Nominations wanted for our Naughty & Nice list
Again this year, we’ll point our virtual spotlight at those who deserve a candy cane — or a lump of coal — because of what they’ve done in marketing, advertising or search.
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Help Wanted: We’re Hiring An Associate Features Editor
Applications are now being accepted for a new, full-time position on our growing editorial team!
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Search Engine Land’s Top 10 News Stories Of 2014: When Pandas, Penguins & Pigeons Attack
We begin two weeks of year-in-review articles with a look at the most popular news stories we covered in 2014.
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SPONSOR MESSAGE: Win Dropbox Pro, Buffer Awesome, or Photography CC for free for life.
WTC Marketing is giving 3 people Dropbox Pro, Buffer Awesome Plan, or Photography CC for FREE– for LIFE! Enter with an email address. Share on social platforms for additional chances to win.
The post SPONSOR MESSAGE: Win Dropbox Pro, Buffer Awesome, or Photography CC for free for life….
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Lessons Learned from the Evolution of Spam – Tips to Staying Ahead of the Email Deliverability Curve – August 21 Webcast
Digital Marketing Depot presents “Lessons Learned from the Evolution of Spam – Tips to Staying Ahead of the Email Deliverability Curve” on Thursday August 21 at 1 PM EDT. Join speakers Autumn Tyr-Salva and Jose Santa Ana of Message Systems, as they illustrate how email marketers…
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Introducing The New Search Engine Land!
Notice anything different today? I sure hope so, because we’ve just launched the new Search Engine Land website! This is Search Engine Land’s first redesign since March, 2011. Our sister site, Marketing Land, has also been relaunched. While both sites obviously look different (more on…
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Why Traditional Call Tracking Is No Longer Relevant – August 12th Webcast
Digital Marketing Depot presents “Why Traditional Call Tracking Is No Longer Relevant: Emerging Trends for Call Tracking in 2014″ on Tuesday, August 12th at 1 PM EDT. Carlton van Putten from ContactPoint will share emerging trends for call tracking in 2014. He wíll explain why…
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Namecheap Upgrades Its Domain Name Search Interface
Namecheap announced that is has upgraded its search functionality, aiming to streamline the process of finding, tracking and purchasing domain names. Now users searching for available domains on Namecheap are presented with a cleaner-looking interface,…
Hotel Search Upgrade: Google Licenses Room 77 Platform
Despite its controversial $700 million acquisition of travel software company ITA several years ago and the launch of Google’s Hotel Finder site, Google has yet to emerge as a force in online travel. That may all be about to change. Bloomberg reported yesterday that Google “is licensing…
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The Intersection Of Search & Social
Search and social are increasingly being used in the same sentence. There are two major trends involving search and social: Social media is being integrated into search results, and people are searching on social networks. What do these trends mean for…
Up-Close @ SMX West: Time To Think About Life Beyond Google
With algorithm updates happening more frequently than ever and Google continuously working to keep searchers on the result page, companies need to make a conscious effort to broaden their marketing efforts and move beyond Google. In the “Life Beyond Google: Diversifying Your Efforts” session at SMX…
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Live @ SMX West: Meet The Search Engines
Both Google and Bing are generous when it comes to offering advice to SEOs and search marketers. Google’s Webmaster Tools section offers tons of helpful information, such as how to create Google-friendly sites, how to utilize Rich snippets (microdata, microformats, and RDFa) – even a…
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Live @ SMX West: Small Company, Big Results
Small businesses have always faced unique challenges when it comes to online success. That’s even truer today, when the marketing landscape often seems to be friendlier to big brands. But creative small enterprises use agility to create opportunities leveraging search marketing, social media, email…
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Live @ SMX West: Creating, Testing And Optimizing Paid Search Ads
Think you know everything about Google AdWords or Bing Ads? Have all the best practices nailed, are a master of match types, and have encyclopedic knowledge about gaining the upper hand when sparring with the quirky idiosyncrasies of bidding, schedulin…
Welcome Martin Beck, Who Joins Third Door Media From The Los Angeles Times
We’ve grown again! Third Door Media, the company that produces Search Engine Land and Marketing Land, is excited to welcome Martin Beck to our editorial team. He joins the team as our new Social Media Correspondent, and his first day will be Monday, March 3rd. Martin has spent nearly 25 years…
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Live @ SMX West: Measuring The Mobile Lead
According to research from Morgan Stanley, 2014 will be the year that mobile usage surpasses desktop usage of the internet. Another recent study from InMobi found that outside the US and UK, mobile media time spent now exceeds TV. So clearly, obviously…
Live @ SMX West: Making Sense Of The Local Landscape
If the changes going on in local search are giving you a headache, you’re not alone. Google Places is still transitioning to Google+ Local, and there are several types of local listings being created in the process. Google Maps and Apple Maps are both vying for consumer attention on mobile devices….
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Wanted: Session Ideas For SMX Advanced
We’re looking for great session ideas for SMX Advanced. This time, we’re looking for two types of suggestions: Session ideas for regular SMX sessions. Most sessions at SMX conferences are 60-90 minutes in length, and feature 2 to 4 speakers. We’re not looking for solo…
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Live @ SMX West: Earning Links, Not Building Links
Links were the first major “off the page” ranking factor used by search engines. Google wasn’t the first search engine to count links as “votes,” but it was the first search engine to rely heavily on link analysis (or the Link Graph) as a way to improve relevancy. Today, of…
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The Importance Of User Experience: 4 Things Every Marketer Should Know
The term “user experience” gets tossed around a lot in the online marketing world these days. We use it as a justification for many choices, especially with regards to design, development, site architecture, and content strategy. User experience is definitely here to stay, but how well…
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