Local SEO: 7 Google My Business questions asked and answered
At first glance, Google’s offering for local businesses might appear fairly simple. But questions inevitably arise. Contributor Sherry Bonelli explains the nuances and offers answers.
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Are Home Service Ads the death of home-based businesses on Google?
Google is expanding their Home Service Ads across more and more cities in the US, and some home-based business owners are worried. Columnist Joy Hawkins explains how this move impacts these businesses and what they can do to combat a loss of local sear…
Google local finder rolls out website mentions matching your query
After a few weeks of testing, Google is now rolling out a feature that shows local listings can surface content available on local business websites.
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Google is making strides with Google My Business
Though Google My Business isn’t perfect, columnist Brian Smith believes that recent updates and added features illustrate Google’s commitment to making the platform work for local business owners.
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Compare 16 local marketing automation platforms
Locally targeted ad spending by US national brands will grow to $68.9 billion in 2018, according to BIA/Kelsey’s US Local Media Forecast. Local marketing growth is being driven by several important trends, including consumers’ increasing preference for online local information — particularly…
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August 22, 2017: The day the ‘Hawk’ Google local algorithm update swooped in
Have you noticed a recent shift in Google’s local search results? Columnist Joy Hawkins shares everything you need to know about the ‘Hawk’ update, which seems to have killed some of the changes we saw with Possum.
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6 things you need to know about Google’s Q&A feature on Google Maps
Noticed the new “questions & answers” section in Google Maps app listings? Columnist Joy Hawkins shares her observations about this helpful new feature.
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Google My Business now lets businesses edit their listings directly in search results
After months and months of testing, Google is rolling out inline editing in search for local businesses.
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Google My Business fixes week-long reporting bug with photo insights
Google has finally fixed the Google Insights reports in Google My Business.
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Google local pack tests displaying website mentions matching your query
Google local results is aware of the content on the local business website and may even show the matching keyword in the local pack snippets.
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Google says we don’t need no stinking location modifiers… or do we?
Google recently stated that users are beginning to drop location qualifiers when searching for local businesses. But is it time for local SEOs to stop focusing on these terms? Columnist Andrew Shotland discusses.
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Google Maps local listings can now have videos uploaded
Google Local Guides and others can now add videos to local results if they use an Android device.
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Google local question-and-answer feature now live in search for all mobile browsers
The feature initially was available only on Android devices.
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4 local SEO tips for restaurants
While general SEO wisdom is applicable if you’re running a restaurant website, contributor Dave Davies digs into the details of the options available especially for this business category.
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Optimized store landing pages: An important part of local search strategy
How can brick-and-mortar stores improve the online experience for both users and search engines? Columnist Tony Edward says the key lies in strong local landing pages.
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Facebook expands Marketplace categories and content in new push for growth
Businesses will now be able to have their content featured in Marketplace.
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Google working to fix the ability to leave local reviews on Google Maps
Google is aware of the issue with leaving reviews in Google search and Google Maps for local reviews. They are working on a fix.
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6 tips for using location information to boost conversion
Columnist Wesley Young looks at how far consumers are willing to travel to shop at local stores and how to use your store’s location to boost conversion of your marketing campaigns.
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