SearchCap: Canada Orders Google Content Removals, Amazon Fire Phone & Bing Ads Landscape Estimator

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New Google Product Feed Specs Going Live Sept. 30, Including A Mobile Landing Page Attribute If you’re running Google Product Listing Ads, it’s time…

Please visit Search Engine Land for the full article.

Google Carousel Now Appearing on Results for “People Also Searched For”

Kerry Fager pointed out a recent post by Alex Cordes where he noted that the Local Carousel was showing for searches on professionals when you clicked through to the “People Also Searched For” results at the bottom of any given Knowledge Panel. It appears that this expanded display of the carousel is happening on almost […]

New Google Product Feed Specs Going Live Sept. 30, Including A Mobile Landing Page Attribute

If you’re running Google Product Listing Ads, it’s time to revisit your feed. Google has updated the feed requirements for Google Shopping with several new attributes as well as some changes to existing content requirements. A new ‘mobile link’ attribute has been added to…

Please visit Search Engine Land for the full article.

Is Your Local Business Ready For Google’s Neighborhood Algorithm?

While doing some research in Costa Mesa, CA last week, I hit a Google test bucket that specified the East Side Costa Mesa neighborhood as my location in Search Tools: Google has long understood super well-known dense neighborhoods like SoHo, NY. But there’s a good reason why neighborhoods,…

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Amazon Fire Phone: Bing For Search, Nokia For Maps

The emerging consensus from the early “hands on” or “first look” reviews is that the Amazon Fire Phone has some novel and interesting features but that it doesn’t measure up, overall, to the iPhone or “true Android” devices. I’ve argued that Amazon…

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Remarketing Tips Born Of Years Of Experience

Retargeting is an awesome way to reengage traffic that hasn’t converted. Over the years, it’s evolved, and the tools have become more robust. With this development, we’ve uncovered some effective remarketing strategies. In this article, I’ll cover some ideas related to…

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Bing Ads Expands Bid Landscape Estimator Tool To Ad Groups, Non-US Markets

In March, Bing Ads launched its Bid Landscape tool in the US — essentially equivalent to the Bid Simulator in Google AdWords. Now, Bing Ads is rolling out Bid Landscape to at the ad group level. Non-US advertisers also now have access to bid landscape at the keyword level. Bid Landscape shows…

Please visit Search Engine Land for the full article.