How Named Entities Connected to Trending Topics can be used to Address Real Time Search Results
When someone performs a search at one of the major search engines, the search engine focuses upon returning as quick and helpful an answer as possible. Part of that can involve looking the query up in a “trending topics” database to see if there’s some recent news that should be reported to the searcher. This … Continue reading How Named Entities Connected to Trending Topics can be used to Address Real Time Search Results →
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Google’s New Program Aims to Get Local Businesses Online
The tech giant’s newest initiative looks to assist local businesses in completing their listings on Google Search and Maps.
Google: Pages With Mobile-Friendly Label Will Benefit From The Mobile-Friendly Algorithm
Yesterday we asked how do we know if our pages on our web site will benefit from the mobile friendly algorithm. If the mobile usability reports show you have issues but the mobile testing tool give you the all clear, Google says you should be fine…
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The Google Change Of Address Tool Now Supports Subdomain Moves
A couple weeks ago, John Mueller of Google hinted subdomain support is coming to the Google Webmaster Tools Change of Address tool, well…
Google: The Mobile Friendly Algorithm Will Roll Out Over A Few Days To A Week
There has been a lot of confusion about when the mobile friendly algorithm will actually be noticeably in the mobile search results – by that I mean…
Google’s Mobile Friendly Algorithm Is On Or Off: No Degrees Of Mobile Friendliness
Another tidbit coming out of the Google+ hangout yesterday is that Google confirmed the mobile-friendly algorithm being released on April 21st is a yes or no / on or off factor. Either you are mobile friendly in Google’s eyes or you are not…
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Large Google Algorithm & Search Result Changes: Possible Update Or Testing?
I know, we just covered huge chatter around a Google update last Friday but there is no doubt in my mind, Google is testing algorithms maybe around Panda or Penguin or the doorway algorithm is being released or maybe a whole new beast.
This morning the…
Mobile-friendly sites and SEO
Last month, Google actually announced a change in their algorithm before it had already happened. In this post they mention that starting April 21st mobile-friendliness will become a ranking factor more and more. In the past few weeks we’ve been getting quite a few reports from Google Webmaster Tools. Not only did they add a Mobile Usability item under the…
This post first appeared as Mobile-friendly sites and SEO on Yoast. Whoopity Doo!
Google Launches Major Push To Get Local Businesses Online, Improve Data
New site offers tools, content and solicits business owners to update information.
The post Google Launches Major Push To Get Local Businesses Online, Improve Data appeared first on Search Engine Land.
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Hilton Uses Google Hotel Ads to Entice New Customers
Hilton Hotels is using Google’s new ad product, aimed specifically at the hotel industry, to grow conversions by 45 percent and increase ROI by 12 percent.
Google Clarifies The Mobile-Friendly Algorithm Will Roll Out Over A Week, Be A Yes/No Response & More
As we approach the April 21st date of the release of Google’s mobile-friendly algorithm, we uncover more SEO facts about what to expect around the algorithm.
The post Google Clarifies The Mobile-Friendly Algorithm Will Roll Out Over A Week, Be A Yes/No Response & More appeared first on Search…
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Help! My Penalty Was Lifted, But Traffic Has Not Increased
There are several possible reasons why your site has not recovered after getting a manual action lifted. Here’s a look at a few of them.
Ready To Go Multilingual Or Multinational With Your Online Business? Ask Yourself These 10 Questions First
For businesses looking to expand into a new regions, columnist John Lincoln has created this checklist of things to consider when developing your strategy.
The post Ready To Go Multilingual Or Multinational With Your Online Business? Ask Yourself Thes…
Google Adds Subdomain Support To Change Of Address Tool In Google Webmaster Tools
You can now communicate subdomain moves in Google Webmaster Tools Change of Address tool.
The post Google Adds Subdomain Support To Change Of Address Tool In Google Webmaster Tools appeared first on Search Engine Land.
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April 21 Is Your Last Chance for Mobile Optimization Before ‘Mobilegeddon’
In the past it hasn’t been clear what factors Google considers in their algorithm for mobile rankings.
How to find out if you’re good to go for the mobile update
Google has said that the upcoming mobile update is an “on or off” thing, where you either do well or you don’t, with no grey areas.
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Keynote-level Presentations. Solutions. Networking. Join Us Next Week at MarTech
Join the pioneering community at the intersection of marketing and technology. MarTech: The Marketing Tech Conference starts next Tuesday, March 31. Secure your spot at the largest vendor-independent event for marketing technologists, and the only USA …
Let The Default Search Engines Battle Begin
Recently Google started displaying default search engine property switching messages within their search results trying to gain back some of the lost users after Firefox’s new update defaulted to Y
Quick wins – optimising your website speed
Keeping your website’s load time fast is a huge factor for website usability and rankings. Neil Walker shares some quick wins to help keep it loading quickly.
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Optimizing for AdWords Display Campaigns: Demographics, Ads, Mobile
Consider the following tips when rolling up your sleeves for optimizations in the Google Display Network.