Google Crawl Rate Myth Debunked
In the latest google webmaster hangout with John Mueller of google, John debunked the myth regarding crawl rate penalties.
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Matt Cutts: Linkbuilding is not dead – You&A 2014 #SMX
At SMX West Matt Cutts of Google answered questions from Danny Sullivan and the audience on a wide range of topics, from Panda to Google+
Post from Bas van den Beld on State of Digital
Matt Cutts: Linkbuilding is not dead – You&A 2014 #SMX
The Simpsons Take On Google
I don’t know how I missed this, but I just came across the following image of still frames from a January epis
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Tips and Tactics for Amplifying Your Content – Whiteboard Friday
Posted by ben-lloydTo make the most of your content, you need to make sure you’re integrating correctly with social media, using the most effective tools at your disposal, and most importantly, continuing to pay attention to it long after you launch it…
SearchCap: Canada Orders Google Content Removals, Amazon Fire Phone & Bing Ads Landscape Estimator
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New Google Product Feed Specs Going Live Sept. 30, Including A Mobile Landing Page Attribute If you’re running Google Product Listing Ads, it’s time…
Please visit Search Engine Land for the full article.
Google Carousel Now Appearing on Results for “People Also Searched For”
Kerry Fager pointed out a recent post by Alex Cordes where he noted that the Local Carousel was showing for searches on professionals when you clicked through to the “People Also Searched For” results at the bottom of any given Knowledge Panel. It appears that this expanded display of the carousel is happening on almost […]
SPONSOR MESSAGE: Digital Analytics And Customer Engagement- June 26th Webcast
Join us Thursday June 26th at 1:00EDT (10:00PDT) to hear Gord Hotchkiss from Enquiro and Brian Hess of Crossview discuss how analyzing the behavior of your shoppers is strategic to customer loyalty and deepens brand engagement. We will show you how to …
Videos Dominate Universal Search Results 65% of the Time [Study]
Searchmetrics studied the Universal Search results for millions of keywords over the course of a year to gauge what has changed in Universal Search and how. Videos were the most common type of Universal Search result, with YouTube dominating share.
Microsoft Kills Sponsored Post Program After Attracting Matt Cutts’ Attention
When your social media campaign attracts the attention of Google’s chief spam fighter Matt Cutts, it usually isn’t a good sign. That’s what happened after a company sought sponsored posts from bloggers to promote Internet Explorer for Microsoft.
New Google Product Feed Specs Going Live Sept. 30, Including A Mobile Landing Page Attribute
If you’re running Google Product Listing Ads, it’s time to revisit your feed. Google has updated the feed requirements for Google Shopping with several new attributes as well as some changes to existing content requirements. A new ‘mobile link’ attribute has been added to…
Please visit Search Engine Land for the full article.
College Students Passionate About Digital Marketing: Expand Your Knowledge As A SEER Intern
Work Hard, Play Hard As a Boston University undergraduate entering my senior year this fall, I understand the importance of gaining internship experience to be successful in the “real world” – a looming place that my college career counselor has described as the breaker of glory-day college haze. I hoped, like many other students, to […]
Google Panda 4, and blocking your CSS & JS
A month ago Google introduced its Panda 4.0 update. Over the last few weeks we’ve been able to “fix” a couple of sites that got hit in it. These sites both lost more than 50% of their search traffic in that update. When they returned, their previous position in the search results came back. Sounds too good to be…
This post first appeared on Yoast. Whoopity Doo!
Is Your Local Business Ready For Google’s Neighborhood Algorithm?
While doing some research in Costa Mesa, CA last week, I hit a Google test bucket that specified the East Side Costa Mesa neighborhood as my location in Search Tools: Google has long understood super well-known dense neighborhoods like SoHo, NY. But there’s a good reason why neighborhoods,…
Please visit Search Engine Land for the full article.
Amazon Fire Phone: Bing For Search, Nokia For Maps
The emerging consensus from the early “hands on” or “first look” reviews is that the Amazon Fire Phone has some novel and interesting features but that it doesn’t measure up, overall, to the iPhone or “true Android” devices. I’ve argued that Amazon…
Please visit Search Engine Land for the full article.
When Do You Add UX to Your Design?
It’s not so much if you add user experience to your process, but when you add UX that makes the most impact. The key to success is focusing on solving a problem from the users’ perspective, instead of the marketing or technology perspectives.
Remarketing Tips Born Of Years Of Experience
Retargeting is an awesome way to reengage traffic that hasn’t converted. Over the years, it’s evolved, and the tools have become more robust. With this development, we’ve uncovered some effective remarketing strategies. In this article, I’ll cover some ideas related to…
Please visit Search Engine Land for the full article.
Bing Ads Expands Bid Landscape Estimator Tool To Ad Groups, Non-US Markets
In March, Bing Ads launched its Bid Landscape tool in the US — essentially equivalent to the Bid Simulator in Google AdWords. Now, Bing Ads is rolling out Bid Landscape to at the ad group level. Non-US advertisers also now have access to bid landscape at the keyword level. Bid Landscape shows…
Please visit Search Engine Land for the full article.
Bing Ads Express Discontinued
Microsoft Bing announced they are shutting down the Bing Ads Express service because their customers need more granular controls when managing search campaigns…
Google Manual Action Over 302 Redirected Links
A WebmasterWorld thread has one webmaster claiming he received a reconsideration request rejection notice and in that notice…
Webmaster: Contacting Google Is Harder Than Storming The Pentagon With A Water Pistol
Disclaimer: You won’t learn a new search tip or news item here but you may laugh and sometimes we all need to laugh…