Proposed EU consumer rules to force ‘marketplaces’ to reveal ‘default ranking criteria’
Penalties will be stronger, and there will be an individual right of action.
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5 easy but smart SEO wins to boost content and link-building efforts
Don’t ignore the basic, everyday technical SEO issues that pop up when marketing a website, suggests contributor Jeremy Knauff. Take care of the fundamentals and you’ll see better SEO results.
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Google: Using non-English URLs for non-English websites is fine
In Google’s latest SEO snippets video series, Google’s John Mueller talked about non-English URLs and SEO.
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Google stops showing zero search results for time, calculations & conversions
After only a week of experimenting with showing only a single answer, Google is putting that test on hold.
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Google Search Console updates visual reporting features
A look at what’s new in Google Search Console.
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AMA with Google highlights: The core search algorithm update, mobile-first index status & more
From nofollow links to negative SEO, the core search algorithm and Google showing zero search results — catch up on what Google’s Nathan Johns had to say at SMX West.
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Report: EU to ask Google, others to publicly reveal ranking factors
Proposed rules are designed to redress the “superior bargaining power” of the large internet brands.
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4 concrete ways to use images to build links
Every picture tells a story and also may help you build links. Contributor Pratik Dholakiya shares four solid ways to use images to attract links.
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Google search results page displays answer without any search results
Who needs the ten blue links when you have the answer? Google is hiding the organic listings from some search results.
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Google Images update: Captions added to images, pulled from the page title tag
To add more context to image results, Google will now display a caption with images in mobile Images search results.
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Google confirms core search ranking algorithm update
Google acknowledged the suspected update but says there is nothing webmasters can do to fix their sites if they dropped in rankings.
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Getting results from your website means asking the right questions
Contributor Dianna Huff explains that blending website data, smart online and proven offline marketing tricks of the trade will generate new leads and sales inquiries for small businesses.
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Google tests rounded mobile search design without full Google logo
Google is yet again testing an even more curved design for its search results pages.
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7 marketing and promotion tactics to get your content discovered
Contributor Kristopher Jones outlines seven tried-and-true content promotion strategies that will drive traffic to your content and website.
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Is a 301 or 302 redirect best for SEO?
Confused on which redirect to use? Contributor Bryson Meunier breaks down the differences between 301 and 302 redirects and explains how Google and Bing view each when moving webpages.
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Google amplifies musicians in Google search through the Google Posts platform
Google officially launches Google Posts to all musicians who have Knowledge Panel details in search.
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How to effectively report competitor spam
Contributor Kaspar Szymanski outlines reasons why submitting a spam report against a competitor practicing “blackhat SEO” can be another tool in your marketing arsenal.
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The ultimate guide to bot herding and spider wrangling
In Part 1 of a three-part series, Columnist Stephan Spencer does a deep dive into bots, explaining what they are and why crawl budgets are important.
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Conductor will help WeWork offer ‘holistic’ proposition to enterprise customers
It will now be able to manage customers’ physical and digital presence.
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What is GS1 SmartSearch Schema markup and why should e-commerce sites use it?
Contributor Tony Edward explains the new, more advanced schema markup for products called GS1 SmartSearch and how it helps listings gain visibility in the search results.
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