Reputation VIP Launches Link Removal Service In Response To EU “Right To Be Forgotten” Ruling
In response to the European Court’s “right to be forgotten” ruling last month, online management company Reputation VIP has launched Forget.me, a free online service that helps users exercise their right to be forgotten online. In May, the EU court ruled individuals had the right…
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Gord Hotchkiss, Brian Hess, And Jenny Elliott On Thursday Webcast: “Digital Analytics: Opening The Gates To Consumer Engagement”
On Thursday, June 26, at 1 p.m. EDT, our sister site, Digital Marketing Depot, will host a webcast, “Digital Analytics: Opening the Gates to Consumer Engagement.” They’ll look at how to analyze the behavior of your website users in order to improve customer loyalty and brand engagement….
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Google Domains: New Domain Registration Service Launches
Google has announced the launch of a new domain registration service. Called Google Domains, it is being launched as an invite-only beta for both new domain registrations and domain transfers. Domain registration is only $12 per year.
Watch Time Now Impacts Facebook News Feed Video Rankings
Facebook is updating how it ranks the videos people and Pages upload. The new video ranking considers whether a user has watched a video and for how long. This new metric is in addition to previous considerations such as likes, comments, and shares.
Google AdWords Rolling Out Parental Targeting Feature in U.S.
Would you like the ability to target ads based on parental status? Google AdWords is testing that feature in a new tab called “parental status” in the AdWords dashboard. The designation has three settings: “parent,” “not a parent” and “unknown.
Study: Top 5 Search Engines See Search Traffic Drop By As Much As 31% Since December 2013
A newly released report from Shareaholic claims the top five search engines – Google, Bing, Yahoo, Ask.com and AOL – have all experienced a decline in search traffic since December of 2013. Using data from December 2013 through May 2014, Shareaholic evaluated aggregate organic search…
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The 10 Worst Link Building Assumptions
Over the past few years, one of the biggest problems I’ve faced is educating clients about search marketing — about what’s reasonable to expect and what isn’t in the world of link building. It can be difficult, especially in the winning-the-business stage, to admit that you…
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The Impact Of Google Display Network Magazine Ads
In May, Google officially launched a new format for text ads on the Google Display Network (GDN) called magazine ads. Have you taken the chance yet to analyse what has happened to your text ads traffic since? Here’s what they look like: I’ve looked into a few accounts to spot what key…
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Google Is Offering Domain Registration Now But They’ve Been A Registrar For 10 Years
Yesterday, Google announced on Google+ that they are testing out selling domain name registration services to third-parties. Right now, you need to be invited to participate, like with Gmail originally, and when you are…
Google Analytics In-Page Analytics Chrome Extension
Google has released a new Chrome extension for in-page analytics. Daniel Waisberg of Google announced it on his blog and it is simply a quick way to see the in-page analytics of your web pages with the click of a button…
CNBC: This 17 Year Old Web Site Devastated By Google’s Panda Update
CNBC published a story on a 17 year old web site that was nailed in the latest Panda update, Panda 4.0. The story is named Google’s secretive updates leave small sites scrambling…
Hook, Line & Sinker Recap: Simplify Data to Create Engaging Content
At the Search Church this past May, we invited four content marketing experts to share the methods, strategies, and tools they use to connect content to those who need it. We’ll be providing their talks on the blog over the next few weeks, so you can all learn from their insights and experience! This week […]
Forget Big Content – Small Content Is Critical to Search Success
There has never been a more rewarding time to invest in regular content as well as bigger, campaign-led pieces. Here’s how to ensure you have a strategy filled to the brim not just with content that “fills the gaps,” but also with strategic pieces.
Google’s Knowledge Graph Is Showing Step By Step Instructions: Here Are Some Examples
Earlier this year, Google began offering much more detailed answers in the top knowledge graph box. Shortly after that was introduced, Google also began expanding those answers into a bulleted list format. We’ve been seeing these bulleted lists, especially in “how-to” like queries…
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The Most Popular Presentations Of SMX Advanced 2014
SMX Advanced this June was, as usual, rich in forward-thinking strategy and tactical advice from experienced leaders in SEO, social media, PPC and mobile marketing. Expert marketers and industry insiders including Bing’s Anna Hughes, Bigdoor’s Joanna Lord, Disney’s Jeff Preston…
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Competitive Analysis in Search Is Linked to Higher Conversions [Data]
Those who give little to no mindshare to competitive analysis should rethink that approach. Data shows those who do may find that adding regular competitive analysis and adapting strategy based on that analysis positively impacts their bottom line.
YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service
Users searching for music on YouTube may not find content from their some of their favorite independent artists. This is blatant censorship from Google, designed to pressure small independent labels to sign unfavorable deals with YouTube.