How To Reduce Landing Page Clutter For Optimal AdWords Performance

When it comes to optimizing PPC landing pages, marketers often think about beefing up page copy, adding trust signals, or including eye-catching graphics. What they often neglect to consider are ways to reduce page clutter — ways to make the information on your landing page easier to read, or…

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Tips for Building a Social Media Campaign

Social media has become a fundamental part of digital marketing for companies in recent years. In this post we share tips on building a successful campaign. Your Social Media Strategy What are you using it for? Too many companies still seem to have a ‘well everyone else has it so we thought we’d better had’ […]

Post from Laura Phillips on State of Digital
Tips for Building a Social Media Campaign

Register for SMX Advanced – Rates Increase Tomorrow

Super early bird pricing for Search Engine Land’s SMX Advanced expires end-of-day Friday, March 28. Register now for the lowest possible rate. SMX Advanced is the only conference designed exclusively for experienced paid search advertisers and SEOs. You’ll participate in cutting-edge sessions…

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Google Updates Bulk Feed

Posted from 20,000 ft on my iPhone so forgive any typos. Googler Jade, who seems to be everywhere these days doing everything, just posted these notes about an upgrade to the bulk tool: Importing a spreadsheet to the bulk upload tool is now improved. Now, when you import a file, you’ll see a preview of […]