Microsoft adds Reddit data to Bing search results, Power BI analytics tool
Reddit posts will appear in Bing’s search results, and its data will be piped into Power BI for marketers to track brand-related comments.
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Pinterest opens search ads to self-serve advertisers, adds ‘autotargeting’ option
In addition to making search ads available to all advertisers, Pinterest is adding an option to automatically target related pins.
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Pinterest now lets people zoom in on pins, has redesigned visual search icon
Users no longer have to be signed in to Pinterest to use its visual search Chrome extension.
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How Pinterest has developed computer-vision technology to power visual search for users and brands
Pinterest has been developing computer vision technology since 2014 and is now applying it to visual search queries and ad targeting.
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Pinterest’s updated browser extension turns off-Pinterest images into search queries
Pinterest’s extension will scan images on a web page to show related pins. But those visual search results won’t include ads.
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Pinterest’s Lens app turns your phone’s camera into a search bar
Pinterest is bringing search to the real world. On Wednesday, the social-network-slash-search-engine introduced Lens, a mobile app that uses the phone’s camera to recognize physical objects and pull related items on Pinterest. The company announced other new features that extend search beyond the…
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Everything You Need To Know About The Google-Twitter Partnership
Google and Twitter recently reached a deal that once again gave Google access to Twitter’s firehose. Columnist Neil Patel summarizes what we know so far and offers predictions and advice for search marketers.
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Twitter Co-Founder Biz Stone Launches New Social Search App Jelly
Building on the concept, “If you have a questions, there’s somebody out there that knows the answer,” Twitter co-founder Biz Stone and former Twitter colleague Ben Finkel have launched Jelly, a social search app that uses your social networks to deliver results. According to the…
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Topsy Becomes Definitive Twitter Search Engine
Social search and analytics provider Topsy announced that users can now search its index for every single tweet ever published since Twitter’s inception in 2006. This capability is very useful and likely makes Topsy an acquisition target (probably by Twitter). According to the site, there…
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Is Being Found Part Of Your Social Media Strategy?
Successful communication is all about getting the right message in front of the right people at the right time. In the first part of this two-part series on search and social media sites, I noted the undeniable importance of social media as evidenced b…
The Future Of SEO in a Socially Driven World
If SEO is dead, social media will be, too, in another five years. So, keep calm and tweet on. Hold that thought for a second – I can explain. In today’s search world, there’s a lot of talk about how social is “taking over,” how “content is king,” and how search engine…
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