Google Buys Nest, Spends $3.2 Billion on ‘Smart Home’ Device Maker
Google will pay $3.2 billion to buy Nest Labs, a firm that has set out to try and improve everyday items around the home such as smoke alarms and thermostats. The deal clearly positions Google as being ready for the new era of the “connected home.”
What Google Knows About You
Google knows a lot about you. Want to know what and how? Here’s how Google gathers information about you and your friends.
Post from Bas van den Beld on State of Digital
What Google Knows About You
Top Online Retailers Favor Facebook for Traffic and Sales [Study]
Social technology company 8th Bridge released a report that looks at nearly 900 online retail brands and their social adoption. It found that Facebook is winning in terms of traffic and perceived value. But the traffic isn’t organic; it’s paid for.
Nest Not Google’s First Big Home Automation Purchase
News came out in a Google Press release yesterday, Google to Acquire Nest, that Google had purchased Nest, a company focused on connecting things found in your home to the internet, including the Nest Learning Thermostat, and recently released Protect, a Smoke + CO Alarm.
It’s exciting to see Google venturing out into business lines […]
The post Nest Not Google’s First Big Home Automation Purchase appeared first on SEO by the Sea.
The Great Disavow File, Site Migrations & 301 Redirects Mystery
Dave Naylor brings up a few good questions on what site owners should do when a website owners wants to migrate to a new domain from an old domain that once had a penalty and utlized the disavow to
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Google Image Search Freezing With Anime Porn
P Koester posted on Google+ that when you search for the term [freezing] in Google Image Search you are not shown ice or snow or cold people – instead you are shown Asian cartoon…
Google Image Search Moves Usage Rights To Main Filters
Matt Cutts of Google tweeted that Google added a special feature to image search based on Lawrence Lessig’s request. The thing is, the feature has been available since 2009, Google just moved it up in a more prominent area…
Bing Adds SSL Support But Promises To Keep SEO/SEM Community “Top Of Mind”
First spotted via Hacker News, Bing now has enabled searchers to go to https://www.bing.com and search over Bing SSL search.
I covered this at Search Engine Land where I said early tests show that when on SSL search…
BullGuard Breaks Google’s Search Results
Last week, we reported on a large number of PC users complaining that the Google search results were simply not showing up.
Google got to the bottom of it. Users using BullGuard, an internet security and antivirus application…
Google Update Still Brewing From Late Last Week
On January 9th we reported on early chatter of a Google update, which has now grown to almost 200 comments. Early on, the chatter was slow but now, over the past couple days…
How To Use Excel To Easily Spot SERP CTR Trends
Get better insights from your SERP Impressions Vs Clicks report with Excel wizardry for SEO content teams.
Please visit Search Engine Land for the full article.
Start The New Year With A PPC Health Check: Part 1
As Group Head at a fast growing search agency, I’ve carried out hundreds of campaign checks over the years. In my contributions here, I’ll be sharing my top tips on things to look out for when reviewing your own campaigns. Some of these things are obvious, while others might have…
Please visit Search Engine Land for the full article.
16 Examples of How to Use Non-SEO Friendly Content for SEO
Multimedia formats can be used to not only garner links, but also worked into a larger strategy that has implications for search. Here are some ideas of how to use Vine and Instagram videos, animated GIFs, and memes for SEO.
Google Image Search Adds Usage Rights To Search Tools
Now when you go to Google Image search, you will see an extra option under the search tools for “usage rights.” Searching and filtering images by “usage rights” is not a new feature for Google Image Search. The feature has been around since 2009 but Matt Cutts,…
Please visit Search Engine Land for the full article.
Creating Links That Offer The Best User Experience
We focus a lot on where we our links should go. We analyze Domain Authority and social metrics until we can spew back a site’s numbers faster than our own phone number. We nit-pick sidebars, in-content and author box placements until we’re blue in the face. But we don’t put nearly…
Please visit Search Engine Land for the full article.
B2B Search: It’s Time To Go Mobile
Your customers are using mobile devices. If you’re paying to send customers to your site using PPC, a poor mobile experience will cost you. Now is the time to get your site ready for mobile prime time and harness the true power of mobile PPC.
Google Buys Nest For Hardware Design
Google announced yesterday that they acquired Nest for $3.2 billion (yes billion) in cash. You read that right…
The Social Network to Watch in 2014? Pinterest
With 2014 predictions for the ‘next big social network’ rife, Sarah Bradley for State of Digital explains why we should look to Pinterest this year.
Post from Sarah Bradley on State of Digital
The Social Network to Watch in 2014? Pinterest
Facebook Gives Yandex Access To Its Firehose In Return For Improved Presentation Of Its Own Content
Yandex has announced that it has signed a deal with Facebook which will give the leading search engine in Russia access to the Facebook firehose for “public” content published in Russia, Ukraine, Belarus, other CIS countries and Turkey, where Yandex also operates. Content will be available for…
Please visit Search Engine Land for the full article.
Will 2014 Finally Be the Year of the Web Analyst?
Demand for analytics talent in leadership positions is growing fast. Here’s some advice from three brilliant web analysts on how to embrace and excel at the art of measuring the web and learning about consumers for a measurably more awesome 2014.