Aren’t we supposed to write for people?
Ok, I just had to share this. It resonated so much :)
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Grow up and start pitching properly @rhyswynne
I blame spammy email pitches for taking 1 hours of my life daily…
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SearchCap: The Day In Search, August 13, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: AdWords Editor Update Brings Upgraded Sitelink Management And More Google released an update to AdWords Editor, ver…
AdWords Editor Update Brings Upgraded Sitelink Management And More
Google released an update to AdWords Editor, version 10.2, that supports upgraded sitelink management and several other smaller feature updates. Apparently now dubbed upgraded sitelinks, these new sitelinks rolled out in June just prior to the enhanced campaign roll-out. They give advertisers the…
Please visit Search Engine Land for the full article.
SMX East Early Bird Rates Expire Next Week.Register Now & Save!
Join the most accomplished search marketers in the world at SMX East, October 1-3 in NYC. Check out the agenda, featuring three days of tactic packed sessions, keynotes, the highest-level networking anywhere, and much more. Six in-depth workshops offer…
The United States of Google: Mapping Google Usage by State
A new study by online advertising company Chitika maps Google search engine usage by state and its correlation to variables like median age, job growth and income and education level. California, New York, and Massachusetts are top Google users.
Social Ratings, Reviews, and the Power of Groupthink [Study]
The concept of “groupthink” is alive and well in social situations and rating sites online, according to the findings in a new study, which seems to confirm that more shares and more engagement tends to spur more shares and more engagement online.
Matt Cutts Advises When to nofollow Widgets, Infographics
If you’re creating infographics, or other pieces of embeddable code for things such as widgets, counters, and badges, how should you link those things for best SEO practices according to Google? Google’s Matt Cutts offers his advice.
Understanding Google’s Latest Assault On Unnatural Links
Without much fanfare or publicity, Google quietly updated the Link Schemes/Unnatural Links document inside the Webmaster Tools section of their site last month. If not for the excellent work of Barry Schwartz, many of us would have missed it. (I have a page change tool app set up for that exact…
Please visit Search Engine Land for the full article.
Calculating ROI from Social Media – Problems, Pitfalls & Breaking all the things…
As an industry we’re quite rightly under pressure to report and measure the impact of our activity in order to justify our existence. How to calculate return on investment (ROI) on social media activity is something which I’m asked a Continue reading »
FYI: Google’s Reconsideration Request Now In Manual Actions
Last week, Google launched the new manual actions viewer within Webmaster Tools. Since then, webmasters have been asking where the reconsideration request form has gone.
Well, it is now part of manual actions…
Google Glass XE8: What’s New For Developers & Lost For Users
Yesterday Google announced on Google+ the next version of Google Glass software XE8. This new version brings many new features for users and developers but also seems to have lost one feature that I like…
Google Wants To See You Really Mean It With Reconsideration Request
A WebmasterWorld thread has SEOs and Webmasters discussing what Google expects or wants to see from a reconsideration request for link issues…
Google: Links Within Widgets Must Be Nofollowed
Yesterday, Matt Cutts, Google’s head of search spam, posted another video on links clearly telling widget makers and those who embed widgets on their own sites that those links should be nofollowed.
He said clearly, “I would recommend putting a nofol…
3 Places to Source Data Beyond Google Analytics
Google Analytics provides invaluable tools that help us make sense of data. But multiple non-Google platforms provide opportunities to gain important insights. Here are three tools to help you make sense of data and develop responsive strategies.
Bing Testing Favicons In Search Result Snippets
Bing is testing displaying favicons in the search results, next to the title of the search snippet. A reader, Joshua Hedlund, emailed us a screen shot of this test. Bing has confirmed this is not a browser extension modifying the search results, but rather one of Bing’s many tests to the…
Please visit Search Engine Land for the full article.
Master The Management Of International SEO Services Vendors
Today, I’d like to address an increasingly significant and treacherous topic for global marketers, a topic which I believe is insufficiently discussed — vendor management. The issues surrounding vendor management are principally related to cost, quality and control. First though, we need to…
Please visit Search Engine Land for the full article.
Time for a New Definition of SEO
SEO in the digital marketing mix is here to stay. Standardizing a definition of SEO will help buyers better understand the importance of it, the reason for committing to it, and the short- and long-term impact an SEO strategy has on a web presence.
Book Report: Setting the Table
In my soul I believe that making people feel special is a competitive advantage, whether that is with employees or with clients. Do your clients feel like guests? I picked up this book because I have experienced amazing hospitality at some boutique style hotels (it’s my one indulgence). I think people who work in the […]
Google Scientist: We Want To Be Able To Respond To A Query Like “Book Me A Trip To Washington, DC”
Will the day come that Google can successfully respond when you tell it something like, “Book me a trip to Washington, DC” — walking you through all the queries and answers needed to complete such a complex request? Will the day come when we’re using devices that only offer…
Please visit Search Engine Land for the full article.