SearchCap: Reactions To AdWords Not Provided, Google Drops Video Images & IAB Report
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 10 Surprising Facts About “Keyword (Not Provided)” For Paid Search Earlier this week, everyone went bananas over a rumor that paid search query data was…
Please visit Search Engine Land for the full article.
56% of Marketers Using Mobile PLAs [Study]
A new Kenshoo study looks at whether marketers view Google’s product listing ads (PLAs) as a good investment, budgets, mobile PLA adoption, and what marketers are doing wrong. Here are the key findings, and how they impact your Google Shopping ads.
Who Owns Customer Reviews of Your Business?
Mike Blumenthal just posed a question about this on G+ and I thought it was worthy of posting here. The TL;DR answer is: 1. On G+, Yelp and most other review sites, the reviewer typically owns the content of the review (this is to shield the review sites from liability) while the review sites own […]
The post Who Owns Customer Reviews of Your Business? appeared first on Local SEO Guide.
Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]
“How do we measure our content?” “Where do we get our data?” “How do we further our marketing careers?” The 2014 Search Marketer Survey by BrightEdge, released this week, aimed to uncover the sentiment around some of the burning questions of 2014.
When Link Removal Business Gets Dangerous…
No matter what my personal stance is on link
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10 Surprising Facts About “Keyword (Not Provided)” For Paid Search
Earlier this week, everyone went bananas over a rumor that paid search query data was disappearing and that third party tools providers would be slammed. In my article, I’ll clarify fact from fiction. Here are 10 things you need to know about the Keyword (Not Provided) for paid search issue: 1. Can…
Please visit Search Engine Land for the full article.
Link Building Fundamentals To Future-Proof Your Online Business
Google launched in 1998 and has grown steadily to become the most popular search engine in the world. Over 2,161 billion searches were run on their engines in 2013, and the company corners a 67% share of the global search market. As it grows and evolves, Google search is well and truly on its way…
Please visit Search Engine Land for the full article.
The Aftermath: Clarifications & Expert Reactions To Google’s Move To Secure Paid Search Queries
Yesterday Google announced it is expanding secure search to clicks on paid ads. The change means that the search query a user typed in before clicking on and ad will be dropped from the referrer string in the URL and won’t be passed to analytics or other software other than AdWords. The move…
Please visit Search Engine Land for the full article.
News Flash: Paid Search Query Data Isn’t Going Away (Duh)
Yes, Google is removing queries from the referrer on ad clicks, but this story has been overblown. You can still see your paid search queries, and major third-party platforms won’t be impacted. Here’s everything you need to know about this issue.
Google AdWords Goes Not Provided: Referrer Data Gone For Paid Search Ads
The rumors were true, Google has indeed went the not provided route for paid search ads, AdWords ads.
Let me step back and explain what is happening, so you really understand it…
Google Video Search Results Without Videos Thumbnails
Google loves showing video thumbnails in the search results, when the query seems to be answered with a video. You know…
Search Was Largest Digital Channel In 2013 ($18.4B), Mobile Fastest Growing ($7.1B)
This morning the IAB released its full year 2013 report on digital ad revenue. Last year online advertising generated $42.8 billion, which exceeded broadcast TV for the first time, by nearly $3 billion. However broadcast and cable TV combined were wort…
#SEERQandA Recap: “I’m Stuck! SEO Questions”
SEER Interactive is a growing team of 70+ SEO, PPC, and Analytics associates. With all that talent and creativity brewing from coast to coast, it only seemed right that we share some of our knowledge with others. In an attempt to answer the world’s questions about digital marketing, Wil Reynolds and the SEER Interactive team […]
How challenger brand Tesla is Disrupting the Market
Tesla, the Californian electric car maker, is using its position as a challenger brand to disrupt the marketplace. But is its aggressive approach to PR having an impact both on and offline?
Post from James Crawford on State of Digital
How challenger brand Tesla is Disrupting the Market
Combining Social & Content to Earn Visibility & Earn $$$
Tips on how to make your content stand out; the right strategic framework for identifying content opportunities that can enable you to accomplish the right goals; and how to integrate your content directly with your social marketing efforts.
Google Tests Video Search Results Without Thumbnail Images
For the longest time, videos found within Google’s search results contained thumbnail images of a frame within the video. That is how Google has displayed richer search results, ever since the days of Universal Search. It seems like Google is testing making those video results a bit less rich…
Please visit Search Engine Land for the full article.
AdWords Scripts Grows Up With MCC Level Scripts
So far, many have dismissed AdWords scripts as a toy that you can only use for small AdWords account setups. There are some ways to build out larger script frameworks that span multiple accounts, but it is clunky and still requires you to install a sni…
Twitter profile redesign looks suspiciously similar to Facebook
A new post from www.davidnaylor.co.uk. BAZINGA!The post Twitter profile redesign looks suspiciously similar to Facebook appeared first on SEO Blog by Dave Naylor – SEO Tools, Tips & News.
Google: We Mostly Ignore Web 2.0 Links
In a Google Webmaster Help thread, Google’s John Mueller said Google mostly ignores Web 2.0 links, specifically calling out Pinterest, YouTube and others.
He wrote:
We’re already mostly ignoring those links (just like we’re ignoring the “web 2…
…
Twitter Updating Profile Page Look
Twitter announced new profile page designs are rolling out to users over the next few weeks or so. People are calling the new design, Facebook-like…