Google Launches Hashtag Search, Shows Google+ Posts On Search Results Page
The integration of Google+ across Google properties continues in a big way today with the launch of hashtag search. Simply put, if you search Google for a hashtag, you might see Google+ posts using that hashtag to the right of the regular search results. Google’s Zaheed Sabur announced the…
Please visit Search Engine Land for the full article.
So what exactly is a natural link?
To say website owners are confused now is to say nothing..
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Google’s Matt Cutts: Google Does Not Penalize For Broken HTML
In a video published today by Google’s head of search spam, Matt Cutts – Google confirmed that they do not penalize sites that have broken or invalid HTML. Matt Cutts said, “so Google does not penalize you if you have invalid HTML, because there would be a huge number of web pages…
Please visit Search Engine Land for the full article.
Which Are the Best Link Audit Tools?
Link audits have become the bread and butter service for many SEO companies these days, and they all have their favorite tools. Add to that the constant fear and confusion over which links are hurting Websites and you have a lot of angry, frustrated clients who want results. People occasionally ask me why certain links don’t appear in their favorite auditing tools. For example, suppose you acquire a link from a Website that gets a lot of traffic but when you check Open Site Explorer, Ahrefs, Majestic SEO, et. al. you don’t see the link. Should the link be counted in reports for clients? The very fact this question is asked at all shows that a lot of people have really misfired on link auditing. The problem is not with the tools, my Padawans, it is with your expectations and the expectations you set for your clients. Link Auditing Tools Can Never See the Whole Picture This isn’t a situation where “good enough” matters. When you’re dealing with expectations (your own or someone else’s), you have to understand and accept that no tool is ever going to provide you with all the information you need. A typical SEO response is, […]
Google AdWords Debuts Ready Image Ads: Enter A URL, Get IAB-Sized HTML5-Ready Display Ads
The latest roll-out from Google AdWords could dramatically change the number of advertisers running display campaigns — and whether anyone gets paid to make display ads anymore. While that might sound far fetched, the launch of Ready Image Ads introduces a slick new option for advertisers who…
Please visit Search Engine Land for the full article.
YouTube’s Voice Search Broken On iOS 7
If you upgraded to iOS 7 on your iPhone, iPad or iPod Touch and you are trying to use the YouTube voice search feature on the YouTube App, you are currently out of luck.
Every time you try to perform a voice search via the app…
Google Local Showing Review Removals To Submitter
Google is now showing the individual who submitted a review on Google Local if the submission was removed…
SEO Companies Fined For Fake Online Reviews
New York State Attorney General, Eric T. Schneiderman, announced that 19 companies have agreed to pay out a total of $350…
New Countries Added to Places for Business Category Tool – Volunteers Needed
We have just upgraded the Google Places Category tool with categories for the new dashboard from: UK – United Kingdom contributed by Andrew Loy, Occupancy Marketing NL – Netherlands contributed by Eduard de Boer (Netherlands) FR – France contributed by Ken Fagan Aus – Austria contributed by Petra Kraft IT – Italy contributed by Andrea Scarpetta CA – Canada contributed by Darren Shaw […]
The Relentless Pounding of Google Panda: Why SEO Band-Aids Won’t Work
If a website gets hit by Google Panda, small fixes won’t be effective. Panda absolutely can strike again, and if it does, webmasters might find themselves in a long yo-yo battle. Learn how to avoid this situation by making the right SEO decisions.
White Papers: Key To B2B Enterprise SEO Power
Enterprise marketers, particularly in the B-to-B space, often find content development a difficult proposition. The company’s thought leaders, although happy to pontificate, are often afraid of committing to a writing schedule – and the marketer, admi…
Google: BitTorrent Back In Auto Complete To Make Search “More Useful to People”
Yesterday we reported that after over two years of being missing, BitTorrent is back in Google’s auto completion results. That means, when you start typing the letters [bit] into Google’s search box, Google will offer an instant search suggestion of the term BitTorrent. Before…
Please visit Search Engine Land for the full article.
Removing Unnatural Links by Removing Pages on Your Website
Trying to clean up your backlink profile? If your site has sunk in Google’s search results due to a large number of unnatural links point to inner pages, you can quickly remove links by removing these pages. Here’s how to do it correctly.
Are You Going to be an Event Blogger for State of Digital?
State of Digital is looking for event bloggers: do you have what it takes?
Post from Jo Turnbull on State of Digital
Are You Going to be an Event Blogger for State of Digital?
Matching Content to the Customer Life Cycle
By understanding who your audience is, you’re able to offer them a targeted message. While your personas and triggers may vary slightly, here are common distinctions in the consumer buying cycle and specific content types that work well for each.
Case Study: Conflict of Pinterest campaign by Caliber
Conflict of Pinterest was a creative content marketing solution which won the Innovation Award at the UK Searchawards 2012. In this case study Caliber Interactive explain what they did with the campaign “Conflict of Pinterest”.
Post from Guestpost on State of Digital
Case Study: Conflict of Pinterest campaign by Caliber
How to Train a Content Team to Have a Singular Brand Voice
If you’ve delved into the realm of content marketing or created a content team, you’ve likely come across the term “brand voice.” You’ve probably also run into sources that argue how important brand voice is–and they’re right.
How to Train a Content Team to Have a Singular Brand Voice
If you’ve delved into the realm of content marketing or created a content team, you’ve likely come across the term “brand voice.” You’ve probably also run into sources that argue how important brand voice is–and they’re right. Nailing down your Continue reading »
Call To Action Examples – How The Big Boys Do It
Okay, yes! There are loads of blog posts with examples of calls to action out there already, but we’re often asked for good examples, and having looked through some of the existing posts, they don’t do exactly what I want. The aim of this post is to provide a list of examples without too much complication to give designers or SEO’s a quick point of reference and inspiration from some of the best designed calls to action on the interwebs.
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