How to use the text link counter
In the latest release of Yoast SEO, we’ve added a text link counter. It consists of two counters, the first counts the number of internal text links you’ve put in your post. And the other counter counts the number of internal links to a post. These counters can be a huge help in improving the […]
Why you should use the Yoast SEO text link counter
In the 5.0 release of Yoast SEO we’ve added the Yoast SEO text link counter. This new functionality counts the number of internal links in a post and the number of internal links to a post. It sound really simple, but it’s extremely useful and actionable. It’ll really make it so much easier to improve […]
Avoid these site structure mistakes!
If you take your SEO – and users – seriously, you’ll be working on a kick-ass site structure. Setting up a decent site structure is rather hard. Maintaining a solid site structure if your site is growing is even harder. Mistakes are easily made. In this post, I will share 5 common site structure mistakes […]
How do I determine what my cornerstone articles are?
Cornerstone articles are those articles that are most important to your website. These are the articles you would like to rank high in the search engines. Cornerstone articles are usually explainers; relatively long articles combining insights from different blog posts. Perhaps you never thought about cornerstone articles before, even if you have your website for […]
Internal linking for SEO: why and how
Your content needs links to be able to rank. Google can only find your posts and pages when they’re linked to from somewhere on the web. In addition to that, internal links connect your content and give Google an idea of the structure of your website. They can establish hierarchy on your site, which enables you to give […]
What is cornerstone content?
Cornerstone content pieces are those articles on your website you’re most proud of. They reflect your business, communicate your mission and are extremely well written. These are the articles you would like to rank high in the search engines. Cornerstone articles are usually explainers; these articles combine insights from different blog posts. Here, I’ll explain all […]
Ask Yoast: Too many links in navigation menu?
Doing your internal linking well has quite a few SEO benefits. Connecting related posts with each other lets Google know that you’ve created content on various aspects of a certain topic. This can make you a stronger candidate to rank for that topic. But, can internal links also be detrimental to your site? Is it possible to create too many internal links, […]
Why you should use Yoast internal linking
Yesterday we released our new internal linking tool in Yoast SEO Premium. The internal linking tool will help you to link to related content. It will find related posts for you, and it will become much easier to link from your post to these related articles. Using our tool systematically will help you improve the structure […]
Seven ways to avoid content cannibalization
To get some insight into the matter of internal site cannibalization, SEMrush recently hosted an in-depth discussion about the subject with an industry expert – Dawn Anderson.
How The Telegraph’s SEO strategy led to a Brexit traffic boost
The EU referendum has delivered a nice traffic boost for the UK’s newspaper websites, according to ABC figures released this week.
Why your content and SEO strategy need to be joined up
There are some sites creating useful or interesting content, that are being let down by a lack of attention to SEO.
Five things to remember for a smooth, catastrophe-free site migration
SEO should be the cornerstone of any site migration strategy. SEOs need to get in on the action from the word go, to safeguard our most important asset.
SEO in the festival season: which retailers have the right strategy?
Summer in the UK means festivals, and there are plenty to choose from again this year.
Is an internal linking strategy paying off for Mail Online?
Combining hub pages for key topics with well-planned internal linking can be a very effective strategy to secure consistent search rankings for target keywords.
Nine SEO techniques that take less than 15 minutes
I know. It’s the 21st century equivalent of ‘8 minute abs’. But bear with me on this…
EU referendum and brexit betting: who’s winning in organic search?
With the referendum on Britain’s membership of the EU coming up this week, there has obviously been a lot of debate online.
Softonic.com is hit with Google manual action for ‘thin content’
Software and app portal softonic.com has been on the receiving end of a manual action from Google, meaning the site’s visibility has … read more
Are related sitewide footer links the key to dominating Google?
A long, long time ago I was talking to Mike Grehan about search engine rankings. He used the term “the rich get … read more
Does Google look at anchor text in internal links?
Internal linking is a key SEO tactic, one which allows websites to send clear signals to Google on the relative importance of … read more
30 quick and easy SEO tips for small businesses
For the uninitiated, SEO can seem to be a complex and foreign landscape, but it doesn’t have to be too complicated. Indeed, … read more