How Much Traffic Will You Lose From The Upcoming Mobile SEO-Pocalypse?

Google’s mobile-friendliness update is coming this April, but should you be rushing to make your site mobile-friendly? Columnist Bryson Meunier explains how to estimate the impact on your site.

The post How Much Traffic Will You Lose From The Upcoming…

Understanding & Leveraging Search By Voice: Up Close @SMX

Columnist Rachel Lindteigen recaps a presentation on voice search and opportunities for marketers, in coverage of the SMX West conference.

The post Understanding & Leveraging Search By Voice: Up Close @SMX appeared first on Search Engine Land.

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February 10 Webcast- Converting The Mobile SEM Visitor In 2015

Mobile search volumes are about to surpass desktop search. It’s forcing search marketers to rethink how they generate and analyze SEM conversions. In this webcast, Search Engine Land contributing editor Greg Sterling will explain the important differences between mobile and desktop SEM and…

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Search Is Number One Content Discovery Tool For Mobile Users

Yesterday the IAB released a report that seeks to “rehabilitate” the mobile web. Based on a Harris survey of 2,000 US mobile internet users, it argues that despite the gap in time spent, mobile users value and heavily utilize the mobile web. Interestingly survey respondents perceived…

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Yahoo Rolls Out Search For Its Android Launcher Aviate

In February, I wrote that the glaring omission from Yahoo’s Android launcher and “intelligent homescreen” Aviate was a search box. Now it has one. Yesterday Yahoo announced that it’s rolling out search on Aviate (for Android 4.0 and above): Search on Aviate is your gateway…

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Microsoft Torque: Bing Search On Android Wear With A Twist — Of The Wrist

The new Microsoft Torque Search app for Android Wear is a clever concept. It’s a voice-search alternative to “OK Google” on your wrist, with a novel twist — literally. You turn your wrist “forward and backward” to initiate Torque. The app is one of several…

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4 Predictions for Mobile Marketing and Call Tracking in 2015 – December 9 Webcast

Mobile search exploded in 2014, and next year it is promising to be even bigger. So what’s ahead in 2015? Join us for this December 9th Digital Marketing Depot webcast to learn what the growth of mobile search will mean for your business in 2015. John Lee of Clix Marketing and Jason Wells and McKay…

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Google Rolls Out Search App Redesign For Android Lollipop Devices

Google announced today it is rolling out a redesign of its Search App for Android devices running on the Lollipop OS. Along with the “…bold colors, fluid animations and simplified layouts” of the new material design, Google says the updated app allows Nexus 6, Nexus 9 and Galaxy…

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AdWords Now Shows Up To 3 Business Locations In Google Mobile Search Ads

Google has made an update to AdWords location extensions that allows multiple locations to display in mobile search ads. When several business locations are nearby, users may see up to three locations in an ad. The extensions can display the street address and distance from the user’s current…

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Google Mobile’s Flash Warnings Now Rolling Out To More Languages

In July, Google began labeling the mobile search results that had results from Flash enabled sites with mobile warnings. The warning cautioned mobile users from clicking to the site, by showing a notice that reads “Uses Flash. May not work on your device. Try anyway | Learn more.”…

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Google Testing A New Mobile Friendly Design Using Material Design Format

Google is testing a new mobile design interface, using the design principles from “material design,” that Google themselves has been heavily promoting. The new interface was first noticed by SEER Interactive and later by Android Police and Google Operating System shows how this is not a…

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Beat Google’s Mobile Experience Algo (And Help Mobile Searchers) With These Two Tools

Columnist Bryson Meunier notes that Google will soon consider mobile user experience as a ranking factor. Use these tools to prepare your site!

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