For Father’s Day 2014, Google Has Father & Son At World Cup
Today is Father’s day in the US and to celebrate, the search engines have special logos and designs. We have logos from Google, Yahoo, Bing, Ask.com, Baidu and others. But this year…
You&A with Matt Cutts at SMX Advanced 2014 (& Where is the Penguin Update?)
Every year at SMX Advanced Danny does a You&A with Matt Cutts where audience members submit questions, Danny asks them (the ones he feels are the most valid to a large audience anyway) and Matt answers them. I live tweeted this year’s session and this is the roundup of those tweets along with anything I […]
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SearchCap: Google Rolls Out PayDay Loan, World Cup Logos & Pinterest Search
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Payday Loan Algorithm 3.0 Rolling Out Now Google is now rolling out the 3rd version of the PayDay Loan algorithm. Last night we reported that…
Please visit Search Engine Land for the full article.
Google Apologizes For World Cup Logo With Wrong Flag, Not “Ghana” Happen Again
Google scored a goal against itself by mixing up the flags of Cameroon and Ghana in a special logo highlighting the Mexico versus Cameroon match happening today in the World Cup. Well, it is Friday the 13th. Google’s already fixed the logo and tweeted an apology with a pun: p.s. thanks to…
Please visit Search Engine Land for the full article.
With 1 Billion+ Travel Pins, Pinterest Gives Place Search An Upgrade
Forget the idea that Pinterest is all about fashion photos, cute animals and inspirational messages. The company says it’s now hosting more than a billion Place Pins across four million Place Boards. Together, all this represents more than 300 unique countries and territories. That’s a…
Please visit Search Engine Land for the full article.
Google Partners With ESPN To Deliver 2014 World Cup Video Highlights
Recode.com reported today that Google has partnered with ESPN to deliver video highlights for World Cup related searches. According to Recode.com, Google’s “in-line” search results for World Cup queries will include a screen shot of ESPN’s World Cup video footage and link…
Please visit Search Engine Land for the full article.
The Ultimate List of IFTTT Recipes for Marketers
Here at SEER, we’re big proponents of scaling and automating as many tasks as possible so that we can spend the bulk of our time strategizing for our clients. So, we’re huge fans of IFTTT. If you’re not familiar with IFTTT, it’s simple. IFTTT is a free tool that you can use to connect different […]
Up Close @SMX Advanced: The Periodic Table Of SEO Elements
This SEO ranking factors session has become a much-anticipated tradition at SMX Advanced, as the substantial early morning crowd in attendance this year testified. Each year, a panel of SEO data experts present their up-to-date findings, test results, …
Once Were Vikings: Search Marketing In The Nordics
And the winner of this year’s European Search Personality award is… Kristjan Mar Hauksson! With Kristjan being from Iceland, it seems the time is due for a focus on the Nordics. Those who know the region may be thinking fjords, mountains, forests, lakes, volcanoes, kings and castles. Or…
Please visit Search Engine Land for the full article.
Video Recap of Weekly Search Buzz :: June 13, 2014
Please excuse the tired video recap but I do cover some important search topics. First, Google released version 3.0 of the Pay Day Loan algorithm…
Panda 4.0: Redefining Site Authority
Everyone in SEO talks about it: authority. It’s the key measurement for ranking, right? But what defines authority in the eyes of each search engine? We all have our theories and correlations, and authority measurement has certainly changed over the years as new signals emerge that may give…
Please visit Search Engine Land for the full article.
Search In Pics: Matt Cutts Throwing Hummingbirds, Google Pride Logos & Android LED Sign
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Gay Pride Added To GooglePlex & Google NYC Building Logos: Source:…
Please visit Search Engine Land for the full article.
Quick Internal Linking Insight Using Google Analytics
Linking to URLs with a certain parameter can cause SEO issues such as duplication. Here’s how to quickly and easily use information already available to you in Google Analytics to get a list of and find pages linking to a particular group of URLs.
Google My Business – Let’s Not Stop Here – My Wish List for Upgrades
Google’s recent My Business rollout puts a very strong product in the hands of the SMB – mobile social posting to business pages, additional social analytics, easy to update local information. It finally solves most of the issues that have haunted Local since 2011. If it isn’t obvious I think it is a well done, […]
Up Close @ SMX: Enhancing Results With Structured Data & Markup
When you think about the job the search engines have to do it’s pretty daunting. Given a collection of mostly wildly unstructured data from an endless number of sources, Bing, Google and the others have to somehow make sense of all that information and then give it back to us on demand in a way…
Please visit Search Engine Land for the full article.
Up Close @ SMX Advanced: Local Super Therapy Session
Local SEO is a tough beast to tame, so it wasn’t surprising that the room was packed for the Let’s Talk Local Search: Super Therapy Session For Advanced Local Marketers session that kicked off SMX Advanced 2014. Moderator Matt McGee, editor in chief of Search Engine Land, decided to make the…
Please visit Search Engine Land for the full article.
Friday Infographic: The psychology of Sharing
As marketers we all want our content to be shared. Preferably with as many people as possible. For that reason it is good to understand the sharing principles.
Post from Bas van den Beld on State of Digital
Friday Infographic: The psychology of Sharing
Google Supports Gay Pride Month With Rainbow Colored Banner For LGBT Related Searches
Continuing its commitment to gay rights, Google has designed a rainbow colored banner to accompany LGBT related searches throughout June to show its support for gay pride month. Search terms like “same-sex marriage”, “gay rights” and “LGBT” will return a search…
Please visit Search Engine Land for the full article.
Personalized Certificates & Public Profiles Pages For Google Partners
Google announced that Google Partners now have two new ways to share their AdWords certification with prospects or clients.
(1) You can now get a personalized HTML certificate that you can showcase.
(2) You can now also use your sharable public profi…
The MetaFilter Google Update Is In Process Says Google’s Matt Cutts
As you may remember, MetaFilter got nailed by an unconfirmed update on November 17, 2012 that Google denied.
Google has now confirmed that update, 1.5 years later…