Integrating SEO, Social, PR and Content Marketing: Webcast, Tuesday Oct. 22
This Tuesday, October 22, at 1 PM EDT, our sister site, Digital Marketing Depot will host a webcast on how to get your organic marketing channels –SEO, Social, Content and PR – to work together. Digital marketers know that the days of ‘siloed’ marketing channels are over, and that the most…
Please visit Search Engine Land for the full article.
6 Major Google Changes Reveal the Future of SEO
PageRank and keyword obsession is fading away. Google is now pushing you to focus on understanding your target users, producing great content, establishing your authority and visibility, and providing a great experience for the users of your site.
Search ranking for important keywords has gone down drastically. Help!
Dropping in rankings observed
Google Patent’s Popular Hand Gesture
The heart hand gesture has grown in popularity over the last few years.
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SearchCap: The Day In Search, October 18, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Expands International Targeting In AdWords Google has tweaked how location targeting works for international searches. It’s a change that allows ads…
Please visit Search Engine Land for the full article.
Identity Poetry for Marketers
Identity. It’s central to what matters (to you). And that makes it essential to the art of persuasion.
Who I am.
Who I think I am.
Who you think I am.
Who I think you think I am.
Who I know I am not.
Who I think you think you are.
Sometimes, identity it seems to be the only thing that matters.
I’m […]
Google Expands International Targeting In AdWords
Google has tweaked how location targeting works for international searches. It’s a change that allows ads to be seen across countries, not just within countries, when the search query has local intent. According to today’s announcement, advertisers that use either the…
Please visit Search Engine Land for the full article.
People+, A People Search Directory App, Coming To Google Glass In 2014
People+, a people directory and search app that’s available now on iOS, is coming to Google Glass in 2014. The company bills its service as a “Wikipedia about professionals and companies,” and its unreleased Glass app was selected as a finalist this week at the DEMO Fall…
Please visit Search Engine Land for the full article.
Synonym Handling in Google is Far Too Wide
You want Widgets? Here are results for NotWidgets, WideWidgets & Widgets!
SEMRush Review – A Kickass Keyword Research Tool, Rank Tracker & More
I’ve “known about” SEMRush for a long time. I’d heard people mention it and had seen the site, but I’d never really used it until my partner in PushFire signed up for it. He loved the service – and since we were paying for it – I decided to fully check it out. It quickly […]
The post SEMRush Review – A Kickass Keyword Research Tool, Rank Tracker & More appeared first on Sugarrae.
Google’s Matt Cutts Describes How He Finds Low Quality/Spammy Guest Blogging
Guest blogging has been a large topic over the past couple years in the SEO space…
Asynchronous Google AdSense Code Now Default Option
Around July 2013, Google released support for a BETA version of asynchronous AdSense code.
It went over very well, so well that it is now not only out of beta a few months later, it is also the default option when you create AdSense ads…
Does Yelp Dominate Google’s Local Web Results?
A common issue I see with the Google results are the number of Yelp results a Google search can return for a local type of keyword phrase.
It has been going on for well over a year. I even wrote about it when discussing Google’s domain diversity…
…
Search In Pics: Matt Cutts Screen, Google+ Cop Car & Google Pipes
In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google San Francisco Stairs Slide: Source: Google+ Google+ Police Car:…
Please visit Search Engine Land for the full article.
“Google Now Sees Owner Written Descriptions As Pretty Much Worthless”
Brother Blumenthal preaching the gospel when asked if there was any SEO benefit to varying your business’ description on different local directories: “If there is a benefit, it would be quite small. Although there is no exact understanding of how Google uses directory descriptions, it would seem to be a minor or non-issue.” and “As […]
The post “Google Now Sees Owner Written Descriptions As Pretty Much Worthless” appeared first on Local SEO Guide.
If You Cannot Comment on This Blog – Here Is Why
As many of you know, we have been dealing with ongoing botnet issues all year long. Most of the botnet problems have now been blocked as well as they can be but we’re still being hammered in one area: blog comment spam. One of the protections we have put in place is the Stop Forum Spammers plugin, which as hundreds of you found out this year blocks people for various reasons. I say “hundreds” because I am scanning the White List Requests and see hundreds and hundreds of them going back a few months. I apologize for not getting into the list sooner but I’ve had to devote a lot of time to working on other parts of the problem. Working backward from the most recent requests I am white listing some of the people who seem to be okay. But I will only do this for a few people as I don’t have time to go through the entire list. I will then clear the requests file and start over. We believe the SFS plugin may be the reason why the server crashes every morning. Spammers schedule their scripts for certain times of the day (well, some spammers do). […]
Content Publishing Tips for Brands From the Experts
Brands publishing news content isn’t a question anymore. Brands must master publishing to rise above the competition, get attention from search engines, feel the sharing love in social, and create brand advocates that ultimately convert into sales.
Google Launches Expanded AdWords PLAs On Mobile Devices
Google rolled out product listing ads (PLAs) on mobile devices in March. Now the company has launched an updated display for PLAs on smartphones that allows more products to be displayed from the search results page. Users can swipe to see more PLAs fr…
IFTTT Recipes for SEO: Tracking Your Competitors’ Use of YouTube
I’ve talked about ‘If This Then That,’ or IFTTT, many times before including in my Mozcon presentation earlier this year. In the recipe below, I’m digging into what it takes to automate competitive analysis for Youtube videos. Youtube is becoming a popular area for content, and using IFTTT can help you find your competitors’ videos easily and see […]
9 Tips For Getting Free Clicks Through Google News
“News is anything that’s interesting, that relates to what’s happening in the world, what’s happening in areas of the culture that would be of interest to your audience.” Kurt Loder, American journalist. Consider this: does the above quote describe the content of your…
Please visit Search Engine Land for the full article.