Increasing Search Visibility With Google’s Entity Search
Google’s move towards entity search is changing how search marketers operate, and columnist Thomas Stern discusses some ways in which we can adjust to this new reality.
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They Fooled Us All: Why Google May No Longer Announce Major Algorithm Updates
Google’s investment in artificial intelligence does more than just create better search results; it allows Google’s engineers to make constant algorithm changes right under our noses. Columnist Nate Dame explains.
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Google’s Mobile Knowledge Graph Cards Get Some Color
Google is adding a more colorful experience to their mobile knowledge graph cards. In some cases the results are gray but others have bright green or red.
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The Growth Of Direct Answers: How Should SEOs React?
More and more often, SERPs are including answers, not just links to answers. Columnist Mark Traphagen recaps an SMX West panel that explores the effects.
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The Next Generation Of Structured Data: Taking Markup To The Next Level
Contributor Janet Driscoll Miller recaps an SMX West 2015 covering the latest in structured data.
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Song Lyrics Hit The SERPs: Analyzing Google & Bing Traffic To 5 Large-Scale Lyrics Websites [Case Study]
Many have noted that 2014 was a bad year for lyrics websites, but contributor Glenn Gabe set out to quantify the impact of search engines displaying song lyrics directly in the results pages. Read on for his findings!
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Google Search Now Serving Up Cocktail Recipes With Drink Ingredients & Directions
Want to know how to make a Mint Julep? Just ask Google.
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Google Researchers Introduce System To Rank Web Pages On Facts, Not Links
Will Google someday rank web pages based on how accurate they are? A new paper suggests they might.
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Google Researchers Introduce System To Rank Web Pages On Facts, Not Links
Will Google someday rank web pages based on how accurate they are? A new paper suggests they might.
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Google City Searches Now Include Hotel Booking Info In Knowledge Graph
Average star rating and costs for city hotels are listed, along with “View hotels” link that delivers results page for hotels in the relevant city.
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What Can Businesses Do About The Knowledge Graph Dominating Search Results?
The expansion of Google’s Knowledge Graph may threaten the volume of organic search traffic to websites. Columnist Nate Dame explains what’s changing and what marketers should do about it.
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What Can Businesses Do About The Knowledge Graph Dominating Search Results?
The expansion of Google’s Knowledge Graph may threaten the volume of organic search traffic to websites. Columnist Nate Dame explains what’s changing and what marketers should do about it.
The post What Can Businesses Do About The Knowledge Graph Dominating Search Results? appeared first on Search…
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Study: Google Now Displays Rich Answers For 19.45% Of Queries
Rich answers are now displaying for targeted queries at a rate or 19.45% for targeted queries, according to a new study by Stone Temple Consulting.
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Optimizing For The Google Quick Answers Box
Columnist Jim Yu of BrightEdge and Kirill Kronrod of Adobe share tips for getting your content featured in Google’s Quick Answer box.
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Google Introduces Rich Medical Content Into Knowledge Graph
Users will soon see deeper health information for more than 400 conditions.
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Google Answers Now Showing Blue Icons Linking To Publisher Sites Or More Google Answers
Google Answers now shows action links directing to publishers sites. This was done previous for easter eggs and Google’s own content but now it works for third-party publishers.
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Google’s Mortgage Calculator Quick Answer Now Live
Google now offers a mortgage and interest calculator, so you no longer have to go to a financial web site to get the cute web based calculators.
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What Time Is The State Of The Union? White House Uses SEO To Spread The Word
President Barack Obama will deliver his 2015 State of the Union at 6pm PT tonight. If you didn’t know the time, you might turn to Google or Bing for an answer. And there, the White House hopes to inform you through a special post it made to rank for that query. Right now, the State…
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2015 Oscar Nominations Now Showing In Google Knowledge Graph & Bing Carousel
Searches for “Oscar nominee” and “Oscar nominations” on both Google and Bing deliver results for this year’s best picture candidates.
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Google’s Knowledge Graph May Show For 1/4th Of All Search Queries
Google’s Knowledge Graph shows for about 25% of all Google queries, which can pose a threat to the publishers who are the source of much of that data.
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