter to a webmaster noticing that many websites in Greece received penalties. Matt responded saying “ah, you noticed the action…

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Selling Links To A Big Brand? Here’s Why You Don’t Tweet About It

Here’s a lesson in how not to sell links. As Search Engine Roundtable pointed out this morning, someone named “Vince” from WebDesign.org is using Twitter to contact companies about renewing paid links that are about to expire. You can look at the @vitaliykoloswdl account and see…

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Google’s Matt Cutts Implies MyBlogGuest Publishers Will Receive Penalties, While Many Begin Receiving Manual Action Notifications

Google has taken action on a large guest blog network that we believe is MyBlogGuest.com. In fact, the owner of MyBlogGuest.com, Ann Smarty confirmed last night she received a penalty. Yesterday, there as confusion over if those publishers who particip…

The Knowledge Graph: Should Your Content & Business Strategy Change?

Many articles have been written on the Google Knowledge Graph and its impact on SEO, but have you given thought to how the Knowledge Graph potentially impacts your content strategy — or even your entire revenue model? For many publishers, it’s time to take stock of how to work with the…

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Google’s Matt Cutts: We’ve Taken Action On A Large Guest Blog Network

Google’s head of search spam, Matt Cutts, announced really early this morning on Twitter that Google has taken action on “a large guest blog network.” Google’s Matt Cutts warned the webmaster and SEO community that guest blogging is done, at least for SEO and link building…

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10 Key Takeaways From Meet The Search Engines @ SMX West

Another SMX is in the books! This show definitely had one of the most engaged attendee groups I have ever seen at any conference in recent memory. The polite, attentive search engine marketers weren’t there to just network and enjoy the San Jose sun. They were interested and looking for…

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Google’s Matt Cutts SEO Advice On Unavailable E-Commerce Products

Google’s Matt Cutts answered in a video what webmasters and site owners should do about their out of stock products on their e-commerce sites. Matt Cutts basically said it depends on the size of the e-commerce site. He broke it down into three sizes: small sites with tens of pages, medium…

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Manual Spam Action Revoked! A Case Study

Checklists of how to get out of a Google penalty abound. Five things you should do, five things you shouldn’t do, etc. But the number one thing you shouldn’t do is ignore it. I want to tell you the story of a two-year long penalty, the steps we took and how something we never thought…

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Ranking Benefit To Making Your Site SSL? Not Yet But Google’s Cutts Would Like To Make It Happen.

Google has been migrating all their properties to work over SSL over the past years and they are still working on that migration process. Google would like to see you make your site work over SSL as well. So much so that Matt Cutts said at SMX West that he would personally love to make […]

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Google Penalizes Two German Link Networks; One Being efamous

Google’s head of search spam, Matt Cutts, announced on Twitter today that they have penalized and taken action on two additional German link networks. He mentioned one by name, being efamous. efamous looks like a typical ad network, but I guess they passed PageRank through their link network,…

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Yes, Google Does Have & Use Author Rank; Specifically Within In-Depth Articles

Google’s Matt Cutts confirmed on stage at Search Marketing Expo today that Google does have a form of “Author Rank” in use today at Google. It is specifically used within the in-depth articles system to determine which articles to show in the In-Depth articles section. This…

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Google Working On A Softer & Gentler Panda Algorithm To Help Small Businesses

Google’s head of search spam, Matt Cutts, announced at Search Marketing Expo that his search team is working the “next generation” Panda update that would appear to many as being softer. Cutts explained that this new Panda update should have a direct impact on helping small…

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Up-Close @ SMX West: Life After “Not Provided”

Last September, Google confirmed it was encrypting search term information, rendering previously available keyword data “not provided” and leaving many website owners in the dark. While most SEO professionals managed the loss of search terms without suffering major disruptions in their…

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