Yelp Triples The Search Filters On Its iOS App

Yelp quietly made a pretty big expansion of its search capabilities on iOS within the past week. The company’s latest iOS app update included a new photo viewer, increased visibility of bookmarked businesses, improvements to review highlights … and about 15 new search filters that…

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What It Takes To Create A Winning Mobile SEO Strategy: 5 Questions With Humana’s Mobile Manager

According to a study conducted by Pure Oxygen Labs earlier this year, Humana was one of only six top 100 Fortune 500 companies whose website met Google’s mobile SEO requirements. In light of Google’s focus on mobile, mobile SEO is something all companies should be considering –…

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Apple “Embarks” On Another Mapping Acquisition

Last month Apple bought Locationary and Hop Stop. The point of the first was to improve the overall quality of local data for Apple Maps and the second was for mass transit information. Apparently, according to former WSJ reporter Jessica Lessin, Apple has made another buy for transit purposes. The…

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Google Does Love Windows Phone, When It Comes To Search — Angering YouTube Users

Google doesn’t care about Windows Phone, given the latest spat over its YouTube app? Think again. Google cares very much, at least when it comes to search. That apparent double-standards is something users of its Windows Phone search app have taken to its review page to express upset over….

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Google’s New Mobile Guidelines Focus On Delivering Content In Less Than A Second

One second. That’s about how long it took you to read the two words above, and it’s also the focus of Google’s latest advice for webmasters when it comes to developing mobile websites. The company has published new guidelines that emphasize why sites should deliver above-the-fold…

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Bing Brings Faster Search Results, Infinite Image Scrolling, Snapshot & More To Windows Phone 8

Bing announced a number of new upgrades today for the Windows Phone 8, including search feature design updates, infinite scrolling for images and videos, ten new “Instant Answers” topics, and a new mobile version of Bing’s “Snapshot” feature that offers at-a-glance…

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In-House Mobile SEO — Why Is It So Difficult?

As the growth of mobile charges on, mobile search optimization becomes an increasingly important skill for an in-house SEO to possess. If you are an in-house SEO preparing to delve into the world of mobile search, this article is meant to explain what …

Mobile: A New Element For The Periodic Table Of SEO Success Factors

When we updated our Periodic Table Of SEO Success Factors last month, we came very close to adding a mobile element to it. Now we’ve actually done so, in the wake of Google giving explicit advice that sites with issues for mobile devices might not rank as well, in the future. We were close,…

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Only 6% Of Top 100 Fortune 500 Companies Have Sites That Comply With Google’s Mobile Requirements

Last month at the SMX Advanced Conference in Seattle, the head of Google’s webspam team Matt Cutts briefed the audience on the importance of mobile SEO. “You really need to be thinking about mobile,” said Cutts during his keynote session, “We’re starting to think a lot…

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Google’s Mobile “Quick View” Trial Appears To Be Over

Google appears to have quietly put an end to a long-running trial that added a “quick view” option next to mobile (smartphone only) search results from select websites. The feature offered searchers a fast way to see a lightweight version of a web page without having to fully click…

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Apple Makes Bing The “Default Search Engine” For Siri

One of the things that you might have missed if you weren’t paying really close attention to the live blogs of the Apple WWDC keynote is that when iOS 7 comes out Siri will be able to directly search Twitter, Wikipedia — and Bing. From a search perspective that’s potentially huge…

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Will Google’s Expected $1.3 Billion Waze Acquisition Be Allowed?

Early yesterday, Israeli business website Globes.co.il said that Google will acquire social mapping app Waze for $1.3 billion. That report has subsequently been all-but-confirmed by others, including the Wall Street Journal (WSJ), which said the announcement could come this week. The WSJ said that…

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Foursquare Updates Android & iOS App With New “Super-Specific” Search Filters

Foursquare has added new search filters that allow Android and iOS users to make “super-specific” searches, filtering by price, locations where users have or haven’t checked in before, locations ‘friends have checked in’, if a location is ‘open now’, and if…

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