Yelp Gets Bad Reviews From Small Business Owners in Los Angeles
Disgruntled business owners recently vented their frustrations at a Yelp town hall meeting. Not surprisingly, the majority of the complaints had to do with the site’s reviews filter. Business owners are still insisting that the filter is rigged.
SMX Social Media Marketing Agenda Posted – Register With Super Early Bird Rates!
Attend Search Engine Land’s SMX Social Media Marketing conference for two days of tactic-rich sessions on paid, earned, and owned social media. View the agenda here. All Access, Workshop, and Boot Camp passes currently available at our lowest Super Early Bird rates. Register now and save up…
Please visit Search Engine Land for the full article.
Facebook Revamps Contest Rules for Businesses
Facebook has drastically changed its contest rules for businesses. What was once restricted is now available. Brands can choose to run contests on the timeline with a variety of entry and voting mechanisms, as well as through a third-party app.
Foursquare Now: Update Intros Location-Aware Alerts
Call it “Foursquare Now.” Today the company announced that it would begin rolling out a new push recommendations feature, initially to Android users and later to iOS. Based on the billions of check-ins, likes and and other social data Foursquare has accumulated, the updated app will…
Please visit Search Engine Land for the full article.
Doing Google PLAs? 4 Must-Know Facts
Despite their growing importance as a marketing channel for retailers, Google’s Product Listing Ads (PLAs) are fairly opaque compared to traditional paid search ads. Key metrics such as average position and impression share are not available via Google’s interface, and thus there is…
Please visit Search Engine Land for the full article.
Google Maps Launches Ground Truth Initiative In Russia & Hong Kong
Google Maps announced new updates to their Russia and Hong Kong maps today, launching a “Ground Truth” initiative to build more thorough maps for Hong Kong and a number of Russian cities, including Moscow, St. Petersburg, Novosibirsk and Yekaterinburg. According to Google’s…
Please visit Search Engine Land for the full article.
Participate in Our Audience Survey & Enter To Win A Ticket To SMX East
We’ve got a special request of our Search Engine Land readers. Please take our 2-minute audience survey! If helping us keep the lights on isn’t enough of an incentive, we’ll include a chance to win a ticket to Search Engine Land’s – SMX East in New York City, October 1-3. With over 50 tactic-packed…
Please visit Search Engine Land for the full article.
Google’s Local Carousel Is Screwing Small Businesses
Google’s new local carousel is rolling out and changing how search for local businesses looks and behaves.
read more
Google’s Mobile Search Revenue To Top 30 Percent, Desktop To Fall To 43 Percent By 2015 [Forecast]
In its latest look at mobile ad revenues, eMarketer estimates Google is generating nearly one-fifth of its US advertising revenues from mobile search, coming in at 19.1%. In yet another indication of how fast the mobile ad market is growing, only two y…
Participate in Our Audience Survey & Enter To Win A Ticket To SMX East
We’ve got a special request of our Search Engine Roundtable readers. Please take our 2-minute audience survey…
Mastering PPC: Advanced Bidding
As a follow up to last weeks post, Mastering PPC: Bidding Options, here you will find some advanced bidding options and strategies. In case you didn’t turn on your TV or go on the internet this week, there was indeed an *NSYNC reunion on Sunday night (Yipee!) and the guys were so excited to learn […]
Google Apps Unofficial Support For Google Glass
One of the biggest complaints about Google Glass is that it does not work with Google Apps accounts. Well, one of the biggest complaints from Google Apps users is that nothing new from Google works with Google Apps…
Will The Number Of Reconsideration Requests Drop With Google’s Manual Actions Viewer?
In a video by Google’s Matt Cutts yesterday, Matt shared that Google receives about 5,000 reconsideration requests per week. Google has told us they review each and every request submitted individually. So as you can imagine, that can take a lot of m…
6 SEO Challenges Every Business Owner & Marketer Must Contend With In 2014
There isn’t much left of this year. Companies that haven’t started planning their marketing strategy and budgeting for 2014 must begin soon. When it comes to online marketing, most businesses rely excessively upon Web analytics to decide what was (or wasn’t) effective. What they…
Please visit Search Engine Land for the full article.
Correlation, Causation & Coincidence in SEO
It’s absolutely critical to understand and remember the differences between correlation, causation, and coincidence. Here we define each term, and look at some examples that you likely have (or will) encounter while monitoring your rankings.
Structured Data and Schema Markup for “Dummies” (and by “Dummies” I Mean “SEO Savvy Readers”)
Several months ago, Wil wrote a blog post that highlighted (pun intended – I’m witty like that) the benefits of incorporating structured data on SERPs via the Google Highlighter Tool. Wil articulated some great reasons on why implementing structured data can be tremendously beneficial to users (and to the businesses they end up patronizing), but […]
Your Small Web Site Not Ranking Well In Google? Matt Cutts Wants To Know About It.
Google’s head of search spam, Matt Cutts, asked last night via Twitter for webmasters and SEOs to fill out a survey on the topic of small sites and Google rankings. Matt Cutts asked “if there’s a small website that you think should be doing better in Google, tell us more here. The…
Please visit Search Engine Land for the full article.
3 Paid Search Strategies For Maximizing Brand Equity In Retail
Paid search continues to be a highly effective channel for retailers, driving traffic and a profitable return on investment (ROI). In fact, retail advertisers invest more in paid search than almost any other industry. For the most part, search represen…
Live @ SMX East: Google Enhanced Campaigns – What We’ve Learned So Far
Earlier this year, Google announced Enhanced Campaigns, a significant update to AdWords, designed to simplify campaign management across multiple devices and to increase adoption rates of mobile advertising among small and medium sized businesses. And …
Google AdWords Adds Product Updates Box To Blog
In an effort to communicate new AdWords product updates, features and changes, Google has added a “Product Updates” box to the top right corner of the AdWords Blog.
Google said, “You’re busy, and we know it’s not always easy to stay on top of every in…