A Myth Revived: Matt Cutts on Thematic Links
Dave Davies wrote a 3-part “history” of Matt Cutts’ public statements on Search Engine Watch. I only glanced through the first article and stopped reading at the following section: Links AT SES London, Cutts came right out and said what…
Report: Google Running Another Test To Map In-Store Sales To AdWords Ads
When Google introduced Estimated Total Conversions in AdWords last September, the company made clear it was working on ways to measure the impact of online advertising on in-store sales as it outlined the initiative to give advertisers a complete view of the effect their search advertising has on…
Please visit Search Engine Land for the full article.
SearchCap: Google Doodle, Yelp & Yahoo Deal & Analytics Smart Lists
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Analytics Adds “Smart Lists” To Automate Remarketing List Optimization Earlier this week, the Google Analytics team announced the release of…
Please visit Search Engine Land for the full article.
Google Analytics Adds “Smart Lists” To Automate Remarketing List Optimization
Earlier this week, the Google Analytics team announced the release of Smart Lists, a new remarketing list type that automates list creation and management in Google Analtyics. Smart Lists are primarily powered by all that anonymized conversion data tha…
A Few Types of Bad Websites to Qualify for Link Removal
Having gone through the process of conducting a backlink analysis due to a client’s manual penalty, and ultimately proceeding with link removal, I have become more aware of how to quickly qualify and determine what type of websites are “bad” for linking. In the beginning process of this however, it was sometimes tough to determine […]
Twitter Quietly Adds Search For Timelines & Lists
Twitter continues to expand its collection of search filters with the recent addition of search for Timelines and Lists. I’m not aware of any announcement about this, but it’s showing up as a search filter on Twitter.com and in the official Twitter apps (both iOS and Android). The…
Please visit Search Engine Land for the full article.
Percy Lavon Julian Google Chemistry Doodle
Today on the Google home page in the U.S. is a special Doodle, aka Google logo, for the 115th birthday of the late Percy Lavon Julian.
Born today on April 11, 1899, he lived until 8 days after his 76th birthday, passing on April 19, 1975 in Waukeg…
Google Glass Opens Buying Glass For Any US Resident On Passover
Google announced on Google+ that they are enabling anyone who is a US resident to purchase Google Glass through the Explorer program for a limited time starting this Tuesday, April 15th, at 9am EDT.
Isn’t that tax day…
Google Now Flight Reminders Too Late?
Google announced yesterday on Google+ that not only will Google Now show you your boarding passes and flight status but also tell you when it is time to leave to the airport, so you won’t miss your flight. It has had this feature for a while, I believ…
Google AdWords Not Provided Still Hypocritical
As you know, Google is now not passing referer data to AdWords advertisers log files, web servers and analytics packages. Hence, AdWords went Not Provided…
Video Recap of Weekly Search Buzz :: April 11, 2014
The big news this week was that Google announced AdWords would go not provided, i.e. not pass query via the referer data. There are some parts of the implementation that are hypocritical. Googleâs Matt Cutts…
Mobile Search Advertising Grows in Q1: 8% in U.S., 135% Globally
Two reports released with Q1 data from Covario and IgnitionOne look at global and U.S. search data year-over-year and quarter-over-quarter to paint a picture of mobile ad spend, click-through rate, cost per click, and more.
11 New Google Analytics Insights to Grow Your Business
Here’s your summary of what happened over at Google Analytics in March, and how you can take advantage of these developments. Boost Your Team’s GA Skills! Tuesday, March 4, 2014 The Gist: Google was proud to announce another Analytics Academy course called “Google Analytics Platform Principles”. This free program was part of an ever-growing offering of […]
How To Repurpose Content Without Looking Like A Total Jerk
When content first hit the search scene, search marketers wanted to produce as much content as humanly possible. That’s a lot of work — so much so, in fact, that it’s ushered in wave after wave of crappy content. The great news is that you don’t have to create a lot of…
Please visit Search Engine Land for the full article.
A Complete Guide To The Essentials Of Post-Hummingbird SEO
Google has made stark changes over the past couple years in the way it ranks websites. When one of its most recent algorithm incarnations, Hummingbird, was released in August of 2013, it created a whirlwind in the search landscape and has since continu…
Google’s Matt Cutts on SEO: A Retrospective (2011-2013)
Panda. Google vs. Bing. Penguin. Guest blogging. The years of 2011 to 2013 were nothing short of tumultuous for the search industry. And as the voice and face of Google, Matt Cutts felt the wrath of angry webmasters and marketers.
WSJ: Local Businesses Losing Reviews After Yelp-Yahoo Deal
The recent Yelp/Yahoo partnership has angered some local business owners who say years of positive reviews are now gone from their Yahoo Local business listings. Some of their stories were told this week in the Wall Street Journal, including Colonial H…
Friday Commentary: Principles of Smart Business Growth
Focusing on growing the business with a Digital twist. Lessons learned from Paddy Moogan about business growth in relation to digital companies.
Post from Paddy Moogan on State of Digital
Friday Commentary: Principles of Smart Business Growth
Google’s Matt Cutts on SEO: A Retrospective (2006-2010)
Welcome to the years of paid links. link bait, Caffeine, Google bombs, and page speed as a ranking factor. By this point, Google’s Matt Cutts had plenty important things to teach us all about the evolving landscape of search and SEO.
Search In Pics: Google & Bing Light Bulb Signage, Superman Suits & World Cup Google Soccer Ball
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google World Cup Soccer Ball & Caxirola: Source: Google+ Google GSOC…
Please visit Search Engine Land for the full article.