SEO News

Paid links are an incredibly gray area. What exactly is a paid link? How can Google figure out what is paid and what isn’t? Where does Google draw the line? Google’s Matt Cutts dives into the topic of paid links in a new webmaster help video.

UserStats.com recently hit the scene with a new tool that offers free to paid subscriptions for increasing a websites conversion through “social proof,” allowing websites to display users’ activity, downloads, visitors, purchases, and more.

As part of the update Microsoft added web results into the Xbox One search function. Using Bing as a back end, Xbox One allows users to perform simple, natural language voice searches using the Kinect microphone.

Is one large piece of content a better investment than several smaller ones? Here’s how one piece of content has delivered more than 47,000 unique visitors and continues to bring in more than 1,400 unique visits per month almost one year later.

Would paid search advertisers actually be better off opting out of mobile, especially when you factor in the cost and complexity of management overhead and the fact that mobile clicks tend to convert at a much lower rate? Consider these facts.

Integrated campaigns are stronger. They are more effective, give us clearer data points, allow for more creativity, and bring greater ROI for client and agency. Here’s a framework to help make your agency or work more integrated.