6 tips for using location information to boost conversion
Columnist Wesley Young looks at how far consumers are willing to travel to shop at local stores and how to use your store’s location to boost conversion of your marketing campaigns.
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Google Questions and Answers for local businesses now available For Android
Questions and Answers are coming to the Google local listings. Here is how you can manage them as a business owner today.
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Pleas…
Google Questions and Answers for local businesses now available For Android
Questions and Answers are coming to the Google local listings. Here is how you can manage them as a business owner today.
The post Google Questions and Answers for local businesses now available For Android appeared first on Search Engine Land.
Pleas…
What are the risks for businesses that are getting fake reviews on Google?
Creating fake reviews might seem like a great way to boost your business’s local profile, but columnist Joy Hawkins warns that the consequences far outweigh the benefits. After all, you’re not just violating Google’s guidelines — you’re breaking the l…
Google My Business lets business add quick URLs to reservations, online ordering & more
Have a restaurant? Here are new ways to add quick links to your local results in Google for customers to place orders, reserve a table and more.
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Apple reportedly hiring dozens of new mapping experts and engineers
Apple Maps could be the beneficiary of the company’s push into augmented reality and “autonomous systems.”
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Locadium: a new ‘point solution’ to monitor GMB listings changes
Tool from LocalSEOGuide tracks changes to local listings on Google.
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If your GMB page updates & no one knows, does it make a sound?
If you work in the local SEO space, you may have noticed that Google sometimes makes unwanted updates to your Google My Business listings. Columnist Andrew Shotland dives into the issue.
The post If your GMB page updates & no one knows, does it ma…
How local businesses can turn the threat of on-demand deliveries to their own advantage
On-demand delivery services are making local businesses nervous, but columnist Brian Smith explains why this new shift in consumer behavior should be seen as an opportunity to grow.
The post How local businesses can turn the threat of on-demand delive…
Google adds vacation rentals filter to hotel search results
Now filter your hotel searches in Google for vacation rentals directly in web or hotel search results.
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Three ways local businesses can survive the on-demand threat
How worried should brick-and-mortar businesses be about companies like Amazon? Columnist Adam Dorfman weighs in with some thoughts on how local players can stay competitive.
The post Three ways local businesses can survive the on-demand threat appeare…
Google home service ads come to the East Coast & open up to more service categories
The local home services ad product is now available in 5 metro areas in the US.
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9 SEO tips for better Google Image search results
Before you start exploring voice search, make sure you’ve optimized your site images as fully as possible, suggests columnist Wesley Young. Find out why and how to take advantage of this often-neglected type of search.
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An easy quarterly plan for local link building
Looking to build links for your local business? In this helpful how-to piece, columnist Greg Gifford outlines his process for finding and acquiring local links.
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Google adds booking for spa and salon appointments from Search & Maps
The Reserve with Google program makes it possible to book appointments right from Google.
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12 things to know to succeed with Google Posts
Local businesses, are you utilizing Google Posts? Columnist Joy Hawkins shares her observations from several months of testing this new feature.
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Google My Business updates insights email sent to businesses
Check out the new, fancy emails Google is sending businesses with analytics for their local listings.
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Google begins rolling out messaging feature within Google My Business
You can now message with your customers directly via your Google local panel in mobile search.
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Google tests a Google My Business dashboard within the web search results
Google is testing a method to get more business owners to update their data within Google My Business.
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Google adds menu tab to restaurants’ local panel
Google is now adding more tab options to the local panel. Not only do we see an overview and reviews tab, but now a menu tab and others.
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