German Publisher Axel Springer: Loss Of Snippets Caused 80 Percent Traffic Drop
Axel Springer, Germany’s largest publisher and the owner of Europe’s largest newspaper, has said it wants back in to snippets. According to Reuters the German publishing giant revealed that traffic to its four largest online properties from Google search results “had fallen by 40…
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Attend MarTech San Francisco: The Marketing Tech Event of the Year
Harness the Power of Technology Driven Marketing – Best Rates Available Now The marketing technology world is on fire! Billions of dollars in investment. Billions of dollars in revenue. Big IPOs. Big partnerships. A new generation of marketing leaders. Hundreds of software programs entwined in…
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Following Germany’s Lead Spain Passes Misguided “Google Tax” Anti-Piracy Law
Given the saga of Germany’s ill-conceived and poorly implemented “ancillary copyright law” one would have thought that another European government wouldn’t immediately duplicate the mistake. But that’s exactly what’s happened in Spain. Spanish…
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Chinese Search Giant Baidu Reports $2.2 Billion In Revenue For 3Q 2014
China’s leading search engine Baidu posted its 3Q 2014 earnings yesterday, reporting $2.2 billion (RMB13.520 billion) in total revenue, a 52 percent year over year increase. According to Baidu chairman and CEO Robin Li, the site’s mobile traffic surpassed PC traffic last quarter, with…
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Get What’s New/What Works at SMX Social Media Marketing
You’ll Learn Paid, Earned & Owned Tactics to Foster Engagement, Drive Sales & Achieve Your 2015 Marketing Objectives With over 200 million users and 55 million photos posted daily, Instagram is the fastest growing social network. Since being acquired by Yahoo in May, Tumblr has seen growth…
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Search In Pics: Google Sukkahs, Android Lollipops & Spy Vs Spy Google Glass
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Express Halloween Bags: Source: Google+ Jon Stewart At Twitter:…
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SMX West 2015 Registration Open – Best Rates Available Now, Save $300
Search Marketing Expo – SMX West returns to Silicon Valley for its eighth year in March 2015! Featuring three days jam-packed with cutting-edge tactics, the program will include sessions on search engine optimization (SEO), paid search advertising (PPC), social media marketing, local search and…
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German Publishers To Google: We Want Our Snippets Back
German publishers want their snippets and thumbnails back. A consortium of roughly 200 companies, together known as “VG Media,” have said that the loss of traffic from the disappearance of these elements could cause some of their members “to go bankrupt.” The publishers have been…
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First Half Ad Revenue: Search Dominates PC Ads But Not Mobile
The IAB has released its first half 2014 digital advertising revenue figures. Total US digital revenues grew 15 percent compared with a year ago to $23.1 billion. Total second-quarter revenues were roughly $11.7 billion. Paid search was the largest single category of online advertising, though its…
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Media Companies Republishing Google Right-To-Be-Forgotten Links
Google is notifying publishers when it de-indexes their links under the controversial “Right to Be Forgotten” (RTBF). What this does is often trigger republication of a version of the story by the media outlet or a page that indicates what URLs are being removed from the search index….
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Get Proven Social Media Marketing Tactics from a Full House of Experts – Register Now, Rates Increase Friday
Sometimes “winning” is just a matter of improving the odds. And stacking the deck in your favor with successful social media marketing tactics and strategies is a smart bet. Improve your odds. Attend SMX Social Media Marketing, November 19-20 in Las Vegas. Here’s what you get: More than 40 of the…
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Google’s Eric Schmidt In Berlin: “Really, Our Biggest Search Competitor Is Amazon”
The attitudes of European policy makers toward Google seem to have hardened of late. On various regulatory fronts, Google faces vocal critics and well-organized opposition. Google’s Eric Schmidt gave a speech earlier today in Berlin seeking to change some of those hardened hearts and minds….
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Be Ready for 2015! Attend SMX Social Media Marketing – Early Bird Rates Expire Friday
In less than 90 days, 2015 budgeting will be complete, Black Friday will be a distant memory, and new marketing objectives will be the measure of your success. Be ready! Hone your paid, earned, and owned social media marketing skills at SMX Social Medi…
Facebook & YouTube Are Top Sites With Content Removed From Google Under “Right To Be Forgotten”
Google is now sharing details about Right To Be Forgotten removals in a new section of its pre-existing Google Transparency Report area. The latest numbers show that Facebook, ProfileEngine.com and Google’s own YouTube are the top three sites to have content taken down through the new…
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Study: 60 Percent of “Right To Be Forgotten” Requests Denied
Reputation VIP operates the Forget.me website intended to handle Google and Bing “Right to Be Forgotten” (RTBF) requests. Using three months of data, the company has released a study on RTBF’s impact in France, the UK and Germany. There was a smaller, separate study on Spain. It…
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U.S. Search Award Winners Announced
The second-annual U.S. Search Awards were handed out last night during Pubcon Las Vegas. The awards were presented to agencies and individuals for outstanding achievements in the US search and digital marketing industries. Entries were judged by a pane…
Wanted: Session Ideas For SMX West
Do you have a topic you’d like to see covered in a session at SMX West 2015 on March 3-5, 2015? Something you’d like to see covered in depth, or a discussion of strategies and tactics for getting the most out your search marketing campaigns? If so, we’d like to hear from you. Anyone can…
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Proven Tactics from 40+ Successful Brands – Register Now for SMX Social Media Marketing, Save $200
Many of the world’s most skilled and knowledgeable social media specialists will take the stage at SMX Social Media Marketing in Las Vegas, November 19-20. Speakers from brands and agencies will share challenges they’ve overcome and result-driving tactics that make them successful. You’ll hear…
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SMX East 2014 Day Three Live Blog Coverage
Day three of Search Marketing Expo East is now complete and below is some of the live blog coverage we found throughout the day. #SMX Liveblog Googler Talks HTTPS + Insights from SEO VIPs, BruceClay.com #SMX Liveblog: Conversion Rate Rock Stars, BruceC…
Celeb Lawyer To Google: Block Nudes Or Pay $100 Million
As reported by several media outlets, an LA-based attorney representing “over a dozen female celebrities” whose photos were hacked and stolen in the recent iCloud nude photo scandal has threatened Google with $100 million in damages if the company doesn’t immediately block or…
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