5 Development Tricks Self-Sufficient Marketers Should Master
While there are some jobs better left to programmers, coders, and quality assurance specialists, there’s room for us marketers to step up our game. Master these five skills to rely on developers a little less and get your work done a little quicker.
Friday Infographic: Digital Marketing Trends for Hotels in 2014
What are the trends to watch out for in hotel marketing in 2014? An overview. Learn from the travel industry.
Post from Bas van den Beld on State of Digital
Friday Infographic: Digital Marketing Trends for Hotels in 2014
Making site moves easier
Webmaster level: intermediate-advanced Few topics confuse and scare webmasters more than site moves. To help you avoid surprises, we’ve created an in-depth guide on how to handle site moves in a Googlebot-friendly way. So what, exactly, is a site move …
Day 1 of #SAScon – lessons learnt
Here’s our coverage of SASCon 2014 – Day 1. Find out the tricks, tips and strategic thinking that came from one of the best industry conferences this year.
Post from Matt Beswick on State of Digital
Day 1 of #SAScon – lessons learnt
Finding Entity Names in Google’s Knowledge Graph
Most of us searchers and site owners and search engine optimizers are familiar with Google’s Link Graph, and how Google uses the connections between websites to help in ranking pages on the Web. In part, Google looks at the relevance of the content of a page compared to a query that a searcher enters at […]
The post Finding Entity Names in Google’s Knowledge Graph appeared first on SEO by the Sea.
Targeting Your Audience Earlier in the Buying Process – Whiteboard Friday
Posted by randfishBigger audiences and less competition aren’t actually that hard to find; we just have to reach a bit farther up the funnel. In today’s Whiteboard Friday, Rand explains the benefits of this largely unexplored place, showing you how to …
Hit the required/set number of Google reconsideration requests???
Here’s a
read more
SearchCap: Google Losing Mobile Ad Share, Google Sends Mobile URL Redirects Warnings & More
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search Marketing Expo (SMX) Advanced Begins Next Week – Join us! SMX Advanced takes place next week, June 10-12 in Seattle. Learn actionable new tactics, find…
Please visit Search Engine Land for the full article.
Google Warns Smartphone Searchers About Homepage Redirects
When Google believes a site will redirect a mobile visitor to a homepage, rather than the actual page shown in search results, Google will tell searchers that clicking the link “May open the site’s homepage” with an option below it to “Try anyway.”
Daily Search Forum Recap: June 5, 2014
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.Search Engine Roundtable Stories:
16% Claim Recovery After Google’s Panda 4…
More iOS8 iBeaconized GPS Local Retail App Icons Spotted in the Wild
Hat tip to Mike Vichich of Wise.ly in Ann Arbor for sending this in. Looks like Apple is indeed dogfooding…
The post More iOS8 iBeaconized GPS Local Retail App Icons Spotted in the Wild appeared first on Local SEO Guide.
Search Marketing Expo (SMX) Advanced Begins Next Week – Join us!
SMX Advanced takes place next week, June 10-12 in Seattle. Learn actionable new tactics, find inspiration, discover solutions to your campaign challenges, & make invaluable connections. Limited Search Engine Land Summit, Workshop, & Networking passes still available. Secure your spot…
Please visit Search Engine Land for the full article.
Invisible Matt Cutts Explains Why It’s Important to Have a Website
What is the most common SEO mistake, according to Google’s Matt Cutts? Not having a website. “If you don’t have a website, you’re kind of invisible on the web, and you really don’t want to be invisible on the web,” he explains a new video.
Bing Rocks Out With New Dynamic Carousel on Music Video Searches
Bing has fine-tuned their music discovery functionality. Bing will display a “dynamic carousel” on searches for an artist, band, album, or song. You can then browse the artist’s other music videos from within the carousel.
Matt Cutts on How Google Ranks Pages That Don’t Get Many Links
How does Google determine that content is quality, when there aren’t many links pointing to it? Or how is it determined that the content is spammy or thin, when there are a lot of links pointing to it? Google’s Matt Cutts explains.
New Kenshoo Technology Integrates Paid Search, Facebook Ad Targeting
Kenshoo has announced “Intent-Driven Audiences,” which gives advertisers the ability to create custom audiences made up of people who have clicked search ads, and are then are targeted to receive ads across Facebook’s ad inventory, including mobile.
WordPress SEO Premium 1.2
As I announced yesterday on the Dradcast, we released a new version of WordPress SEO premium. This is another feature packed update with a lot of things people had been asking us for. Let me go through the list of new features: Import redirects from your .htaccess file If you have a lot of redirects…
This post first appeared on Yoast. Whoopity Doo!
Report: Google Losing Share Of Mobile Search Ad Market
Data aggregator and prognosticator eMarketer is out with a new mobile advertising forecast that shows Google losing share of the mobile search ad market. The company says that apps are taking their toll on Google’s mobile ad dominance. The firm says that US mobile advertising in total will be…
Please visit Search Engine Land for the full article.
58% Say Google’s Penalties Are Immoral
In May, we wrote twice about the ethics of Google penalties and covered the debate around that, asking you to vote and let us know if you think Google penalties are unethical or immoral…
IE8 No Longer Supported For Bing Ads
It seems that advertisers within the Bing Ads network are no longer able to use Internet Explorer 8 to manage their ads in the Bing Ad console.
A WebmasterWorld has some advertisers noticing the new requirement. Bing Ads write:
Bing Ads no longer su…