Google Sees Deeper App Content As Key To Mobile Usage
Google is the dominant mobile search engine with nearly 90 percent of the market in the US and an even greater share internationally. The problem is that search engines aren’t used as often in mobile. Large volumes of content are consumed in apps. Google is trying to address that challenge by…
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New Video Shows Microsoft “Assistant” Cortana In Action
Microsoft will be introducing its Siri and Google Now/Voice competitor Cortana with Windows 8.1 in April. The new “intelligent assistant” will eventually be available cross-platform, although launching on Lumia Phones. The name Cortana comes from a character in the game Halo. It was…
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Quixey Offering Deeper Search Results Inside Mobile Apps
Quixey, which describes itself as a search engine for apps rather than an alternative app store, has announced deeper “functional search” within apps. Previously Quixey allowed app discovery by keyword or category, delivering users to the “front door” of relevant apps. Now…
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Bing Updates iPhone App With New Search Widget, Bookmarks Manager & Shake Feature
Within a week of releasing three new Windows phone apps, Bing announced a series of updates for its iPhone app, including a search widget to help with navigation, new image tiles, and a shake feature to see what stories are trending. According to the a…
AdGooroo Adds Mobile Paid Search Spend Insights, Releases List Of Top Mobile Search Advertisers
Search marketing intelligence firm, AdGooroo announced it is the first to provide insights into search advertising spend on mobile devices. The new mobile search data is now included in the company’s SEM Insights Tool, starting with data from the U.S., U.K. and Australia. Additional mobile…
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Expect Labs Offers Free API: Google Now In A Box
Expect Labs, which is behind the MindMeld consumer application, has announced a new developer API. The new API brings the company’s ”anticipatory computing” platform to third parties in the cloud. Use of the API is free. Expect Labs is trying to get it “out there” and…
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Bing Adds Three New Apps For Windows Phones: Travel, Food & Drink and Health & Fitness
Bing announced they have added three new Bing apps for the Windows Phone and refreshed several of their other apps. The new apps are Travel, Food & Drink and Health & Fitness. Bing Travel App The Bing Travel App helps you discover places to visit by providing destination guides, rich…
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Aviate Is Yahoo’s Answer To Google Now (And More)
Yahoo has bought nearly 30 companies since Marissa Mayer took over as CEO. A large number of those were talent acquisitions — though not all of them. Among the product or technology acquisitions, Aviate could turn out to be one of the most strategic and important. Emphasis on the word…
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Google Maps App Now Continually Searching For Faster Route
Google quietly pushed out an update to the iOS version of the Google Maps app that now checks for faster routes to a destination as you drive. The new iOS version of the Google Maps app and the Android app will notify you if there’s a faster route available while you are in transit. Here […]
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Where Yahoo Might Again Compete In Search: Mobile
Kara Swisher on Friday broke the news that Yahoo was working on two internal (no longer) secret initiatives to get Yahoo back into organic and potentially paid search and thereby separate from Microsoft. Yahoo CEO Marissa Mayer has been critical of the…
Bing Rewards Program Now Available On iOS & Android Devices
Bing Rewards is going mobile starting today. According to a post on the company’s blog, the incentive program that lets users earn credits toward gift cards for brands like Amazon, Xbox and Dominos, is available on iOS and Android devices starting today, and will be “coming soon”…
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There’s No SEO Without Mobile SEO
It’s 2014, which means we are officially one year away from the year that Kelsey Group predicted mobile search will eclipse desktop search. Are you making your mobile resolutions to ensure you’re ready for when that time comes? I’d like to start the new year with a short…
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Google Now Cards Hit The Desktop For Mac, Windows and Chrome OS Users
The ever-helpful Google Now service is now available on your desktop for both Mac, Windows and Chrome OS users. This Google Now service features Google Now cards that are run through the latest Google Chrome build (Chrome Canary) and will work for thos…
Yahoo’s News Digest App Is “Summly 2.0″
In addition to a range of other announcements at CES yesterday, Yahoo CEO Marissa Mayer introduced a new news app, Yahoo News Digest. It was built under the supervision of Summly founder Nick D’Aloisio. Summly was acquired by Yahoo in March of 2013 for an estimated $30 million. Summly itself was…
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Succeeding With Content In A Mobile World
In 2013, mobile traffic in the US almost doubled. Cyber Monday of 2013 was the year that cyber Monday went mobile. And, according to Gartner, Q2 of 2013 was the first time that sales of smartphones surpassed sales of feature phones, with the former accounting for 51.8 percent of mobile phone sales…
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The Importance Of Responsive Web Design For B2B Sites
The mobile takeover of web surfing activities is growing rapidly each year, so it’s imperative for B2B businesses to conform to the trend. Yet, a large number of B2B sites are still not doing anything for tablet or mobile device users. At the same time, traffic from mobile and tablet tends to…
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Google Again Updates iOS App With Improved Maps Integration
On the heels of a very recent iOS Maps update, Google has further updated and optimized its search app for iOS 7. Some of the changes are cosmetic: “iOS 7 styling and true full screen browsing” for example. There’s also improved image search for the iPad and better integration…
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Breaking The Mobile Speed Barrier For SEO Gold
2014 will offer a new killer SEO technique or two, it’s my bet that leading the charge will be changes to the mobile SEO algorithm in Google. Or, more specifically, changes to the algorithm’s sensitivity to your site render speed on a smartphone device…
Google Adds “Now” Content, Features To iOS Maps Apps
In October, Google started adding Google Now style cards to its PC Maps. Now, Google is adding some of those same features to its iOS Maps apps. If you update Google Maps for iOS and sign in, you can now see flight, hotel, and restaurant reservations from Gmail in Maps — and then search or…
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Survey: Majority Use Mobile Search, Find It “Harder Than PC”
In the cross-platform, post-PC era, the big question the search industry faces is whether and how PC search behaviors are extending into mobile. The short answer is they are. Google has sponsored research that shows majorities of smartphone owners use search engines (74 percent). Yet mobile search,…
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