Direct Answers: How Answers are Extracted from Web Pages
I’ve been writing recently about a patent from Google on Direct Answers, and how Google might take those from authoritative sources, using an intent template process (“what are the symptoms for [measles, flu, athlete’s foot,ebola]”) to include many direct answer responses to natural language queries, while also showing keyword-based search results. The patent doesn’t tell […]
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Signs that a shakeup in the car insurance SERPS is coming
Forrester reported that Google is coming close to releasing their awaited comparision feature soon.
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SearchCap: Yahoo Search Losing Firefox Users, Everything You Need To Know About Google’s Local Algorithm & More
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Yahoo Search Losing Firefox Users, Everything You Need To Know About Google’s Local Algorithm & More appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Report: Yahoo Search Losing Firefox Users Who “Switchback” To Google
Relying on recently released StatCounter data we previously reported Yahoo search gains in the wake of the Firefox “default search” deal announced earlier this year. However a subsequent analysis by RKG’s Mark Ballard argues that many Firefox 34 users are switching back to Google…
Please visit Search Engine Land for the full article.
MCC Accounts: Google AdWords Bid Simulator Keyword Report Didn’t Work
Almost 10 months ago, Google AdWords launched a new report set of columns that gave you the ability to show Bid Simulator columns in your reports.
Well, for the passed 10 months, it only worked on individual accounts. Not those who run MCC…
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Google: Upper Or Lower Case In Your Disavow Both Work Fine
Google’s disavow tool is still a hot topic amongst SEOs and will be as long as Google is at war on links.
Marie Haynes asked Google’s John Mueller a question on Twitter about the tool that I’ve never seen asked. Does the case of your words in the dis…
Google: Make Sure To Match Up Your rel=canonical & hreflang pairs
Google’s John Mueller posted on Google+ a heads up to those sites implementing hreflang for international support, that they must implement the rel=canonical properly or it will be as if none of the mark up is there…
Lighting a Sign In Carlsbad
I am on the first week of my move from Northern Virginia to Carlsbad California, and I got to witness a historical local event last night. A sign was installed along a highway that goes along the Pacific Coast and through towns as it winds through the way. It’s something of a replica of a […]
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Everything You Need To Know About Google’s Local Algorithm, Pigeon
Columnist Neil Patel provides a summary of what we know about Pigeon, Google’s new local search ranking algorithm that was rolled out in July 2014.
The post Everything You Need To Know About Google’s Local Algorithm, Pigeon appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Search In Pics: SCU Basketball At Google, Android Professor & Framed Panda
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.
The post Search In Pics: SCU Basketball At Google, Android Professor &…
Please visit Search Engine Land for the full article.
5 Key Reasons Why Paid Search Should Be Part of Your Inbound Strategy
Inbound marketing is about nurturing the customer through the journey to purchase. And paid search is a strategic element of that journey.
How to Provide Unique Value in Your Content – Whiteboard Friday
Posted by randfish
Marketers of all stripes are hearing more about providing unique content and value to their audiences, and how that’s what Google wants to show searchers. Unique content is straightforward enough, but what exactly does everyone…
SearchCap: Bing Launches Book Carousel, Google France Homepage Gets “Je Suis Charlie” Badge & Yahoo’s Firefox Deal
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Bing Launches Book Carousel, Google France Homepage Gets “Je Suis Charlie” Badge & Yahoo’s Firefox Deal appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Search Engines Use Homepages to Show Solidarity With Charlie Hebdo
The French homepages for Google and Bing both display kind words for the satirical magazine, which was victim to France’s most brutal act of terrorism since 1961.
Yes Virginia, Publishing Does Help SEO…
When you have been practicing SEO for years, you sometimes take the basics for granted. Then they hit you smack dab in the face and it’s like a breath of fresh air. Above is this blog’s organic traffic graph from November 29th, 2014 to today. While it’s hard to see, organic traffic for the […]
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Google AdSense Achievements
Did you know that when you hit a certain milestone with your Google AdSense account, Google may show you an “achievement” card in your Google Adsense dashboard…