Dex Media acquires YP Holdings to expand its SMB marketing automation platform

New company, to be called DexYP, says it will keep YP.com local search directory alive.

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7 changes by Facebook that make it a real local search player

Columnist Wesley Young looks at recent improvements Facebook has made — and functionality being tested — that may position the social media giant to compete with Google in the area of local search.

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Dear Google: 4 suggestions for fixing your massive problem with fake reviews

Columnist and local search expert Joy Hawkins notes that unless Google My Business gets serious about addressing fake reviews, it will suffer a loss of credibility. Here are her suggestions for tackling this ongoing issue.

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7 unannounced updates to Google My Business we’ve seen in 2017

Google has been quietly rolling out new features and updates to Google My Business over the last several months, and columnist Joy Hawkins has compiled these underreported changes.

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Is it time to consider local marketing automation software?

More than half of worldwide searches are now on mobile devices. Today’s consumers research products on the go, zig-zagging across devices from search results to customer reviews and social media. The name of the game for brands is bridging the gap between online or mobile search and in-store visits…

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