New Look for Google Local Search Results
Google is apparently testing a new, cleaner front page layout that will affect both local and regular search results. First reported by Dan Barker on March 5th, Searchnewz is reporting that they will be rolled out. I am now seeing this new layout on Safari for Mac. The differences: The removal of the underlines from […]
SMX Advanced Registration Open. Lowest Rates Currently Available – Register Now!
Join the most accomplished search marketers in the world, June 11-12 in Seattle. SMX Advanced features two days of expert-only sessions, keynotes and the highest-level networking anywhere. Six in-depth workshops offered on June 10. SMX Advanced has sol…
4 Ways to Get the Most Out of Your Next Marketing Conference
Nothing can replace the power of face-to-face engagement, networking, and learning you’ll get at a digital marketing conference. With ClickZ Live New York coming up, here are four tips on how to get the most out of your conference experience.
Google AdWords Adds Consumer Rating Annotations
AdWords announced one way Google it is leveraging its Consumer Survey data: through annotations displayed in AdWords ads. Ads can show in up to three categories of consumer ratings. The feature is now rolling in the U.S., U.K., and Canada.
Yahoo Search App Gets iOS 7 Design Upgrade & More
Yahoo has pushed out a new update to their iOS Yahoo Search app in the Apple App Store. The new update is version 3.0 and touts a new minimalistic design to match the iOS 7 design themes. Yahoo said in the release notes: New minimalist design puts the focus on your results so you can […]
Please visit Search Engine Land for the full article.
“#IDo”: What Social Media Marketers can Learn from Weddings
There are lots of posts and articles out there about social media marketing. Some are how-to guides covering technical requirements, some are data-driven theories about what type of content gets the most shares, some are fluff pieces and clickbait.
Better Data, Public Transit Coming To Apple Maps In iOS 8
According to unnamed sources cited by 9to5mac, Apple’s forthcoming iOS 8 will see a number of improvements to its mapping product across platforms. The site says the next Apple mobile OS will offer: Better and more complete points of interest and business data Public transit information and…
Please visit Search Engine Land for the full article.
Google: Convert One US Dollar To “Proper Money” And Get…
I use currency conversion through Google when I travel a lot but one currency I never thought to convert was “proper money.” A search for [1 USD in proper money] converts $1 US to British Pound Sterling if you are searching while in the UK but when yo…
Google Webmasters Team Now On Google+
I am not sure what took so long, being that Google+ is so important to Google. The Google Webmasters team finally made their own page on Google+ at +GoogleWebmasters and announced it on Google+…
Google In-Depth Article Testing New Design
In mid-2013 Google began experimenting with a new feature in the search results that went live as in-depth articles in August of last year. Since then they have been experimenting with them to make them richer looking but here is a test to make them l…
Google To Slap Link Networks In Italy & Spain
Yesterday, Google’s head spam man, Matt Cutts, issued a stern warning to link spammers in Italy and Spain. This warning will likely be followed up with some unnatural link notifications and ranking penalties within the week…
Google’s Matt Cutts On Good Guys Spamming Google
Daniel from Miami asked Matt Cutts of Google a fun question, which Matt turned around and answered almost a year later in a video response…
Major update of WordPress SEO (1.5)
Today we’re releasing what’s probably the single biggest update to our WordPress SEO plugin since its initial release. It improves speed, fixes a ton of bugs and edge cases and adds a new bulk title & description editor. On top of that we’ve changed several default settings and added some smaller new features. This post addresses…
This post first appeared on Yoast. Whoopity Doo!
Book Review: Content Marketing Strategies for Professionals
In this book review Barry Adams shares his thoughts about a new book from Bruce Clay and Murray Newlands: Content Marketing Strategies for Professionals.
Post from Barry Adams on State of Digital
Book Review: Content Marketing Strategies for Professionals
Less SERPs Visibility! Interactive Results Pushed Above Branded SERPs (Google UK)
There’s a “neat” SERPs experiment going on in Google.co.uk for the obviously navigational query
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26 Free Must-Have Tools for PPC Success
While it’s certainly possible to manage PPC using only the AdWords and Bing Ads online interfaces, doing so will be less than optimal. Here are the top recommendations from 20 top PPC experts on the must-have free tools for PPC success.
How 90s HTML Coding Will Save The SEO World In 2014
A surprising blast from the coding past has been making a comeback via SEO, and is frequently making its way into the core of advanced responsive design thinking: the humble sprite.
Please visit Search Engine Land for the full article.
It’s Conference Season! 5 Ways To Build Links At Events
Spring brings more than just a (long-awaited) reprieve from this intense winter we’ve been having. It means conference season is upon us, which means a (much-needed) break away from our computer shackles for some good ol’ fashioned networking. It’s also a perfect time to build…
Please visit Search Engine Land for the full article.
4 Simple Ways to Use Web Analytics for Smarter CRO Testing
Design your next conversion rate optimization test (or your first CRO test) with insights galore by leveraging new tools along the way with this simple, four-step web analytics pretest routine used to produce bigger CRO testing wins.
Google Now Targeting Italian & Spanish Link Spammers
Less than a month after Google targeted Polish link spammers and German link spammers, Google’s head of search spam, Matt Cutts announced Google is targeting more countries. Google’s Matt Cutts announced warnings to Spanish and Italian webmasters and SEOs not to use unnatural links to…
Please visit Search Engine Land for the full article.