Google Action Against Pregnancy Center Ads Stirs Confusion, But Does Not Signal Preference Or Policy Change

You may have read this week that some paid ads by pro-life oriented crisis pregnancy centers have been removed by Google after pro-choice political advocacy group NARAL claimed credit for getting the ads banned, as reported by the Washington Post. In r…

Actually, We Don’t Think Google Hates HARO Links

Despite the buzz going through the SEO industry today, we don’t believe that Google is specifically targeting links that are earned via the popular Help a Reporter Out service. That’s one of the claims from SEO consultant Bill Hartzer, in an article he published yesterday, Google…

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Google’s Bodiless Matt Cutts On Importance Of Body Content For Search Engines

Matt Cutts, Google’s head of search spam, posted a fun video where fellow Googler, Michael Wyszomierski, cropped out his body in the video to make a point. The statement Matt made was that there is importance of content in the body of a page and not just the header, such as the title tag. If…

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Get the Most from Technology-Powered Marketing – Attend MarTech: The Marketing Tech Conference

Marketing is now a technology-powered discipline… a new world of experience-enhancing capabilities that challenge marketing organizations to reinvent their strategies, operations, technologies and talent. Join us for MarTech: The Marketing Tech Conference August 19-20 in Boston and we’ll help…

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Content Free: 25 Percent Of Google+ Reviews Are “Empty”

Investment firm Piper Jaffray has started tracking and comparing Google+ and Yelp reviews. For its inaugural report the firm looked at a “snapshot of 950 places in 20 major cities” and compared review counts and depth across categories. The firm says it will continue to do so on a…

Please visit Search Engine Land for the full article.

How to Really Rank in Google SERPs

anchorsRanking in Google’s search results has been a lot more challenging these days, compared to how SEO is typically done a decade ago.

Over the years, Google has gradually integrated several advanced factors/metrics – mainly to fight web spam – and also to make the web search experience more relevant and useful to people worldwide.

The post How to Really Rank in Google SERPs appeared first on Kaiserthesage.

Coupons, Coupon Codes, Promo Codes…When Content Is NOT King

A few years ago, I did some work for a comparison shopping/coupon website. Curious about how well the site was doing in regard to their SEO, I did a few search queries for some of the terms I remembered being big traffic drivers. I didn’t see my former client on page one for the first few…

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Boost Your Campaigns By Becoming An Expert Search “Forecaster”

In the Greater Seattle area, you never know what spring weather will bring — cloudy at 8 a.m., sunny at noon, pouring down rain at 5. I always start the day with a check of the forecast, so I know what to expect. In the same vein, anyone planning a search advertising campaign should know…

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Google Provides More Clarity Around Sneaky Redirects Against Their Guidelines

Google announced on their Webmaster blog that they have updated two of their guideline documents to improve the clarify around what are sneaky redirects that are against their webmaster guidelines. Google has expanded their guidelines to ensure webmast…

Google Bulk Being Upgraded to Google Plus Capability

Nicolai Helling of the United Digital Group is reporting on Google Plus the upgrade of the Bulk Upload to allow multiple administrators. Apparently this upgrade will add full social functionality as well (the link from the help file is currently not working). Manage access to your locations by adding and removing managers and transferring location ownership – New! Make updates and posts to your […]

Google Opens Voting To Help Determine This Year’s “Doodle 4 Google” National Winner

After opening its “Doodle 4 Google” contest to kindergarten through twelfth graders in February, Google has released its list of state winners, and started a public voting forum to help select this year’s national winner. Asking students to create a Google logo based on something…

Please visit Search Engine Land for the full article.