Google Launches Improved URL Removal Tool For Third-Party Content
Google has released an improved URL removal tool that the company says was specifically designed to improve the ability to remove third-party content from its search engine. John Mueller, a Google Webmaster Trends Analyst, announced the change on the Google Webmaster Central blog. Google’s…
Please visit Search Engine Land for the full article.
Google’s Matt Cutts On Search Spammers: “We Want To Break Their Spirits”
In episode number 227 of This Week in Google on the TWiT network, Google’s head of search spam Matt Cutts answered some questions from the hosts Leo Laporte and Jeff Jarvis. In one question, Matt explained that Google aims to “break the spirits” of spammers in order to encourage…
Please visit Search Engine Land for the full article.
Google Reveals Top Searches of 2013: From Nelson Mandela to Twerking
Google shares the moments that made up 2013 in its annual Zeitgeist video and interactive site that shows what mattered to people across the globe in the past year; on the top of the list was Nelson Mandela, actor Paul Walker and the iPhone 5s.
Google: We Don’t Control Content On The Web
I spotted a thread that is a common question in the Google Webmaster Help forums about removing content from showing up in Google. The response was even more interesting.
Google’s Eric Kuan…
Google Glass Won’t Replace Unit For Accidental Damage
Deb Lentz, a Google Glass Explorer, slipped on some ice and her Google Glass unit fell off and landed on the pavement. When they landed, the Glass arm snapped off and broke. The shocking part is that when she called Google to replace them…
Google’s Matt Cutts: Our Algorithms Try To Break Black Hat SEOs Spirits
A couple weeks ago, Google’s Matt Cutts was on This Week in Google (TWiG) and on episode 227 Matt had some interesting things to say. He said that Google specifically tries to break the spirits of black hat SEOs…
Big Data Marketing’s Next Frontier: Paid Search
PLAs and other paid search offer an excellent opportunity to capture more customers. Make all your time and money investments pay off by using a data-driven approach to deliver a premium onsite experience that matches the intent of your prospects.
Stolen Moose Heads: An Interview with innocent
In the last few weeks I’ve been putting together a new guide for our Distilled audience: Finding Your Brand’s Voice. It offers practical and detailed advice on how a company can shape its own tone of voice in order to project a unique and consistent persona.
Report: Google PLAs Deliver 4X Revenue Lift For Retailers In Early Holiday Season
It’s probably not too surprising to hear that retailers have doubled their year-over-year spend on Google product listing ads this holiday season thus far. After all, the paid format of Google Shopping had just rolled out in the fall of 2012. What is stunning, however, is the four-fold…
Please visit Search Engine Land for the full article.
A Look Back On One Crazy Year Of Link Building
If 2012 was the year of Google Algorithm updates — Moz counted 37 big ones compared to the 15 in 2013 and 21 in 2011 — 2013 was the year that link building suffered from a serious identity crisis. It was sidelined, stretched, swindled and spit back out again more times than your average…
Please visit Search Engine Land for the full article.
Improving URL removals on third-party sites
Webmaster level: allContent on the Internet changes or disappears, and occasionally it’s helpful to have search results for it updated quickly. Today we launched our improved public URL removal tool to make it easier to request updates based on changes…
Hit By Panda and Confused About Low-Quality Content? Run This Google Analytics Report Now
Getting hit by Google Panda can be confusing for many webmasters. But one important Google Analytics report can help Panda victims get on the right track, and quickly. The post includes detailed instructions for creating and exporting the report.
4 Trends Marketers Must Address In 2014: Audience, Relevance, Social & Mobile
Upon revisiting last year’s post on this topic, a couple of our bold predictions flopped and a couple turned out to be more reality than fantasy. Though we didn’t see Apple monetize the search results served up by Siri, we did see ad formats evolve to increase relevance and user…
Please visit Search Engine Land for the full article.
Task Management Tools for Digital Marketers
5 of the best online task management tools for digital marketers
Post from Matt Beswick on State of Digital
Task Management Tools for Digital Marketers
Google Glass XE12 Adds iOS, Wink & Breaks Many GDK Apps
XE12 is out and with that comes support for the whole other side of the mobile world, iPhones. Google released the MyGlass App for iOS and quickly pulled it. Why…
Google Zeitgeist Live With Inspiring Video
I like to look back at things, when I have time. Google has published their 2013 Zeitgeist at google.com/zeitgeist.
It is obviously a nice way to look at all the keywords you may have missed out on. But obviously, you should not be targeting keyword…
8 Tips for Building Your Internal Content Marketing Strategy
It can be difficult to keep your own content marketing goals on track when competing with other business goals. But having a strategy helps. Here’s how to create a content strategy that will power you toward where you need to go.
How to build and run an SEO Company: @kaiserthesage asks @SEO_Hacker
I’ve known Sean Si ever since I started blogging, and he’s one of my closest friends in the industry. We used to work together for a few campaigns (I was part of the SEO-Hacker team when it was just starting).
We’ve also been exchanging a lot of ideas about the practice as well as the business end of SEO for the past 3 years now. So I’m also certain that you guys will learn a lot from him too.
The post How to build and run an SEO Company: @kaiserthesage asks @SEO_Hacker appeared first on Kaiserthesage.
The Pros and Cons of Big Data Democratization
Challenges surrounding data democratization abound. Business leaders need to carefully weigh these arguments for and against conservative and liberal data democratization to determine which approach benefits their organization the most.
Everything you type is recorded. Even if you don’t post.
We collected data from 3.9 million users over 17 days and associate self-censorship behavior with features describing users, their social graph, and the interactions between them. Our results indicate that 71% of users exhibited some level of last-minute self-censorship…
The above is an excerpt from a paper titled “Self Censorship on Facebook” written by Sauvik Das from Carnegie Mellon University and Adam Kramer from Facebook.…
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