SearchCap: The Day In Search, July 3, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: New AdWords Integration For Analytics Changes Campaign Name Reporting Google has announced a new AdWords integratio…
Daily Search Forum Recap: July 3, 2013
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.Search Engine Roundtable Stories:
Want Google’s Keyword Tools…
Mastering PPC: Make The Case For Mobile PPC
Mobile internet usage will outnumber desktop internet usage as early as 2014. While having a mobile PPC presence isn’t the best strategy for everyone, it is critical to see if it can be incorporated into your advertising mix. If mobile doesn’t fit your paid search strategy, perhaps you are in a regulated industry or have […]
How to Make Money on YouTube: ‘Elementary’
YouTube has made a number of recent announcements aimed at helping more than a million YouTube Partners from 30+ countries around the world earn more money from thousands of advertisers who are placing TrueView in-stream ads inside Partner videos.
New AdWords Integration For Analytics Changes Campaign Name Reporting
Google has announced a new AdWords integration for Google Analytics that starts rolling out today. The biggest immediate change is that campaign names in Analytics will reflect the lastest naming in AdWords. Currently, if you rename a campaign, the dat…
Google News OneBox Card Style
Aaron Bradley spotted a new look for the Google News OneBox results, as you would see them in the Google web search results. The new design for the news results in the web search results look more like “Cards” that Google has been using within their Google Now and mobile views. Here is…
Please visit Search Engine Land for the full article.
Google Tests Bigger Images in New Look News Results
The previous thumbnail images, which were fairly small, have been replaced by a significantly larger image that takes up far more on-page real estate in the search results. Also, Google has replaced links to Google News results with direct links.
This Student Project Could Kill Digital Ad Targeting
Sometimes I wonder how long it would take for large company to hire or buy out a newcomer?
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#a4uexpo – Successful Email Campaigns for the Multi-Channel Age
Suzanna Chaplin and Warrick Lambert of Freemax Media takes you through some of their best practices for delivering and targeting to the agile consumer.
Post from Alex Moss on State of Search
#a4uexpo – Successful Email Campaigns for the Multi-Channel Age
Russia’s Mail.Ru Drops Google Search, Launches Own Search Engine
There is a new international search engine on the scene. Mail.Ru, which is also known as My.com, has been serving Google search results for several years but has now dropped Google in order to serve search results with their own new search engine.
SMX Social Media Marketing Registration Open – Best Rates Available Now
Do you live and breath social media marketing? Everyday 24/7? Or manage a team that does? Join us for SMX Social Media Marketing, the only conference for social media marketing professionals that deliver cutting edge paid, earned and owned social media…
Bing Images Adds License Search Filter
Bing has added another feature to Image Search. There is a new menu choice at the end of image search simply labeled “License.” With it, you can filter your image search results to limit them to images that contain a Creative Commons license.
#a4uexpo Keynote: Dual-Screening and the Convergence of Engagement
DG’s VP of EMEA Deann Harvey will help you spot the trends, find cohesion, and prepare for explosive growth in next-generation converged video.
Post from Alex Moss on State of Search
#a4uexpo Keynote: Dual-Screening and the Convergence of Engagement
Franz Kafka Gets A Google Logo On 130th Birthday
Today on Google properties worldwide you will find a creepy and buggy logo that makes you feel itchy and want to scratch yourself. Don’t worry…
Google Reader’s Collateral Damage: Google Alerts & iGoogle Feeds
I was devastated when Google announced the closure of Google Reader but honestly, I am all good now, for the most part. I switched happily to Feedly but keep in mind…
Google AdSense: Block Enhanced Text Ads & Expandable Ads
Google AdSense quietly added two new ad serving block options to the Allow & Block Ads section of your AdSense console. You can now decide if want to allow or block enhanced text ads and/or expandable ads.
Enhanced Text Ads: Show performance-enhancing features on text ads…
Google News Cards: New Google News OneBox
Aaron Bradley spotted a new format for Google News results in the web search results, in the form of Google Cards. He posted this nice explanatory image on Google+…
Can You Test The Google Disavow Tool?
I am surprised this topic has not come up more often in the SEO forums – the topic of being able to test the Google Disavow Tool but uploading a file, waiting, removing links…
Want Google’s Keyword Tools? You Must Have An AdWords Account.
As you know, the Google Keyword Tool is being replaced by the Google Keyword Planner tool in the next month or so. Google is going to shut down the legacy Google Keyword Tool…
Variations in Branded Mobile Search Results in 2013
Branded searches are a big deal for any SEO, but they are more important for mobile SEO because they make up such a high portion of mobile queries.
Post from Cindy Krum on State of Search
Variations in Branded Mobile Search Results in 2013