Spainish Law To Force Google To Index And Pay For Local News
There’s a basic feeling among traditional news publishers throughout Europe, and among some in the US, that Google has benefited enormously from their content but failed to offer anything in return. Furthermore, many publishers see Google as directly responsible for the decline of their…
Please visit Search Engine Land for the full article.
Ratings Come To Google Product Listing Ads In The US
Spotted in a test back in May, product ratings and reviews are officially rolling out on Google Product Listing Ads as of today — just weeks ahead of the full transition to Shopping Campaigns. Available in the U.S. only for now, consumers will begin to see the 5-star rating system appear on…
Please visit Search Engine Land for the full article.
100 Internet Marketing Experts Speaking at SMX in NYC
More than 100 of the world’s most knowledgeable internet marketers will present at Search Marketing Expo – SMX East, September 30 – October 2 in New York City. They’ll share what makes them successful, what keeps them up at night, and what you’ll need to know to succeed in the next…
Please visit Search Engine Land for the full article.
Run Your Established SEO Like PPC & Maximise ROI Long-Term
The biggest SEO improvements available are often a more profound shift in strategy that continues to deliver improvement day after day for the entire duration of your SEO campaign. One such strategy is taking the same weekly approach to auditing your S…
8 Small Tweaks That Can Deliver Big Link Building Results
About this time every year I reflect on my progress thus far and start thinking about what I want to do differently in the second half of the year. Consider taking a good, hard look at your link building campaigns. Even if your strategy isn’t six months old, making changes to your plan…
Please visit Search Engine Land for the full article.
How To Generate Experience Reviews For SEO – Part II
In part 1, we talked about some practical tips for converting a satisfied customer to a raving fan who is willing to talk about their experience with your service-based company online. In this article, we’ll discuss how to get that fan to talk about your website in a way that benefits your search…
Please visit Search Engine Land for the full article.
Yandex Q2 Revs Up 32 Percent, Queries, Paid Clicks Up Too
Russia’s deteriorating relations with Europe and the US don’t appear (so far) to have impacted its leading search engine Yandex, which announced second quarter results this morning. Yandex reported revenues of RUR 12.2 billion ($361.5 million), up 32 percent over last year. Income was…
Please visit Search Engine Land for the full article.
Bridging the Void Between Designers and Developers
Some say that in the world of web content, designers are from Mars, developers are from Venus and never the twain shall meet.
5 Most Important Takeaways From the Link Building Survey 2014
A new survey shows that our industry continues to improve, and links continue to matter. Link building is getting harder, so implementing diverse tactics is extremely important. And link building works best with other online marketing activities.
Bing Site Safety Page: Explains Why Sites Are Flagged In Bing’s Search Results
On the Bing Webmaster Blog they announced a new feature named the Bing Site Safety Page. The Bing Site Safety Page will show up in the search results when Bing has flagged a specific site as having a safety issue. Bing will then show the searcher what …
Bing Maps API Improves Mapping Imagery
Bing announced on the Bing Maps Developer blog that they have rolled out better rendering and styling improvements to their map imagery. They added a new gradient coloring for land areas that adjusts the brightness to your zoom level. The new gradient …
Is This A New Google Shopping Ad Format?
Barbara Starr shared a picture of what she says is a new ad format for Google Shopping Ads (Google Product Listing Ads) on Google+.
I can replicate the ad format, but honestly…
Google Disavow Tool Killed My Site
21 months ago, Google launched the disavow tool and SEOs have been eating it up.
This comes despite Google informing us it can harm your site if used wrong, but not when others disavow your site.
However…
Google Long Term SEO Requires Solid Money Management
Greg Niland, aka goodroi, posted a thread in WebmasterWorld explaining that money management is vital in your long term SEO success.
Greg said, “having good SEO results in Google actually requires smart money management…
Google Begins Issue Invites To Google Domains
A month ago, Google announced it is slowly getting into the domain name registration business through Google Domains and offered a form to sign up to be invited…
Google: Moving A Site Has No Long Term Negative Impact
Google has said this before but it is always comforting hearing them say this multiple ways.
Google’s Zineb Ait Bahajji said in a Google Webmaster Help thread that if done correctly…
Big Chip Awards 2014 #bigchipawards
Join us for a night at the Big Chip Awards 2014
Post from Jackie Hole on State of Digital
Big Chip Awards 2014 #bigchipawards
17 Keys to Success in Social PPC
While social PPC won’t replace Google Adwords any time soon, it’s become an effective source of incremental leads and sales for savvy businesses. Next time you launch and run a paid social campaign, use these 17 tips for success.
Summer School: Learning from the Experts: Andrew Girdwood
What is the best education, what background is important? Andrew Girdwood, Media Innovations Director at DigitasLBi tells you what to do.
Post from Bas van den Beld on State of Digital
Summer School: Learning from the Experts: Andrew Girdwood
Whitespark Reports a 24% Decline in Local Packs
Last week I reported that MozCast was showing a decline of over 60% in display of the Local Pack on Google after the recent local algo update. Moz was gracious enough to share their data and it was determined that their search queries had been obsoleted by the update. So while their data was internally […]