Best Practices When Using Yelp for Business
We’re all guilty of it! At one point or another we’ve all had such a bad experience with a business that we want to tell everyone and their mother so the company doesn’t make another cent off of you and your friends. It’s well known that word of mouth can be damaging enough; however, in […]
Check Google To See If Your Name Triggers SafeSearch Before You Go With It
There is this ultra-orthodox religious Jewish magazine named Ami Magazine, I was actually profiled in it a few months ago. The interesting part is that when you Google the name, [ami magazine]…
Possible Bug May Drop Your Whole Site With Google’s URL Removal Tool
A webmaster posted an issue in the Google Webmaster Help forums with the Google URL Removal tool.
In short, the site he is working on was hacked. He is using the tool to manually remove the hacked pages from Google, one by one…
Google Boots Large German Agency & Clients For Link Schemes
Last night, the spam czar of Google, Matt Cutts tweeted the expected, that they penalized a German link network.
This time, Cutts did not call out which network, instead he said Google went after a Germany agency and their clients over their link netw…
Digital Marketing Research Publications for week 6 2014
An overview of research published around the web around Digital Marketing topics. Week 6 of 2014.
Post from Bas van den Beld on State of Digital
Digital Marketing Research Publications for week 6 2014
Yoast acquires WPForce.com
Last week we’ve acquired WordPress news site WPForce.com. Jonathan Dingman, who used to run the site, got too busy with his job and personal life to be able to keep running the site and was looking to sell it. We acquired it and will start to slowly bring it into our system. We’ve got some plans…
This post first appeared on Yoast. Whoopity Doo!
How E-Comm Retailers Can Rock it With Inventory Campaigns
Do you have trouble managing an ever-changing product inventory through paid search? Meet inventory-aware campaigns. This post walks you through how to use your existing data feed to power these granular, dynamic campaigns in DoubleClick Search.
Advanced SEO Analysis – Part 1: SEO Research & Wisdom Of The Crowd
A couple of years ago, I was invited to speak at the SMX Advanced conference in Seattle on the topic of SEO and competitive intelligence. It is an area of SEO I’m passionate about, not only because it is one of the most difficult things in SEO to scale and do right, but also because […]
Please visit Search Engine Land for the full article.
How Google Glass Will Change Search — And What It Means For You
Last week, Google officially announced that Glass will be made available for purchase to the general public by the end of the year. The impending launch of Glass is exciting, but it does present some new challenges for search marketers. Given the differences between how Google Glass handles search…
Please visit Search Engine Land for the full article.
For Product Brands, Consider Paid Search Ads On Retailers’ Sites Instead
Last year, Google made what was to some a surprising announcement: its previously free Google Product Search would become Google Shopping, which would ask a fee of product brands and retailers that wanted to be included in new Product Listing Ads. I can’t say that I disagree with…
Please visit Search Engine Land for the full article.
Search In Pics: Golden Tate With Glass At Super Bowl, Google Indoor Clouds & Android Socks
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Mobile Barista: Source: Google+ Clouds Inside Google’s Office:…
Please visit Search Engine Land for the full article.
Starting Next Week: The Friday Commentary, To Help You Go Forward
State of Digital starts a weekly commentary about where the digital industry is going, with big names adding their views.
Post from Bas van den Beld on State of Digital
Starting Next Week: The Friday Commentary, To Help You Go Forward
How Vine Has Changed the Video Landscape in Just 12 Months
Thousands of brands have joined Vine. Many prospered, but many misfired, failing to seize upon its full potential. We examine what Vine’s growth means to digital marketers, plus offer three predictions on what we can expect this year from Vine.
Protests & Hate Over Google’s Olympic Charter Gay Pride Logo
Last night, as soon as Google posted their Olympic Charter logo to make a statement about the anti-gay laws in Russia, I wrote a story on the new logo.
When I woke up this morning, there were over a hundred comments, mostly hateful, angry, hurtful,…
Poll: If Google Dropped Links From Their Ranking Algorithm I Would…
WebmasterWorld moderator, Greg Niland, posted a thread at WebmasterWorld on the topic of Google dropping links from their ranking algorithm…
Google Now Adds Google Now “Launcher,” Video On Demand Providers, Airbnb Reservations & More
Engadget reports Google has quietly rolled out several enhancements to Google search app for Android, bolstering Google Now features on the Nexus 5 and some other devices. Here are the changes that were labeled “bug fixes and performance improvements” in the Google Play store for the…
Please visit Search Engine Land for the full article.
How I Use Talkwalker Alerts for Journalist / PR Outreach
It’s funny how much more quickly you can refine your client marketing processes by continuously learning from marketing your own agency.. On that note, I’ve found I rely on alerts services to tell me about new mentions of our brand name, new links and new opportunities for outreach so much that it’s obviously inspired how […]
The post How I Use Talkwalker Alerts for Journalist / PR Outreach appeared first on SEOgadget.
Facebook Custom Audiences: 7 Strategies Marketers Can Start Using Today
Facebook Custom Audiences provides a way to engage customers, leads, and website visitors across devices, based on dozens of parameters, including search history and their stage in the buying cycle. Here’s how to start reaching more customers.